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Traffic Factory Juicing With Dating Offers - First Adult Campaign (13)

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Hey guys,
I tried to find my first green campaign with push traffic but without success. After spending ~2k$ i decided to give Adult Traffic a shot.


Today i have launched 2 campaigns:

1 Campaign Set Up: 6 Ads, 3 LP , 2 Offers
Affiliate Network: Clickdealer
Traffic Network: Traffic Factory
CPM: 0.18$
GEO: AT
Desktop/mobile: Desktop
Offers Payout: 3.25$
Targeting: 338x235 - All Categories


2 Campaign Set Up: 4 Ads, 3 LP , 2 Offers
Affiliate Network: Clickdealer
Traffic Network: Traffic Factory
CPM: 0.07$
GEO: BE
Desktop/mobile: Mobile
Offers Payout: 2,85$ and 1,80$
Targeting: 300x100 - All Categories

Maybe i need to post more information? How to choose right CPM ?


Will post stats after 1 day running - > Tomorrow 2020-06-19

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Australia and Belgium ... both Tier-1 geos, not sure if that's the right way of starting with adult dating... are you ready to dedicate the budget it needs to it?

The bids you started with will be too low as well.

I would also recommend to register with more networks to get more offers... gotzha(unitedgap), advidi, rebll, topoffers... in adult, the right offer is the deal breaker, so you need to test quite a few.

Let's wait for some data, then we can move from there

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I made a mistake, its Austria and Belgium (You think it's too competitive for a newbie ?) What countries you suggest to go with then? I picked these countries because aff manager gave me these offers as good converting.

Day 1

Campaign stats:

Attachment 23752

Ad stats

Attachment 23753

LP stats:


Offer Stats:


Offer stats from aff network. (CR is different, wondering why?)





@matuloo Tell me what do you think, is it worth pushing it forward or better to relaunch with lower tier geos and add more offers from different networks?

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@matuloo What do you think about Poland? Should i try to setting up everything from scratch and try with Poland?

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Belgium used to work very well, Austria can work nicely too... but yes, these tier-1 countries are more competitive, so it's not the best choice for someone who is just starting out.

The principles are the same, no matter what GEO you target... you will need similar types of ads, similar types of LPs, but there will be more people bidding for the traffic and some of them with bumped payout, so it will be harder to compete. On the other hand, the higher TIER Geos have more offers available, they use languages that it's easier to find translators for ... if you got the balls and budget to start in TIER-1 then go for it, but the chances of burning your fingers are higher.

Poland is not a bad choice for dating... the country has a lot of citizens, so even though the payouts are lower, it can still translate to solid earnings. Czech Republic, Hungary ... two more GEOs worth a try.

Try to "shop around" at a few networks, to see what countries you can get a solid amount of offers for, then just choose one. Do not overthink this and spend days on GEO selection, it's better to start testing something, to get a feel of the whole process. Start low, don't bid too high and try to run something to see if you can get any traction.

Definitely stay away from US, that's the most competitive market out there.

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Thanks for your suggestions and tips @matuloo.


Submitted New Banners and Prepared New Campaign For Poland Today

Campaign Set Up: 5 Ads, 3 LP , 2 Offers
Affiliate Networks: Clickdealer + Gotzha
Traffic Network: Traffic Factory
CPM: 0.03$
GEO: PL
Desktop/mobile: Mobile
Offers Payout: 1$ and 0.85$
Targeting: 300x100 - All Categories


Can you answer following questions and help me move forward @matuloo ?
Should i start with CPC or CPM on Traffic Factory?
What bid should i choose ?
I have been working with push traffic and know how campaign optimisation works there, mainly by cutting out not profitable targets/placements.
How optimisation works for adult? Traffic Factory have only categories targeting.
Should i play with ads/lp's/offers only ?
How to know if i should move to next offer,ad,lp ?
What LP CTR should i seek?

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Ever since TF introduced CPM, you need to go with it in order to get solid volume, in most cases that is.

CPC can still work, but I stopped using it personally.

With TF it's quite important to be close to the top in the bidding chain, so position 5 and up. When you go lower, the traffic quality goes down too. Try to pass the position data to your tracker, after a few days you will know how much to bid in order to get to the desired position +/-.

Start bidding lower for sure, do not try to aim too high straight away.

TF is one of those sources with a very limited amount of placements, it's basically just 2 huge websites. Category optimization isn't of much help either, since most of the videos fit in multiple categories.

Focus on optimizing banner sizes, some spots convert better than others. Plus all the other factors you can influence ... ads, lps, offers... as you suggested in the next step.

You can also use the region/state targeting, that helps sometimes. To put it simple, pass all the tokens that give you data that you can target by and see whether it makes sense to optimize by it later on.

You need to set some limit, once that is over, you move to the next one.

Many people use the 2x payout rule of thumb. So if a banner spends 2x of the offer payout and it doesn't convert not even once, you cut it.

Make sure you optimize one thing at a time. SO if you're trying to find the best LP, do not cut banners based on the same data. So decide what to start with, then move to the next step.

Impossible to tell. It's different from one GEO to the next, mobile vs desktop, banner type... My LPs have ctrs between less than 10% all the way up to 40%.

Your goal is to be profitable, so you need as high CTR as possible, while still staying away from misleading the users too much.

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DAY 1

Things done :

• Increased CPM Bid to 0.06$
• Uploaded 2 More Ads
• Added 2 more offer (but removed 1 because it was performing bad compare to other offers)
• Added 1 more LP

Note:
When everything was set up, because of 1 mistake from AM side 3 conversions from Gotzha not caught by tracker.

Statistics:


Ads:
Almost every ad got 100.000 Impressions and stats are like this now:


Landing Pages:




Campaigns:


Offers:


@matuloo

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DAY 2
Did nothing, was out of town

DAY 3

Things done :

• Left 3 Best Performing Ads
• Left 2 Best Performing LP's
• Left 2 Best Performing Offers

Statistics:


Ads:



Landing Pages:



Left active Pussy Show + OLX

Campaigns:

Left 3 Active Campaigns

Offers:


@matuloo Can You comment this please ?
Also i see that 1 region really stands out but im not able to target region on Traffic Factory, only country itself. Maybe you know how to do that ?

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dude, why did you add so many campaigns with 1 banner instead of adding all these banners in 1 campaign?
It's a CPM, no need to spam campaigns if only you want to compete with yourself

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Good point, i was thinking about CPC when launching campaigns. I thought that it will drive traffic to banners with highest Click rate @ipochan099

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sure, your approach works just fine for CPC but in terms of CPM it's better to test banners in one campaign for accurate stats

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Oki

SO region targeting is gone on TF, it's no longer possible, sorry for confusing you


ipochan is right, with CPM, it makes no sense to put 1 banner into separate campaigns, your logic was correct though, with CPM the algo tends to push just the highest CTR creative.

Looking at your screens, looks like you've spent up to $40 per banner, that's an OVERKILL... especially when the performace is that poor. You need to set a limit... with $0.75 payout, if a banner doesn't convert from like $2 of traffic, the chances for it to be a good one are very low.

Or it's in the LPs... though their CTRs don't look that bad... 24% or 26% are pretty ok.

You need to decide what variable you're about to test now... you cannot optimize banners, LPs and offers all at the same time and that's what you did now.

A good offer might not convert with a bad LP or banner... a good LP might now perform well with a bad offer or banner... take it one step at a time. From my experience, the offer is the most important piece of the puzzle, so focus on narrowing down a couple offers that convert the best, then move on to the banners and then LPs. One step at a time.

And don't spend that much again per banner.

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