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Huawei Phone Sweeps (4)

10-11-2019 09:24 PM #1 amomaxia (Member)
Huawei Phone Sweeps

#marathonmegapush2019
Just put together our first megapush campaign this week. We're currently testing Huawei Phone Sweeps in Asia and running it on Mobile. We've tested it 3 ways so far.

1 - Desktop Direct to Offer
2 - Mobile Direct to Offer
3 - Mobile with Lander

Campaign IDS:

- 890136
- 888586
- 889278

We've tested the same push notification with all 3 campaigns

Click image for larger version.  Name: Screen Shot 2019-10-11 at 4.08.32 PM.png  Views: 128  Size: 89.2 KB  ID: 22295


The results we got for the Desktop direct to offer were pretty abysmal. We had 2109 clicks, 1 conversions with a spend of $25.31.

We decided to pause that camp and run the other 2.

So far, here are our current stats on those two campaigns:
Mobile w/o Lander: $6.83 cost, $2.72 revenue, 282 visits, 2 conversions
Mobile w/ Lander: 328 visits, 47 clickthroughs, 1 conversion for $7.38 spend and $1.36 revenue.

Overall still early on but will keep updated. Going to start testing with more types of landers so we can get some statistical significant data.

10-12-2019 04:37 AM #2 jaybot (Veteran Member)

I've never used push and gone direct to lander so this is really interesting results!

As you said, it's early, but more conversions with no lander vs. w/ lander may be lucky.

But, it is SOI, so conversions are usually faster/easier so maybe it's better that way?

Will be interesting to see!

11-20-2019 10:21 AM #3 Megapush (Member)

Hi Amomaxia,

Thanks for your participation in our contest. We have reimbursed your costs

11-20-2019 10:39 AM #4 erikgyepes (Moderator)

"I want to give you my extra Huawei phone", this ad copy made me LOL

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