Buying search traffic from search engines makes sense, but I'm struggling to understand how I can buy 'search' traffic from Jumptap when they arent a search engine...
Where will I see my jumptap search ads?
What search engines does jumptap ads show up on? How does this work? Does jumptap buy inventory from search engines?
How is a mobile search engine different? Is it simply that the SERP display is optimized for mobile, or are only websites that are optimized for mobile shown?
Honestly with JumpTap thats a legacy thing. "Search" as a term is sexy so they were going to get into that but Google of course dominates mobile search so JumpTap is all about their display side now.
Thanks.