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Is it possible to set double-landing pages funnel using Voluum? (4)
11-08-2020 07:26 PM
#1
plutus (Member)
Is it possible to set double-landing pages funnel using Voluum?
The thing I want to achieve is to point user to one landing page (LP1) and when he clicks CTA redirect him to another landing page (LP2).
So LP1 would point to LP2 that would point to click URL.
Question is:
Is it possible to set Voluum to make this flow working in a way that i can see CTR of both landing pages?
One of the solution I see is to set another campaign for LP2 & Offer and put that campaign URL into LP1 CTA.
But it is a bit problematic - I would rather avoid adding any campaign URL to html markup - getting Voluum events eaten by someone who rips it from the spytools and run bot traffic on it is the last thing I want.
11-08-2020 08:28 PM
#2
jeremie (Moderator)
Voluum has a listicle tracking, which is what you describe:
https://doc.Voluum.com/en/multi_step_landers.html
(but it is in one of their most expensive plans)
Or they have alternatives in their doc
https://doc.voluum.com/en/multi_step_landers.html
If you want to avoid having the Voluum url visible in an a href markup, you can use their pixel to get the url, and bind a callback to it to replace the url once the Voluum pixel has fired.
It is a feature i asked them last month, so i don't think that it is yet described in the doc, but i can detail if needed (now i am on my cell, but when back at my desk i will send a snippet)
11-08-2020 09:41 PM
#3
plutus (Member)

Originally Posted by
jeremie
Thanks, I'll check it.

Originally Posted by
jeremie
(but it is in one of their most expensive plan)

what a surprise

Originally Posted by
jeremie
If you want to avoid having the Voluum url visible in an a href markup, you can use their pixel to get the url, and bind a callback to it to replace the url once the Voluum pixel has fired.
It is a feature i asked them last month, so i don't think that it is yet described in the doc, but i can detail if needed (now i am on my cell, but when back at my desk i will send a snippet)
Snippet would do, take your time Jeremie
11-08-2020 10:06 PM
#4
jeremie (Moderator)

Originally Posted by
plutus
One of the solution I see is to set another campaign for LP2 & Offer and put that campaign URL into LP1 CTA.
I agree with you. This is the only option I have in mind for the basic plan. It wastes an extra event for the LP1 > LP2 transition, but to start with it is ok. You will have CTR of each lander in each campaign.

Originally Posted by
plutus
Snippet would do, take your time Jeremie
Actually, they did update their doc:
https://doc.Voluum.com/en/dtp_customziations.html
It should work with "Direct Tracking" which is available on their basic plan.
You can use dtpCallback.generateLinks(), which I have no yet tested, or do a console.log(params) inside the main dtpCallback function and it will help you to understand how they sent back the URLs and which parameters they also send back that could be useful.
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