How to track conversions from banner to landing page? (8)
Hi
One of the things that really sets me back from going forward is my knowledge how to track conversions properly..
Lets say I'm doing a banners campaign..
Banner -> LP -> Sale page -> Conversion.
How can I really track properly which banner brought me that sale? This is very important for me to understand but I simply can't quite figure this out...if someone here can really help me with it this alone will be worth for me all my subscription to this forum..
Thanks in advance!
You just use a tracker mate 
You would create a campaign link in your tracker, select which things you want it to track (the banner id of the click, the city of the person clicking, the website they clicked from, the landing page they landed on, etc) and then all that gets attached to the click automatically (on the url), and registered in your tracker.
So the click url of the person clicking on your ad would look something like this:
www.example.com/landing-page name/adfdafsd/afdasfd/334343/{banner}=156789/{traffic_source}=banner_network/{city}=Toledo/{site}=foxnews.com/{landing_page}=1349987
It all gets automatically done by your tracker, then you can sort all that data to see which banners are performing best, etc.
Each tracker and each traffic source works somewhat differently, so basically you just gotta pick one and then their support team can continually help you with using it properly.
If you are planning on using paid traffic I would definitely get
For what they do, the trackers are an absolutely incredible bargain if you ask me. I couldn't imagine running paid traffic without one.
Like Jack mentioned, the tracker is the solution here.
Basically on the tracker you create your traffic source configuration. There you basically add all the tracking tokens used by your specific traffic source assigning a specific parameter to each tracking token. When properly configured, your traffic source configuration would look like below:
| Parameter Name | Parameter | Token |
| Paramater A | parameter_a | {token_a} |
| Paramater B | parameter_b | {token_b} |
| Paramater C | parameter_c | {token_c} |
| External ID | source_cid | {source_cid} |
As, you may see from the above example configuration, we have specify 3 values:
- Parameter name - a friendly name that we can use to easily identify parameters when generating reports
- The Parameter - the parameter that will be appended to our tracker generated campaign link (spaces not allowed)
- Token - the token value as provided by the traffic source (it can use different bracket or symbols from the above example - % $ [...)
Once you have the traffic source configuration properly setup, when you generate the campaign link from your tracker you end up with something like below. The tracker has automatically appended all tracking parameters and tokens to your campaign link.
https://yourtrackergenerated.campaign/link-somerandomnumberandletters?parameter_a={token_a}¶meter_b={token_b}¶meter_c={token_c}&source_cid={source_cid}
With the same logic, you will get into your tracker the banner ID and can see which of the banners are bringing most of the conversions for you, which is one way to check stats.
The other way to look at the best performing banner, is to send conversions information back to the traffic source using the External ID or traffic source unique click identifier. Like the tracker, the traffic source generates a unique id for each click recorded in their system that you can use to track conversions. In addition to make this work, on the traffic source configuration on your tracker, you will need to add the traffic source postback url, so that your tracker can easily report back conversions to the traffic source, using the external ID.
Let us know if you have any other questions
Thank you both @jack_l and @platinum for your answers. I kinda understand everything you explain but I don't know how to put everything together with the lander.
Is it possible to get help from one of you? I'm willing to pay for it just to understand how it works from A to Z
The tracker you pick will have a FAQ page and a really good support team - they'll be your go to on everything
Each tracker is different and is always evolving, so you are better off just getting help from their support team since that's what they're there for- it's part of what you are paying for
There's lots of good threads on here about the positives of the various ones and which is best...
Search for '
Then contact one of them, sign up (their usually around 80-150$ a month and worth every penny), then send a nice, courteous email to their support team explaining that you are new to this and asking them to help set up your main traffic source. Usually each tracker will have default setups, so often you don't need to do anything at all- you just create a campaign and then the correct UTM parameters will be attached automatically.
I didn't understand it at all when I started but I promise, it becomes much easier. And again, you don't have to understand it in order to reap the benefits, most of it is done automatically for you by the tracker.
We have many threads about tracking here on the forum, try to read them, you kinda need to understand tracking or else you wont move from the spot.
Start with this one: https://stmforum.com/forum/showthrea...-Read-This-Now
Amy has step by step tracking lessons in her 40-day tutorial, here is the one for
Are you using any tracker already btw? You need one to be able to track conversions (and the other data) properly.
I'm using prosper202 but also there I'm using it properly...I do most of the tracking manually
Thanks a lot for your answers I will read the info you gave me
As long as the traffic is passing through a tracker using tracking links, you'll be able to easily see where conversions are coming from (placement, ad, landing page, offer, etc)
Home > General > Affiliate Marketing Forum