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How You Keep Your Tracker Costs Updated? (4)


07-07-2020 03:59 PM #1 vee882 (Member)
How You Keep Your Tracker Costs Updated?

Hey guys,

with many campaigns it's a bit of a pain to keep costs updated manually, so I was wondering if someone here had/knew a better way to do it (I am using Voluum)?

Thanks in advance!

P.S. I am aware that Voluum's Automizer has such feature but it's still very limited and I wouldn't pay for it yet.


07-07-2020 07:17 PM #2 jeremie (Moderator)

Where do you want the costs updated?
Voluum can actually receive the CPC from the tracking source when the event occurs:
https://doc.Voluum.com/en/tracking_costs.html


07-07-2020 09:03 PM #3 matuloo (Legendary Moderator)

In case youre buying on the CPM model, it's almost impossible to track costs accurately. The source would have to support the impressions pixel, which most of them dont. So you need to asses the average CPC and use that in your Voluum settings. Plus update the costs manually when they're off too much. Annoying for sure, but thats the way it is.


07-08-2020 11:29 AM #4 jeremie (Moderator)

The Voluum API has the following option

POST /reports/manual-cost/
Updates cost for selected campaign and time range.

It might be a solution. See here in the reports section
https://developers.Voluum.com/#!/Rep...rt_manual_cost


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