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Can Voluum Track a Facebook + Shopify Ecommerce Setup? (6)

09-06-2020 01:06 AM #1 frenchies (Member)
Can Voluum Track a Facebook + Shopify Ecommerce Setup?

Has anyone successfully got a setup like this to work?
I read on Voluum's website that they don't support direct tracking
with Shopify, and that FB allows only direct tracking. This obviously
mean that it won't work with my Shopify + FB dropshipping setup.

Anyone got this to work? What's your setup?

09-06-2020 02:57 AM #2 jeremie (Moderator)

Originally Posted by frenchies

They do support direct tracking:
https://doc.Voluum.com/en/direct_tracking_pixel.html

And Full Redirectless from their profit plan:
https://doc.voluum.com/en/redirectless.html

They have a tutorial about Shopify tracking:
https://doc.voluum.com/en/shopify.html

Read their doc man, it is a goldmine.

@vortex did a full tuto on FB:
https://stmforum.com/forum/forumdisp...inner-Tutorial
with an article about tracking:
https://stmforum.com/forum/showthrea...sing-a-Tracker

This should be enough to start with. If you have more questions just ask.

09-06-2020 07:52 AM #3 frenchies (Member)

Originally Posted by jeremie

Hi jeremie,
Thanks for the reply. I was talking specifically about direct tracking for Shopify.
This is the note on their support documentation:

Voluum Note: Due to Shopify's design that doesn't allow to manually add codes to its pages, you cannot use the direct method of tracking in Voluum. Take this into account, because the redirect method of tracking is in turned often blocked by Facebook or Google.

I was wondering if anyone found a workaround Shopify's limitation.

09-06-2020 12:04 PM #4 jeremie (Moderator)

There is no option from the Shopify pannel, but you can customize your Shopify theme to add the code / create a custom landing:
https://www.shopify.com/partners/blog/landing-page

09-06-2020 01:32 PM #5 frenchies (Member)

Originally Posted by jeremie

There is no option from the Shopify pannel, but you can customize your Shopify theme to add the code / create a custom landing:
https://www.shopify.com/partners/blog/landing-page

Is the direct tracking pixel code to be added to all pages, or just the landing page you want to track?
If it's for all pages then editing theme file will work. If it's for individual landing page, then I don't
know any solution for shopify that allows you to edit the html file of each page.

09-07-2020 10:33 AM #6 jeremie (Moderator)

Originally Posted by frenchies

Is the direct tracking pixel code to be added to all pages, or just the landing page you want to track?
If it's for all pages then editing theme file will work. If it's for individual landing page, then I don't
know any solution for Shopify that allows you to edit the html file of each page.

It can be added on all pages, but you may need to specificy the landing page URL in your campaign. I do not recomment though, as it generates errors in Voluum Error log for all landings that trigger the pixel without being inside a campaign.

Shopify uses liquid templates that support if conditions. You can specify if conditions to display the code only on the pages you want.
https://community.shopify.com/c/Shop...ge/td-p/639846

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