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Scared of losing money… So push me off the edge! Or just follow along :D (40)
02-23-2020 07:57 AM
#1
s3ks3k (Senior Member)
Scared of losing money… So push me off the edge! Or just follow along :D
So, I’ve been inspired to start this FA by jaybot, ivantheterrible and all the other people who already have FA’s. Thank you all! I loved reading all your progress updates.
A little information about me: I’ve started affiliate marketing end of 2018 with Pop and Push, then moved on to FB. Didn’t really like playing the account game on FB so I decided to come back to Pop and try to master this traffic source.
I’ve reached my first $100 profit per day last month and it feels pretty damn good.

But the fun only lasted for about a week before the offer got burnt out, and I’m back to running things on negative. Fast forward to today here are my stats:

And we are back to -70% days! Affiliate marketing is like having a psycho girlfriend 
Seeing this sea of red is kinda depressing sometimes, so I’m creating this follow along to incite some accountability. Anyways, I am back to mass testing and finding what works then scaling it hard and fast.
Here’s what I am looking for in offers at the moment:
- SOI sweepstakes offers
- Tier 2, 3 countries mostly
- Tier 1 countries when I feel like burning money (or when I get bored of testing tier 2, 3 offers)
Traffic sources that I use:
- PropellerAds for testing
- PopAds, ClickAdu, AdMaven, Exoclick, Adsterra, Advertizer for scaling
On PropellerAds, I only use two types of bidding – SmartCPM and CPAGoal. I will usually use SmartCPM to mass test offers and see which offers actually converts, then create a new campaign to find the best landing page.
Once I kinda get a working funnel that’s green, I’d quickly create some CPA Goal campaigns to see if there’s enough volume. If there is, I’d scale to other traffic sources.
Some of the problems/roadblocks I’m having now:
- When I start testing a new offer, I’d get “lucky” conversions maybe 2-3 within a couple of hours bringing the campaign to GREEN. But somehow it’ll either stop converting or stop converting at the same rate. This brings the campaign back to red. This even happens when I increase the bid – in effort to get higher quality traffic.
- Lack of volume. I know PropellerAds can bring in volume. But for some reason, even ramping up the bid to the max, I can’t seem to bring in enough volume to my campaigns. Ideally. I’d like to test fast and get rid of offers or landers that don’t work.
- Tier 3 countries can be hard to work with. I feel like I lose way more money testing and Blacklisting placement than the potential profit – or maybe my offers just suck
That’s all I have for now, I’ll update this again soon!
PS: Let me know if the format is easy to follow along. I want to try to be as organized as possible!
02-23-2020 08:59 AM
#2
manchester (Member)
Excited to follow your journey!
Hoping I can learn lots of new tips from your FA too. I'm trying to run SOI offers on push/pops as well.
02-23-2020 03:52 PM
#3
jaybot (Veteran Member)

Originally Posted by
s3ks3k
So, I’ve been inspired to start this FA by jaybot, ivantheterrible and all the other people who already have FA’s.
Oh shit.
I hope I'm not inspiring anyone to lose as much money as I do :P
But. Still.
Looking forward to your progress!
02-23-2020 06:21 PM
#4
twinaxe (Senior Moderator)
When I start testing a new offer, I’d get “lucky” conversions maybe 2-3 within a couple of hours bringing the campaign to GREEN. But somehow it’ll either stop converting or stop converting at the same rate. This brings the campaign back to red. This even happens when I increase the bid – in effort to get higher quality traffic.
Do you see that behaviour for SmartCPM campaigns or for CPA Goal?
Lack of volume. I know PropellerAds can bring in volume. But for some reason, even ramping up the bid to the max, I can’t seem to bring in enough volume to my campaigns. Ideally. I’d like to test fast and get rid of offers or landers that don’t work.
Do you check available volume before you start the campaign?
But I read it several times here already that people have problems with volume.
Maybe I should do some test drives myself for a targeting where it happens to check myself if I can find out what´s happening.
Tier 3 countries can be hard to work with. I feel like I lose way more money testing and Blacklisting placement than the potential profit – or maybe my offers just suck
Yes, can be easy and hard at same time.
Easy because of low payouts, good volume and often higher ROI than high Tier Geos.
Hard because the payouts often are so low thet the offer just have to convert very good.
I have a very good example for it that I will post in my next campaign guide.
02-24-2020 12:56 PM
#5
s3ks3k (Senior Member)

