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Split testing - A/B testing tools (5)


09-10-2020 11:30 PM #1 jeremie (Moderator)
Split testing - A/B testing tools

Anyone has a recommendation of tool to do split testings?
The ones I found are usually pretty expensive when the amount of traffic increases, so I am thinking that I shall do my own library to serve them.

How do you do it?


09-11-2020 07:29 AM #2 platinum (Veteran Member)

Google Optimize is free up to a certain point. What kind of functionalities are you looking for?


09-11-2020 01:30 PM #3 wiifmdude ()

Google Optimize all the way.

The only thing I haven't been able to split test with it, is javascript (but you can still A/B the entire URL instead of just modifying the page within Optimize)


09-11-2020 04:09 PM #4 clubdrock (Member)

Quote Originally Posted by wiifmdude View Post
Google Optimize all the way.

The only thing I haven't been able to split test with it, is javascript (but you can still A/B the entire URL instead of just modifying the page within Optimize)
any recommended resources for learning google optimize? seems pretty awesome...


09-11-2020 04:58 PM #5 jeremie (Moderator)

Google support platform and youtube channel give quite a lot of info to start
https://optimize.google.com/optimize/home/#/accounts

Simoahava.com has several guides more advanced, notably on the impact of the flickering effect, as well as the anti-flickering Google script, which hides the page and can impact performance.

https://www.google.com/amp/s/www.sim...et-delay-test/

https://www.simoahava.com/amp/analyt...licker-impact/


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