Gambling copywriting + landing (4)

Hi, I am running the gambling vertical this year, including casino, sports betting, and Forex. I have chosen my platform and work with the following funnel:


Ad post -> storyteller ( pre-lander) -> platform offer landing -> sign up CPA.


I have a few questions as below:


- Many traffic sources limit this vertical, which traffic sources are working well in this vertical this year 2021?
- How to run it on Facebook ads? How about ads creative?
- How should I write content for the pre-lander?


Thank you so much!

For online casino, you can find some good landers on Adplexity Native. Just sign up for the free trial or for a month or something and download them all. Or I think @platinum has some really good casino landers that come as templates within Landerlab too.

I haven't seen any forex or sports betting on native...

Other big thing though seems to be these companies that let anyone in the world play the US Powerball. Those dudes are doing heavy volume on native too.

Not sure re: facebook though.

I would *guess* that outside of facebook, the Push networks + MGID + Revcontent are where the most gambling stuff is run. Maybe the other native ones a bit if you have something super compliant/whitehat.

But yeah, would love to hear how things progress for you! Its a fascinating vertical that's for sure...

Originally Posted by boomleebee

Hi, I am running the gambling vertical this year, including casino, sports betting, and Forex. I have chosen my platform and work th the following funnel:


Ad post -> storyteller ( pre-lander) -> platform offer landing -> sign up CPA.


I have a few questions as below:


- Many traffic sources limit this vertical, which traffic sources are working well in this vertical this year 2021?
- How to run it on Facebook ads? How about ads creative?
- How should I write content for the pre-lander?


Thank you so much!

If you look at the free adplexity landing pages in the Landing Pages depository here in this forum, you can find some casino landing pages. If I remember correctly there were some slot machine and farticle landing pages

Sent from my YAL-L21 using STM Forums mobile app

To run such offers on FB, you need to be cloaking and have a lot of ad accounts at your disposal as you will face frequent bans.

I see lots of casino, gambling and similar offers being run on push and POPs traffic, some are also doing this with success on adult traffic.