Originally Posted by
jaybot
I hope I'm not inspiring anyone to lose as much money as I do :P
No pain no gain. I do make sure I leave some time each day to go cry in the corner :P
02-24-2020 01:04 PM
#6
s3ks3k (Senior Member)
Do you see that behaviour for SmartCPM campaigns or for CPA Goal?
SmartCPM.
CPA Goal usually has pretty good consistency.
Do you check available volume before you start the campaign?
Yes I do. But seems like the traffic I receive is always a lot lower than what the Traffic Estimator gives me. For example at X bid, the Estimator gives me about 42k impressions, but in reality I am getting around 500 Clicks
Are there any guidelines for driving volume?
02-24-2020 01:23 PM
#7
s3ks3k (Senior Member)
Not very pretty today. Let’s start with the positives:

And here are the reds:

About -$40 in total:

Here’s what I did today:
- Created new landers to test for my already working campaigns
- Paused my UK camps as the conversion rate isn’t good even though lots of placements have been blacklisted (152 placements blacklisted)
- Increased bid of NZ camp as I am not receiving enough traffic. Blacklisted placements are minimal – 8 placements. I also increased the bid to this camp yesterday and got a few conversions bringing it to green.
- Increased the bid of my NZ campaign yesterday and I guess I was able to hit some profitable placements, so I got a few conversions. However the volume is not there yet, so I decided to increase the bid again. I just checked that I have 8 placements blacklisted. Not very many, but then again this geo is not very big.
- Tested a working campaign on Self Advertiser and Popcash
Questions:
- If you just want to test really fast would you just ramp up the bid and collect data over one day? Would the data be accurate compared to slowly increasing the bid over time?
02-24-2020 02:11 PM
#8
twinaxe (Senior Moderator)
SmartCPM.
CPA Goal usually has pretty good consistency.
The problem is that even when a campaign starts that good it doesn´t necessarily mean that it will stay good.
When you then receive more traffic you also receive more bad traffic and not only good traffic.
But early conversions are at least a good sign that your funnel is working.
And what you describe is not unusual.
A good example how a campaign could be is:
- Campaign starts with some early conversions
- You keep running, volume goes up but conversions don´t increase equally
- ROI goes down
- Block bad placements, volume goes down but conversions keep coming from the good placements
- ROI goes up again
It´s just a rough outline but I hope you get what I mean
But seems like the traffic I receive is always a lot lower than what the Traffic Estimator gives me.
It´s also normal.
The traffic estimator doesn´t show you the volume that
you will receive, it shows the overall available volume.
So your slice of the cake is alot lower than what you see there.
Different estimators also work a bit different.
The Propeller estimator for example won´t make a difference between WiFi and 3G traffic.
So when you choose mobile platform and Android OS for example you only see the overall traffic for that targeting.
It doesn´t matter if you target the 3G or WiFi, the number will be the same.
You can get a better impression of the real volume when you target specific carriers, then the estimator shows more accurate numbers.
If you just want to test really fast would you just ramp up the bid and collect data over one day? Would the data be accurate compared to slowly increasing the bid over time?
I would start a test with a good medium bid.
When you the want to test faster take the campaign works (and I guess you are at that point already) and create new campaigns with different bids.
Run on higher bids for more volume and better quality traffic.
Then increase the budget (not the bid) for the original campaign to get more volume, also helps to test faster.
02-24-2020 03:32 PM
#9
jaybot (Veteran Member)

Originally Posted by
twinaxe
Then increase the budget (not the bid) for the original campaign to get more volume, also helps to test faster.
The Daily Budget? Does that work? My overall budget is always like a billion dollars or whatever since it doesn't matter.
I haven't noticed daily budget affects volume unless it's low on purpose (trying not to get traffic, still in testing). Oh. I think I just answered my own question. Silly me.
Eventually, you get to a place where no matter how high your daily budget is, you won't get any more traffic on your BL/WL, and you need to either open up some zones, or move onto another source.
02-25-2020 01:25 AM
#10
s3ks3k (Senior Member)

Originally Posted by
twinaxe
Then increase the budget (not the bid) for the original campaign to get more volume, also helps to test faster.
What I do currently is leave the Daily Budget blank. I do however set a overall budget of let's say $90. But even in geo's like NZ, I'm struggling to spend $10 a day.
02-25-2020 12:51 PM
#11
s3ks3k (Senior Member)
Remember how I said my relationship with Affiliate Marketing is like having a psycho girlfriend? Well today’s a good example. The offer that was working well yesterday crashed today. I woke up looking at this depressing sea of red:

