Home > Paid Traffic Sources > Mobile

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Question about optimizing on mobile? (10)

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So when you get enough data and you start chopping pubids and you make new creatives, do you run those creatives with the optimized list of pubids? or start all over again?

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Not sure what you exactly mean, but generally this is what I do:

Test a few creatives over all pubids.
Pause the creatives with low ctrs.
Black list bad pubs (I seem to never get any traffic whenever I create a new campaign with just whitelisted pubs)
Keep high ctr and high cvr creatives running.

So you don't necessarily have to create a whole new campaign if you're just black listing pubs.

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You dont get any traffic on whitelisted pubs? I just set up a campaign that way since I only had one pub that was bringing me profit.
Also thanks you nailed what I was asking!

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What rohail said mostly applies to jumptap only

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In my experience I haven't, but you might. And yeah like shoent said, I'm assuming you're using jumptap.

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I haven't been on Jumptap in while, can you manually remove pubs yourself now?

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nope

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leeches you need to email your rep the campaign name and the pubs you want to blacklist.

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Mobfox lets you manually remove pub ids

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Have any of you guys done a whitelisted campaign on mobfox when you found your winning pub ids and then have conversions tanked while running the whitelisted campaign?

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