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Combine Your Whole Data With This 1 Weird Trick (12)


07-20-2020 12:37 PM #1 caravaggio (Member)
Combine Your Whole Data With This 1 Weird Trick

Hi guys,

In recent days we discussed in @jaybot FA about the problem with combining data.

On Voluum but probably also different trackers there are limits. Sometimes we also lose data because of data retention. Sometimes we can get only 30 days max.

@diplomat advised to use AWS tools to join all data but I don't really know how it works.

But I know Google Sheets a bit and I can Google

So I created the sheet which does the whole job.

I got so much help and value from STM so probably it's the time to give some love back. Maybe this sheet will be useful to somebody

Anyway, how it works? I will show it with Voluum as example.

1. Go to your tracker, select all placements from last 30 days from whatever GEO / offer / vertical you want. Click Export > Download CSV



Select placement (Zone ID), revenue, costs and conversions. That's all what we need.

2. Repeat step #1 with older period of time or whatever different data. Now you have at least 2 CSV files with various data.

3. Go to the Google Sheet Data Combiner. I shared it to view only. So just click File > Make a copy and use it on your Google Drive.

4. You can see two sheets in the file. It's "data" and "unique list".



The biggest problem with such 2 lists is that you have duplicated placements and different revenue / costs / conversions.

What the sheet does is combine data based on placement.

So it finds placement (even if you have 2, 3 the same) and add revenue, costs and conversions.

You just have to paste your data from multiple CSVs to "Data" sheet.

Then magic happens



In tab/sheet "Unique list" you have all data combined. With ROI and with Profit.



You can use filters on the top bar and select only placements with more than X conversions, ROI better than Y. Whatever rules you use.

Hope it helps to manage your data and squeeze even more juice from your campaigns

PS. Don't try to use placements from the file. They are made up haha

EDIT: UPDATE

I removed colors because yeah, they look sexy but at least on my computer it slowed down work of sheet A LOT. So I guess other people, especially with slower PC could experience the same.

Also added CPC and EPC because I noticed that creating lists without these variables sometimes makes no sense.

Of course right now you have to import visits from your tracker too.


07-22-2020 02:25 PM #2 ianternet (Senior Member)

awesome! I have made something similar in my gSheets as well to help with finding the right placements and to even help remove placements base on some data points. awesome work!


07-22-2020 03:05 PM #3 caravaggio (Member)

Quote Originally Posted by ianternet View Post
awesome! I have made something similar in my gSheets as well to help with finding the right placements and to even help remove placements base on some data points. awesome work!
Thanks, glad you like it Yeah, I guess we could add here CPC and EPC and sheet could select only placements which are in enough profit to bid at specific placement.

But it's just theory, in practice for some reason it often doesn't work for me I noticed that placements working differently when I bid differently. Trying to figure it out.

Btw. Do you also see some lags in your gSheet when there's a lot of data? Some cells are disappearing etc.


07-22-2020 06:05 PM #4 jaybot (Veteran Member)

This is awesome and now you are STM Newsletter famous!


07-22-2020 07:57 PM #5 caravaggio (Member)

Damn, I feel Forbes cover soon haha


07-23-2020 06:00 AM #6 affpayinggao (Veteran Member)

Awesome.THANKS!


07-23-2020 07:10 AM #7 caravaggio (Member)

Just updated the file.

I removed colors because yeah, they look sexy but at least on my computer it slowed down work of sheet A LOT. So I guess other people, especially with slower PC could experience the same.

Also added CPC and EPC because I noticed that creating lists without these variables sometimes makes no sense.

Of course right now you have to import visits from your tracker too.


07-24-2020 03:16 PM #8 ianternet (Senior Member)

Quote Originally Posted by caravaggio View Post
Thanks, glad you like it Yeah, I guess we could add here CPC and EPC and sheet could select only placements which are in enough profit to bid at specific placement.

But it's just theory, in practice for some reason it often doesn't work for me I noticed that placements working differently when I bid differently. Trying to figure it out.

Btw. Do you also see some lags in your gSheet when there's a lot of data? Some cells are disappearing etc.
depends on the amount of data being imported... but I filter so much that my data isn't that big after my first couple days.


07-25-2020 07:03 AM #9 goodwill (Member)

I used excel's consolidate tool for this kind of work until last week. With Binom, everything is really easy.
However, this is really cool! Thank you for sharing this.


07-25-2020 08:55 PM #10 vortex (Senior Moderator)

What a fantastic share! Much more efficient than my placement system. Thanks @caravaggio!



Amy


07-30-2020 04:33 PM #11 TopOffers (Member)

thanks for sharing awesome trick!


01-28-2021 07:02 PM #12 sda686 (Member)

Nice share!


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