After seeing this, I did what no normal person would do…
Test more offers and throw more money down the drain 
Honestly, I did not have my hopes up. While looking for more offers to test, I remembered the list of offers my AM was recommending almost two weeks ago.
I picked one of the offers and picked one lander and started to test it. A few hours later I checked my tracker… -$20 on the new offer. SHIT, that’s my whole test budget gone within a few hours what the hell, not even 1 conversion.
So I decided to check out the affiliate network to see how many clicks were recorded (I suspected that there was something wrong with this lander causing it to not redirect the traffic to the offer).
AND LO AND BEHOLD. The dashboard showed 20 conversions, that was about $40 in revenue on $20 ad spend. That’s 100% ROI! Turns out when I switched my tracking domain a while back, I had forgotten to ask my AM to update the postback link so my tracker didn’t record any conversions.
I’ll have to ask him to send me a list of converting clickID’s later so I can use them to optimize the campaign.
But moral of the story is, always be testing! Also make sure your lander, tracker, offers are working or else you’ll be in for a surprise.
Here are my stats for today:

In reality the revenue is $72, spent $94 => $22 in loss. Not too shabby.
Moving forward, I'll try to get my AM to increase the cap on my offer so I can bring in more profits. Let's see if this offer can last.
02-26-2020 02:36 PM
#12
s3ks3k (Senior Member)
Here’s what has happened today...
I’ve forgotten to pause some losing camps last night so I woke up with a bit of red.
The winning campaign from yesterday is still doing well today but it is still capped at 25 conversions per day. I need to get my AM to increase that limit ASAP.
I found another campaign that is green without any optimization. However the volume in the geo is quite low so I scaled to both Mobile 3G and Desktop today. Side Note: my first test on SOI camps is to launch it on Mobile + WiFi.
My NZ campaign is doing okay. It’s hovering around breakeven, slightly red. I’ve found that there are 2 placements that are bringing in the most conversions, but they are right at breakeven. Since this is a SmartCPM campaign, I tried adjusting the bids manually.
Take for example this placement with the following stats:
- 8 conversions
- $17.6 Revenue
- $17.51 Cost
- $0.09 Profit
- 3369 Clicks
- CPM of 5.19
I decided to lower the CPM bid by 10%, bringing it to $4.67. I’m not entirely sure how much should I lower it by. We’ll see if there are any improvements tomorrow.
I’ve also tried running the TH gambling campaign @
twinaxe suggested. Since the conversions fire only once a day, my stats should be a bit skewed towards the negative.
And last but not least, here are my stats for the day:
02-26-2020 04:17 PM
#13
twinaxe (Senior Moderator)
AND LO AND BEHOLD. The dashboard showed 20 conversions, that was about $40 in revenue on $20 ad spend. That’s 100% ROI! Turns out when I switched my tracking domain a while back, I had forgotten to ask my AM to update the postback link so my tracker didn’t record any conversions.
Haha, a classic one.
And guess what, that happened to me as well just few days ago.
I tested an offer from a network that I didn´t use for some tme and I also forgot to update the postback.
I’ve also tried running the TH gambling campaign @twinaxe suggested. Since the conversions fire only once a day, my stats should be a bit skewed towards the negative.
Cool, good to hear that you also test it.
And yes, it´s a little bit different to work with it when the conversions only update once per day but it´s still good doable.
And last but not least, here are my stats for the day:
Do you set a % trafficloss for the campaigns so that the tracker shows more accurate stats?
If not you should do it, especially running Pops where a higher trafficloss is pretty normal.
02-27-2020 05:09 PM
#14
s3ks3k (Senior Member)

Originally Posted by
twinaxe
Do you set a % trafficloss for the campaigns so that the tracker shows more accurate stats?
Yes I do, I set it at 15% on
Binom for all my campaigns.
Here's my update for today. It's going to be a bit short because I’m doing a bit of traveling today so I couldn’t work on AM that much. Good thing is my green camp from yesterday is doing well still, and my AM bumped up the lead cap. Green overall. Finally!
I expect the total profit to be closer to $30 since there is one campaign that has delayed conversions. This campaign was slightly green yesterday:
I expect the same results today.
02-27-2020 06:25 PM
#15
twinaxe (Senior Moderator)
Sounds good.
This campaign was slightly green yesterday:
I expect the same results today.
Is this the TH casino campaign?
02-27-2020 11:35 PM
#16
s3ks3k (Senior Member)

