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How does Google view duplicate contents? (11)

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Does Google penalize duplicate contents? If yes, how come the newspaper websites all having the same contents seem to rank well one after the other?
There's this black hat SEO strategy of spinning contents and posting at 'certain places' and then getting a link over there. I am not sure it works anymore and perhaps Google has caught on these tricks. Yet I am aware of websites that provide 10s of thousands of articles and ebooks solely for this purpose. I am planning to buy as a source of inspiration for contents and may be post on social media. But would like to hear more about this if anyone here knows more about this.

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People who publish content on their sites and also submit it to other resources usually first publish it on their sites, wait for google to index it and only then do they submit it to other resources... if this theory is right, the site that get's spidered first gets labeled as the original and the rest is considered duplicates, which should mean lower rankings for those.

What you are describing with the news sites is pretty common though, and it's not just news.

Just last week I was searching for some tips on how to properly grow a new lawn and indeed, the index was full of pretty much the same article posted on several resources with just minor changes... all of them on the first page of google results. So the tactic to change (spin) the content a bit apparently still works, at least in certain niches. I guess the more competitive the particular keywords are, the harder it is to rank such pages.

In the end, it's not just about a unique article... each site has a different layout with additional text, navigation items, plenty of widgets that contain additional spider-able content such as "similar article snippets, glossary, search tags...) and all of these will be crawled by the googlebot and used for the final ranking process.

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I think that as matuloo said, it depends on the keywords and niche in some cases. If you have a niche like "news" -- penalties applied would destroy major media outlets. So they're probably using their AI there to sort a few things out that might also have to do with your site's DA, age and so on before the data gets crawled.

There are many variables involved into getting your website properly ranked, but generally, for the sake of a higher indexing, you would want to stick to a very good spinner (maybe use a copywriter to do it manually) or original content.

The Blackhat SEO method you referenced helps page DA if you're linking through sites that already have high DA (I'm guessing you're referring to Reddit posting maybe here).

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@matuloo That seems to indicate Google does NOT penalize. And the portals who sell those "free contents" for use on websites emphasize that Matt Cutts has said Google does NOT penalize. But I have run audits on website in the past and got warnings on canonical contents/tags where there's duplicated contents and Google does not like it. I'm still a bit confused.

Also, if I transcribe youtube video create contents, will that any way affect in case Google penalizes duplicate contents?
@popcash Thanks. That was informative. But does that mean Google algorithm tends to be selective when it comes to penalizing duplicate contents? Also, please can you try to answer the question I asked matuloo - "if I transcribe youtube video create contents, will that any way affect in case Google penalizes duplicate contents?"

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Not that long ago, couple months actually, google announced that they are moving away from the "penalize" model to "no take into account" model. That would mean that even if you do something they don't like, they would just ignore it and no penalize your site... but as has been the case several times in the past, nothing is black or white with google so I wouldn't take this for granted.

This is likely something different and relates to on-page SEO. You probably repeated the same stuff too many times and the tool flagged it, I doubt that they are keeping their internal DB of content from other sites and comparing it with your copy. Or you mixed something up here.

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This is actually a very good method, but also used by plenty of people as far as I can remember. There is no actual way that Google will be able to scan audio/video content from YouTube and compare it to text crawled data from your site. So I'm assuming that as long as you transcribe videos that are not TOO popular, you should be safe.

I would search for key phrases from those videos on Google first just to be sure. If there's any other individuals out there transcribing the videos you chose, you should be able to find them this way and then avoid transcribing it yourself in order to get around the duplicate issue.

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Ah, sounds good. I mean I have nothing to lose if I put a review site with 50 articles in 3-4 days and have money coming in. See how it goes and then scale it up. For my authority sites, I would offer better quality but if I feel like a video snippet is good, why not transcibe and put in a paragraph within my website.
Then for social media posts or tutorials this should be a goldmine. Then if Google is angry, who cares! The contents can be used in a dozen other places. But if Google is still happy, I can carefully scale this on authority sites too!
Thank you very much for your reply.

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3-4 days for ranking in google? Not in the world I live in )

Or did you mean something different?

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Oh, no! Three months I suppose if we are lucky! I meant creating the articles for a decent niche website and upload them slowly...

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Ok gotcha, so you meant the time it takes to put the content online, allrighty

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Indeed! I do crazy things sometimes... But not that crazy to imagine google will index me in 3-4 days.

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