How is PoP traffic doing? (14)
So as much as the title might suggest it, this isn't a panic stricken have we hit the apocalypse? post.
But I just clocked a couple days ago, I honest to god do not remember the last time I saw an actual pop up or under on my phone, which makes me think, are other people seeing them?
Has anyone running it seen the productivity take a significant recent hit? Or are you aware of some sort of browser update that caused this?
basically just working out if I should be looking at this as something entry level to work on till I've built a stable enough foundation to move out of it, or if i can just grind away at it and eventually there is money to be made there. The vein stil healthy?
When I go to torrent sites like https://thepiratebay.rocks/ I'm still seeing pops.
It's no secret though that browsers are getting better at blocking pop ads. Yes there's money to be made there still, but the days of easy cash is over.
Still, pop remains the easiest and cheapest traffic type to learn.
Your choice will depend on your preference plus whether you're considering short-term or long-term gains. Pop is easy to get up and running - rip and fix up some landers, grab a few offers, and send traffic. So the instant gratification is there. But you need to be comfortable with testing massive numbers of offers etc. and be prepared for profitable campaigns to be short-lived. Pop can be exciting but you can get burnt out after a while.
Or, you can learn pop first and then venture into push, which is very similar. Main difference is push involves ads that are pushed to people's phones, in addition to the landing page + offer you have on pop. Push is still going strong AFAIK, but again, browser updates are making it harder to collect push subscribers.
You may want to consider native as well if you have the budget. That's not showing any signs of slowing down!
FB & Google - still goldmines. But account bans are a concern. This is especially getting out of hand for FB. May be easier to start with less-stringent PPC search platforms such as Bing.
Youtube - is an under-utilized promotional channel.
I have plans to write guides on youtube and google - will try to find some time to do that in 2021!
Amy
Angel!
Yeh that aligns pretty well with the kind of growth trajectory I'm trying to follow.
I was just somewhat concerned that i wouldn't be able to generate enough revenue in pop to get things off the ground. But with enough graft it sounds like it should be feasible.
I know this is an impossible question to answer but what sort of budget do you think I should bench mark to accrue before making that transition. I saw mention of around 5k to hit consistent profits in pop, would you be able to do something similar for Push?
Mat
Originally Posted by mat4499
Amy
I'd reword it a bit, it's not about how much budget you need to become profitable, it's about how much budget you need to stand a solid chance at making it and to verify whether you have what it takes to make it in this business and figure out whether it's something for you.
To reach profits, you need to be able to buy a solid amount of traffic per day, for certain period of time, while having enough funds to pay for the tools you need. On top of that, you need to dedicate enough time to it, be willing to test a lot of offers and not give up when the first obstacles jump in the way.
I would say you need to dedicate at least 3 months of your time to this, to see whether you are actually getting closer to reaching your target. In order to proceed quickly enough, you need to be able to spend about $50 per day on traffic or so, you can do with less but everything will take longer and you will be more limited. So we need $4500 for traffic over the course of 3 months plus tools like tracker, hosting a spytool maybe, STM (I hope) etc...
Now, you don't need to have all the funds available at once, as you'd be spending them over the 3 months I mentioned. On top of that, even the shittiest campaign won't have a ROI of -100%, so part of the funds spent on traffic will come back in the form of affiliate commissions and you can spend them again.
It's hard to forecast what kind of ROI you'd be able to reach, but something like $3k should be enough to execute the plan I outlined.
Thanks guys, that's really helpful! Offering up a really achievable target! I definitely do try to think of this as a budget to endure towards competence rather than just a number at which point i'll have money rolling in. But thanks for giving me a solid barrier to entry that i can picture.
My 2 cents: Pops are still there and pops are still doing good.
I also switched a good part of my traffic to push but pops are still doing very good for me
It´s not as easy anymore as it was during the 1 click bonanza but as I often said, I think pops will stay for quite some time 
Shhhhh!
What @twinaxe really means is that:
Pops are dead*. Don't bother
* except that even tiny affiliates like me can clear $10k revenue a month, and I suck.
Originally Posted by jaybot
Seems I just didn't find the right words
Tsk tsk tsk...
Why don't you boys just straight up say affiliate marketing as a whole is dead? Then you guys can swoop in and monopolize (aka "terrorize" aka "clean up" aka "make bank" aka "roll in dough") not just pop, but all paid traffic types.
Amy
P.S. *whisper* I want IN on whatever you guys are plotting!
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Affiliate marketing was already dead when I started with it in 2005.
@mat4499
As an addition to my previous post.
In my opinion it´s not that much about pop traffic itself, it´s rather about offers.
Pop traffic had its golden age few years ago when there were many real 1click offers available in many geos.
These offers together with pop traffic were a golden combination:
High volume + easy conversion flow + direct linking possible + good payouts = Guarantee to succeed.
Then more and more restrictions kicked in, conversion flows got more complicated, competition was high.
So the traffic itself didn´t change much, it´s more the whole schmear that makes it harder to run pops compared to these golden times.
But it´s not that much about pops being too hard nowadays, it´s rather that there was a timeframe were pops were exeptionally easy to run and now it´s back to normal
My personal take on this is that interruptive/intrusive ads are becoming less and less effective - as 1)browsers are taking greater measures to protect users from them, and 2)users are becoming more blind to them.
Over the course of a short 10-20 years, we've gone from seeing the occasional ad when we check email once a day, to seeing them all over the place when we browse websites and log into FB a couple of times a day from our desktop, to being bombarded by ads on our smartphones 24/7 - when browsing sites, doing shopping, on social media, watching clips on youtube, using apps...
For sure marketers are getting more creative all the time, but at the same time, it's inevitable for users to get better at identifying and "blocking out" or filtering ads from their attention/consciousness.
As I've mentioned in another post earlier today, I'm seeing a trend where users are craving more human interaction when being sold to. Whether it be someone talking in a video or a live session of some sort. IMO figuring how to brand yourself (or a spokesperson) is the way forward.
Of course, there's still good money being made on pop and push. Nobody ever go into pop to establish a long-term business. It's an exciting way to make money for a couple of years, and it's still good for that. Just need to have a plan B in place for after that.
Amy
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@vortex
I can´t disagree but for several years already we have "the next browser update kills pops" and so far it didn´t happen.
There´s still massive volume out there.
And of course users become more blind to it but let´s check adult traffic.
Still doing very strong with banners although banner blindness is a thing for many years already.
What I observe recently alot when I check the pops on websites that I surf is that the majority of the ads is really lame.
When this is really running on pops then I don´t wonder at all that our "classic CPA stuff" still works good
Long story short, it´s still working but we shouldn´t expect that it gets easier.
And you are definitely right that running pops or push is probably not the best concept to establish a real longterm business
Originally Posted by twinaxe
I can´t disagree but for several years already we have "the next browser update kills pops" and so far it didn´t happen.
There´s still massive volume out there.
And of course users become more blind to it but let´s check adult traffic.
Still doing very strong with banners although banner blindness is a thing for many years already.
What I observe recently alot when I check the pops on websites that I surf is that the majority of the ads is really lame.
When this is really running on pops then I don´t wonder at all that our "classic CPA stuff" still works good
Long story short, it´s still working but we shouldn´t expect that it gets easier.
And you are definitely right that running pops or push is probably not the best concept to establish a real longterm business
Just thinking ahead really. Not meaning to discourage or dishearten anyone. We always tell things as they are, without sugarcoating. I see the trend, but major transitions don't happen in a day, or even in a year.
Amy
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