Originally Posted by
twinaxe
Sounds good.
Is this the TH casino campaign?
This is not. I splittested the TH casino campaign vs this one. This one outperformed it on the first test, so I cut the TH casino.
Sent from my YAL-L21 using
STM Forums mobile app
03-01-2020 10:47 PM
#17
s3ks3k (Senior Member)
Here's a quick update! I have been traveling a bit and enjoying good Malaysian food, and of course working on Affiliate Marketing when there's a free moment.
Finally hit a solid green day on Feb 28 while on holiday:


About $90 profit! Woohoo!
Feb 29:


Another GREEN DAY: Around $78 in profit 
For all those people just starting out, remember to keep testing offers – It’s all about volume. That’s the easiest way you’ll get to green! Even if it means bringing your laptop on vacation haha.
03-02-2020 12:14 PM
#18
twinaxe (Senior Moderator)
Thanks for the update and nice to see your numbers.
For all those people just starting out, remember to keep testing offers
Yes man, can´t say it often enough.
Offers, offers, offers will make or break your campaigns.
03-02-2020 01:56 PM
#19
s3ks3k (Senior Member)
Mar 1 Update!
It's my birthday month! The AM gods got me a sweet b-day present... A good offer!
I got lucky while testing again and hit another profitable offer. I did not really test new offers today, just scaling by increasing bid and optimizing campaigns (cutting non profitable placements)
Here’s what I have:


$194 in profit!
It’s kind of mindblowing… but I need to remind myself not to be complacent and keep testing offers like I’m bleeding red.
03-02-2020 02:04 PM
#20
twinaxe (Senior Moderator)
Fantastic dude.
When you see stable profit days for some time consider to use TheOptimizer.
Although their lowest plan starts at only $99/month of course it only makes sense when you have continuous campaigns running that generate at least $99/month profit.
But then it can really help to take your campaigns to a new level.
Create rules for your profitable campaigns so that you don´t need to check them yourself anymore.
That way you can run many more campaigns and focus on testing.
03-02-2020 03:32 PM
#21
jaybot (Veteran Member)
Congrats!!!!!
Eyeballing those numbers, I see at least 3 different offers based on payouts which seeem to be doing well. Crossing my fingers that they continue and you have a freaking great bday month! 
03-04-2020 12:23 PM
#22
s3ks3k (Senior Member)
Ok I have updated this in a couple of days as I was a bit busy.
Good thing is that the offers are still running smoothly... for now
So the goldrush continues for another day hah!
Mar 2.


Woohoo! $260 in profit. This is something that I could only dream of when starting out. I kept at it even at -100% days. Consistency is key.
Mar 3 –


$258 in profit again
I’m coming for you $300/day!
Regarding the Optimizer, this is a tool that I am planning to invest in for sure. However, at this point I am not sure if it is the right time. I am still thousands of dollars in negative from my prior testing and mistakes. I think it's best to invest in it when the profit becomes more stable.
Issues/ Questions:
I have some campaigns with good potential. For example, there is one that had 7 conversions on the first day of testing bringing it to GREEN at 100%+ ROI. However the next few days were red, making 0-1 conversions daily.
I don’t really understand what is going on. Maybe the landers aren’t good enough? I’ve uploaded some fresh ones to test
03-04-2020 12:43 PM
#23
twinaxe (Senior Moderator)
Whoop whoop, looks good man.
Don´t forget to let the world know about your success and post it HERE
Also great for yourself when you check back later and see how you made progress.
Regarding the Optimizer, this is a tool that I am planning to invest in for sure. However, at this point I am not sure if it is the right time.
Sure, no need to rush.
As long as you can handle your campaigns yourself just do it.
Every saved dollar is a dollar saved
I have some campaigns with good potential. For example, there is one that had 7 conversions on the first day of testing bringing it to GREEN at 100%+ ROI. However the next few days were red, making 0-1 conversions daily.
I don’t really understand what is going on. Maybe the landers aren’t good enough? I’ve uploaded some fresh ones to test
Hard to give a profound advice by only these information.
But generally you can say that campaigns on low volume and/or only a few conversions a day can have much higher swings compared to big campaigns.
When you only have few conversions a day then 2-3 conversions difference will have much higher impact on the daily performance than running few hundred conversions per day where it doesn´t matter if you have few more or less a day.
When they are at 100+% ROI some days and some days not you could keep them running to collect enough stats to see what the problem is.
When you run the same offer that shows such behaviour it seems that the offer itself converts somehow so it could be placements, maybe lander.
But keep an eye on the longtime performance, when the overall performance is good despite the few negative days keep it running for a bit longer to gather more stats.
When overall performance is negative check if you can get it into profit when you cut the bad elements, otherwise stop it.
But most important is, you have some converting and profitable campaigns running so focus on these for now.
At one point every campaign dies so scale them and try to milk them as much as possible as long as they last.
03-06-2020 08:28 AM
#24
s3ks3k (Senior Member)
Mar 4 and 5
Tested new offers in DE, MX and BR. These new offers either converted really bad or did not convert at all… So I lost a bunch of money testing haha
Mar 4:


