2020 Facebook Account Attrition - what accounts are working? (5)
2020 Facebook Account Attrition - what accounts are working?
So, since about mid 2019 Facebook has gotten stricter with their ad policies and account attrition in general has gone up regardless of vertical. Nowadays, it seems almost random when some accounts are disabled. Even while running the least aggressive white hat offer I have, I still get policy violations for almost no apparent reason. That's just the Facebook game I guess...
Anyway, I've recently switched over to farms myself after starting up an internal operation a few months back. The accounts we are using are US geo, high activity, aged around 2 months, and all on 4g proxies. I've noticed that I've been seeing the same if not less bans while using these types of accounts. I used rentals for about 5 years and have dealt with every headache that comes with them (users 2fa'ing, users deleting ads, password changes, etc etc). Not only are the farms cheaper (because I make them myself), but I don't have to deal with the hassle that comes with a user having control of the account for personal use. The same goes for spend limits, the farms seem to have the same initial spend limits as rentals that go away after 7-14 days of low spend. I even checked my brothers personal account (10+ years old) and he had an initial $25 limit.
Have you guys experienced the same thing? How have you dealt with Facebook getting more strict in 2020? What verticals are working for you right now (I made a killing off portable A/C's recently, but I think that ship has sailed now).
I'd love to hear your thoughts!
Yeah I think it's a good thing they introduce the spend limits on more and more accounts, no matter how old or aged they are. This way you keep the cowboys away from doing a lot of harm in short time. Less annoyed people = better for overall ad reputation.
If both rentals and farmed ones get banned often/quick, you are definitely not doing WH or something else is flagging you. Running WH shouldn't give much trouble, definitely not immediate accounts bans.
I mean your ad can be WH, your lander can be WH, your offer can be WH, but if the domain you are putting in the ad manager has been raped before you are most likely already in trouble.
Yeah absolutely, I've had people run "whitehat" on our accounts and when we looked at the copy, it was a necklace promising weight loss haha. The white hat stuff we run is a little aggressive and I suspect that largely has to do with some of our policy violations. Nevertheless, I feel like I've seen more "random" violations these days. The accounts usually come back after an appeal, but that can be a lot of time wasted.
Originally Posted by bpatrick
We're using agency accounts - they don't have the $25 spend limit. Depends on which agency we work with they start at $450 or $5k and go up in spend limit within a matter of days. Easy to scale on them once you have a winning campaign. PM me if you need a hookup.
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