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What are WL zones and how do you treat them? (4)


12-01-2020 10:03 AM #1 mat4499 (Member)
What are WL zones and how do you treat them?

As above, getting caught out on follow alongs.


12-01-2020 04:43 PM #2 vortex (Senior Moderator)

Quote Originally Posted by mat4499 View Post
As above, getting caught out on follow alongs.
Whitelist zones are commonly zones that convert well, that have resulted in profits for you.

So what you can do is target them solely in a campaign, and increase your bid to get more traffic, to see if you can increase the amount of profits.

Whitelisted zones can also help you to test new offers/landers for cheap, as it's the best-converting traffic you have.

Warning: Note that many traffic networks don't "look favorably" on campaigns that target too narrow - so if you only have a few zones, targeting ONLY them can result in next-to-zero traffic.

This is something you'd need to play around with. Also try the blacklisting approach - often it can work better.



Amy


12-01-2020 06:05 PM #3 mat4499 (Member)

Ahh of course I knew that, from the guide! Thanks that's really helpful, it may have just been me being blind but i don't think the acronym version is in the vocabulary post you guys have, if it's not there might help curb a few of us fresh faces filling up the sub

Thanks again for this, black listing first then on to white listing!


12-01-2020 06:52 PM #4 vortex (Senior Moderator)

OH...haha! So it's not the CONCEPT of WL zones you were asking about - you didn't know what WL stood for! Got it!

Don't ever hesitate to ask questions! People like us that have been in the game for a while are SO used to throwing around abbreviations and jargon - even concepts - that we sometimes don't pause to think that a newbie may not understand what we're talking about.

It takes a brave person to put up their hand to ask these questions. Please keep them coming - they shine a light on all the "blind spots" - and other newbies can benefit too.



Amy


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