Still cleared $200 so that’s good!
Mar 5


I would have cleared $100 that day, but I had to test a few new offers. Thinking back to it now, I rushed it a bit – Could have set the total budget lower. That $45 loss with no conversions is pretty shitty. But then again, the payout was $17….
I also signed up for Affluent after reading about how good their offers for US/UK convert. I’ve ran some offers in the UK before and they were almost breakeven, but the performance was not good enough for me to justify continue running it.
I will be testing out some US/UK offers this week. I’m sure I can reuse my existing BL from past UK, NZ and AU campaigns.
ALSO, big thanks to @manchester for pointing out that a missing Favicon on a lander can slow down load times. I’ve added a base64 favicon and minified my JS and CSS and my load time for my UK lander dropped by a second. From 2.1s down to 1.1s.
I’m still baffled at how @manchester managed to cut below 500ms. Please do share your knowledge!
My affiliate manager also delivered the bad news today that my top performing offer is not performing well on their end. He had to reduce my cap, and suggested I try running on Push for better quality. That’s what I’ll do today.
03-06-2020 09:00 AM
#25
manchester (Member)
@s3ks3k impressive numbers mate! You are winning on so much and testing a lot. I need to get into that habit.
ALSO, big thanks to @manchester for pointing out that a missing Favicon on a lander can slow down load times. I’ve added a base64 favicon and minified my JS and CSS and my load time for my UK lander dropped by a second. From 2.1s down to 1.1s.
I think your the first person I've actually managed to help on STM so I'm super happy about that. I ask for help all the time and I'm glad I got to return even the tiniest of favours! I hope I can help more people in the future. Probably need to figure out what the hell I'm doing first!
As for getting load times to 400-500ms. It's a lot of different factors. I guess it's only worth doing to tweak a campaign that's optimised already.
As long as you have good server / CDN setup, then I find the waterfall chart really useful to see what's going on with the page. It shows you how long it takes each individual element on your page to load. So you can see what is slowing your page down and tackle the worst offenders.
Chrome has a waterfall chart built in the the development tools. Or even easier gtmetrix.com can show you one when you test page speed.
Hope that helps,
Gavin
03-06-2020 09:52 AM
#26
skalathiya (Member)
I’m still baffled at how @manchester managed to cut below 500ms. Please do share your knowledge!
If You are using AWS or other hosting. I have resolved same issue with creating bucket with targeted country or near country region. region makes difference.
Just my two cents.
Hope this helpful
BTW very impressive FA. Keep going 🤞
03-06-2020 03:48 PM
#27
jaybot (Veteran Member)

Originally Posted by
s3ks3k
I also signed up for Affluent after reading about how good their offers for US/UK convert. I’ve ran some offers in the UK before and they were almost breakeven, but the performance was not good enough for me to justify continue running it.
I will be testing out some US/UK offers this week. I’m sure I can reuse my existing BL from past UK, NZ and AU campaigns.
Run their US S&P offers, even on pop they can convert really well. You'll probably get kicked for quality after a week or so, but it's worth it, and it will help you build a US WL/BL pretty quickly.
Uh, I've
heard
03-08-2020 02:00 PM
#28
s3ks3k (Senior Member)
Mar 6:
Slowly started to test more offers as I foresee that I will be either kicked out of my main offers or have a reduction in cap.
Anyways I did OK still with my 2 main offers carrying all the weight:


Mar 7:
CRAP. Everything going downhill and barely breakeven


Shitty performance was caused by two things. One of my main offer was not doing well, and my AM will only accept Push traffic for higher quality instead of Pop traffic. Well, I tried running push and let me tell you it’s a whole different ball game.
I’m sure the offer still converts well, but the cost of running push is too high which makes it unprofitable. I think it’ll require quite a bit of blacklisting to make it work.
But that’s not even the worst part. That campaign which I lost $35 on is an AU SOI offer with a relatively high payout of $16. I guess my $35 testing budget is nowhere near sufficient in testing it, even with a blacklist. Couldn’t keep watching it bleed, so I pussed out and paused it.
Questions:
- How do you guys pick offers anyways? I usually go with the ones that my AM recommends, but there aren’t many – the goal here is to mass test
- Related to my previous question, I would imagine that you’d have to hand pick offers directly from the affiliate network. What do you consider when you pick an offer to test? Also do you have a way to systematically test all offers (without for example testing the same offer twice by mistake?)
- How do you deal with placements that convert, but have negative ROI? I’m seeing placements with the following stats:
In this case, would you blacklist or lower the bid?
03-08-2020 08:00 PM
#29
jaybot (Veteran Member)
That sucks. So common in this field. But you'll get back on track soon, I'm sure.

Originally Posted by
s3ks3k
But that’s not even the worst part. That campaign which I lost $35 on is an AU SOI offer with a relatively high payout of $16. I guess my $35 testing budget is nowhere near sufficient in testing it, even with a blacklist. Couldn’t keep watching it bleed, so I pussed out and paused it.
A CPA
SOI with a payout of $16?
That doesn't sound right. Sounds more like CPS... or CC submit. Be wary.
Still. Yeah, need a minimum of $160 to test that. A conversion on $35 would just be luck if you haven't been running AU for awhile.
03-08-2020 11:00 PM
#30
wes888 (Member)

Originally Posted by
s3ks3k
[*]How do you deal with placements that convert, but have negative ROI? I’m seeing placements with the following stats:[/LIST]
In this case, would you blacklist or lower the bid?
If the volume is high I would lower the bid and see if I can get it to breakeven and improve my funnel. Otherwise if the volume is not that big, I will stay with that bid and improve the funnel to try to get it profitable. But there are some placements that are tougher than others to crack.
07-12-2020 05:05 AM
#31
s3ks3k (Senior Member)
The Advertizer cpa costs are only removed when you have a good track record
Sent from my YAL-L21 using STM Forums mobile app
07-12-2020 11:41 AM
#32
s3ks3k (Senior Member)
You should only start scaling when you got it running on profit on the original source already.
Maybe "scaling" is the wrong word to use. I'm actually testing the same offer in different traffic sources. Because I've recently realized that the same offer will have very different performance across different traffic sources.
Since the offer did convert a few times (not profitably) on my first traffic source, I figured maybe it will work better in other ones.
It is really hit or miss sometimes because I do find that once an offer matches the right traffic source it can become profitable. But the problem is, I feel like most of the time even if it is profitable it may not cover the initial costs of testing (maybe this is what you were trying to tell me)
Your loss for June is about $-1.3k (I don´t include Monetizer) so when you have such high loss you have to focus on campaigns that have potential to be big enough to compensate the losses.
When you run at $-1.3k you can´t waste your time with campaigns that bring only $20 or so profit per day.
Whats your suggestion? Run cc submits? Test higher paying geos? Focus on 1 geo and getting good at it? Strip for extra income?
Sent from my YAL-L21 using
STM Forums mobile app
07-13-2020 01:50 PM
#33
twinaxe (Senior Moderator)

Originally Posted by
s3ks3k
The Advertizer cpa costs are only removed when you have a good track record
Alright, didn´t know that

Originally Posted by
s3ks3k
Maybe "scaling" is the wrong word to use. I'm actually testing the same offer in different traffic sources. Because I've recently realized that the same offer will have very different performance across different traffic sources.
Sure, campaigns often perform different on different sources but in the end a good campaign should run on all sources (same traffic type) as long as the sources have good traffic.
Many sources broker traffic from each other or other publishers anyway so even when you buy on source A the chances are good that you could buy the same traffic on source B as well.
When you see that campaigns perform very different on different sources then the reason often is the quality of your BL/WL and maybe the targeting options for push quality as well.
Again, a good campaign is a good campaign and when it´s working on Push/Pop Source A it
should also work on Push/Pop Source B when you run it there with the same requirements.
With this I mean, when you have a very good BL or WL on source A but no previous stats for source B so that you have to run it on RON there then it can happen that it runs good on one source but tanks completely on the next source.
When you run it only on good quality traffic however on different sources then chances are good that it works on all of these sources.
Of course there are always exceptions but in most cases it works like that

Originally Posted by
s3ks3k
Since the offer did convert a few times (not profitably) on my first traffic source, I figured maybe it will work better in other ones.
It is really hit or miss sometimes because I do find that once an offer matches the right traffic source it can become profitable. But the problem is, I feel like most of the time even if it is profitable it may not cover the initial costs of testing (maybe this is what you were trying to tell me)
Whats your suggestion? Run cc submits? Test higher paying geos? Focus on 1 geo and getting good at it? Strip for extra income?
My suggestion is to not test mediocre stuff on many different sources just because the offer converted few times on the inital source where it´s not even profitable with these few conversions.
That way you only risk to lose more money on either the same situation on different sources = it converts but not enough to be profitable or on even worse performance.
In both cases you lose more money.
Of course it also
can happen that a campaign that converted few times on source A but not not enough to be profitable then suddenly completely kills it on source B.
But that doesn´t happen often and is a little bit like gambling for it.
And as I said in my last reply, the more money you lose during the tests the better your next campaigns have to be.
Because you not only want the campaigns profitable for themselves, they have to be big enough to compensate all other losses as well so that you are overall profitable.
What you should do is to focus on only 2-3 go-to traffic sources and master them as good as possible.
You don´t need 10 different sources to run good campaigns that can generate 4-figure revenue a day, 2-3 good sources are enough.
Sources that can be considered for it should basically meet just a few basic criteria: good traffic quality that converts and enough volume for scaling.
Of course stuff like targeting options, ad formats, competition, bid formats and trafficprice are also good to consider.
But the real basics are quality and volume.
When you focus on 2-3 of these sources then running campaigns there becomes easier the more you run because you know the platforms then better and better, your BL and WL get better the more you run, testing gets faster and cheaper because you don´t have to basically start from scratch for each new campaigns when you have enough stats from previous campaigns already.
It´s much harder to run just a bit here and a bit there so that you have to learn many different sources at once and mostly it´s also more expensive.
You already have access to quite a few sources, try to grab 2-3 of them that have good traffic and enough volume and then stick with them for your tests.
And when you have good campaigns running there also first scale on the original sources.
When you then have very good campaigns running on the original sources you can use these funnels to test them on other sources.
It´s always cheaper to test a good converting proven funnel on a new sources that testing a not profitable funnel on different sources.
That way you can then gather stats on other sources as well to slowly add them to your arsenal as well.
It´s better to be a master at 1-2 sources than being mediocre at 10 sources
07-27-2020 02:58 PM
#34
s3ks3k (Senior Member)
JULY UPDATE.
This month is better than the last, but still a long long way from making sweet affiliate money.


About $50 in profit
. Let’s break that down a bit
THE GOOD
Like @jaybot, my top 4 campaigns are from the same offer, just different campaigns/traffic sources. I’ve tried my best the milk this offer, but the targeting/traffic sources are quite specific.
Other green campaigns are from the same offer, but different geos. These campaigns are quite small – making about $1 or less per day. But that adds up at the end of the month.
This month I also decided to mix in some Push campaigns, and it was a good move as it brought me back to breakeven from being negative.
The challenge with Push is scaling. I’ve got a solid funnel for quite a few campaigns, but I am very careful in adjusting my bid – I’ve been burned more than a few times from ramping up my bid to quickly. So I’ve learned. 20% increase at a time should be sufficient for now until I’ve understand how the traffic source behaves
Another new thing I tried this month is to really go through the data I have accumulated this year for POPS. I made a WL and BL for each of the geos I ran by gathering all the tracker data for the same type of offer. Once finished, I also extracted a global BL so that I can start testing offers using this BL so that I don’t keep on buying traffic from the same shitty placement. I’ve seen some positive results with this Global BL, so I will continue to use this.
However, I am still having trouble with using WL’s. No matter if it’s a geo specific WL or Global WL, I can’t seem to make them profitable.
THE BAD
Not too bad this month, the worst campaigns were not dropping a GB campaign that converted twice, until I racked up $35 or so in loss. I could have paused this way earlier. I also burned another $30 or so running a SG cc submit campaign. I thought I had a chance with my WL/BL. My biggest loss was with a Gambling SOI offer it converted 3 times, at times profitably, but at the end it was around -60% or so in loss. Not the worst results, but it is hard to run these campaigns where the risk of losing money is greater (at my skill level) than the potential profits.
08-27-2020 02:34 PM
#35
s3ks3k (Senior Member)
This month has been a bit of a breakthrough for me. After chatting with some affiliate and learning from other member’s follow along (thanks @caravaggio), I changed up my strategy.
Most of the traffic I run now is via Push, and I was able to profit quite consistently with a change in strategy and by running more aggressive (as long as it is allowed by the traffic source).
Here are my results for this month:


Although on my campaigns, it is displaying an overall green, I had a problem with one of the offers where the network had mistakenly set a payout higher than what was agreed with the advertiser. Good thing was that the network was willing to pay for all the traffic spent, resulting in “break even”. The actual profit is -$75 overall on the campaign level, with an overall adspend of $3231.
As you can tell most of my earnings come from Monetizer, bringing it to a total of $2,036 in profit for the month. (Finally after months of red, I'm back to green. What a hell of a ride!)
Insights for the month
One observation with Push traffic is that the volume and quality of the traffic fluctuates day by day.
In order to tackle the fluctuations there are a few things I do:
- When the volume dips, I add more creatives so that the traffic source has to reassess that creative to determine its CTR. This gives me a fresh boost of traffic. I try to create similar creatives that already has worked for me
- Another thing I do is to adjust the bids. If ROI is high, and volume is low I know I can increase the bids and get more traffic. However, I do this steadily. Increase the bid 20-30% and observe its effects. However if the campaign converts, but is negative, I will try to lower the bid. I take the Revenue/Clicks to obtain the CPC bid to break even. I will try that bid to see what effects it has on my campaigns
- I started taking notes. If you use Binom, you can easily take notes for each of the campaigns. I can easily record the date and time with a click of a button, and note down the CPC that I set for a specific campaign. When I change the bid, I always note it down. This way I can track its performance
- Since campaigns do fluctuate for me day to day, I started marking campaigns so that I can observe them more over a period of time to determine if I should cut it or not. In Binom, I can set the text colour of the campaign name. For example Red coloured text would be code that it has been losing money for the past few days, and if it continues it should be stopped. Orange text might be signify that a campaign is breaking even, or losing money slightly and that I should keep an eye on it.
The Good
Overall, I found a few geos that were able to convert consistently, although the volume fluctuates. Running these geos consistently helps collect the Monetizer subs which really helps “snowball” the day to day earnings.
With the offers that already work for me, I found many different ways to scale them to really milk the profits every day. So far the overall volume is quite consistent and steadily increasing.
The Bad
With the campaign margins being very thin – about 10% on a good day, I realize that sometimes I am afraid to test new things fearing that it would hurt the profits for that day.
Example would be the GB campaign that lost the most money. I hoped that by running the already red campaign over a few days I can collect enough stats/ cut enough placements for it to be profitable. But the losses were too much and eventually I had to cut it.
Next Steps:
I think more time would be spent on researching offers and spying. I’d like to really get a good idea of what kind of offers/landers are working in a geo already. I’d like to also spend more time looking at Monetizer trends and find out which geo has the best combination of CPC and competiveness so I can have an easier time making offers work there.
I also need to experiment with more traffic sources. Some campaign can only be run at a certain bid – problem is the volume of traffic at that certain bid is limited, even if I’m duplicating the campaigns constantly. Any suggestions for traffic sources that won’t have a flood of traffic that I need to weed out? I’m currently working with Propeller, Pushground, Advertizer, ClickAdu
08-27-2020 06:15 PM
#36
jaybot (Veteran Member)

Originally Posted by
s3ks3k
$2,036 in profit for the month.
Congrats!
Now 10x that :P
You've hit the two major push ones (that you can run aggressive on), you can also try EvaDav, RichPush, Adsterra, and AdCash. For non-aggressive, don't forget to try Self Advertiser and Hilltop as their push can work really well depending on the geo.
08-27-2020 06:51 PM
#37
caravaggio (Member)

Originally Posted by
s3ks3k
This month has been a bit of a breakthrough for me. After chatting with some affiliate and learning from other member’s follow along (thanks @
caravaggio), I changed up my strategy.
Haha, that's so ironic that this month I went down from 2k in profit to around $900

But that's awesome to hear that anything what I've written is helpful to you and anybody else! Keep going mate. To being honest last days were pretty bad for me and this information gave me some power to get back to work
08-27-2020 11:08 PM
#38
s3ks3k (Senior Member)

Originally Posted by
caravaggio
Haha, that's so ironic that this month I went down from 2k in profit to around $900

But that's awesome to hear that anything what I've written is helpful to you and anybody else! Keep going mate. To being honest last days were pretty bad for me and this information gave me some power to get back to work

It honestly takes a good couple weeks to bring you back. If you look at my previous few months, they were all red!
08-29-2020 03:45 AM
#39
fastaj (Member)
This is so awesome, just reading between the lines has given me so much ideas.
TY @s3ks3k
08-29-2020 01:38 PM
#40
twinaxe (Senior Moderator)
Thanks for the update.
Not much to add but speaking about trafficsources: You could also try Zeropark, they have lots of volume.
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