Let's create the best angle for adult Dating (17)
Hello!
I came up with a new method of creating angles for adult Dating that could be useful to all of us. We just need to Refine it a bit.
Here, for example, most of the audience adult Dating - men introverts. Search on SimilarWeb shows that in the sphere of interests of this audience games and computer technologies.
How original to associate these themes with is sites for Dating among adults?
It is clear that you can try to advertise on the sites of games and computer technology, but here we are talking about the preparation of Creo...
Thank you.
I've been playing with this approach for a bit and it can work, but requires additional targeting.
For example, in AT I tried to target the Alps region and used creatives with nude girls posing outdoors in nature, even next to tractors, in the fields etc ... The theory was, that people in these regions deal with agriculture a lot, they spend a lot of time outdoors etc... and it worked pretty well 
Another one was running bbw campaigns in US in the regions with higher % of overweight people... worked well again.
What you mentioned could work too, I can imagine angles like: Don't sit at the computer all day long, get a date!" OR "Sick of virtual characters? Get a real woman!"
There is one problem with this approach though, the users on all adult sites are quite mixed, so there will be the already mentioned introvert nerds, but bulk of the audience won't be like this. So the question is, would there be enough introverts for the campaigns to back up? Only testing can tell, but it's always good to try and be innovative, to think out of the box and come up with unique angles.
There is no "best angle for adult dating".
All about testing and trying different things.
Test test test :-)
Originally Posted by forgamon
It's all about testing whatever the brain can produce
Sometimes the most weird shot works the best.
I've sent 200 - 1000 adult dating leads a day to several large programs for years and years.
All marketing is the same.
100%.
It's about the right messaging
and the right offer
in the right place
at the right time
to the right user (understanding their motivation in that moment)
properly expressing value
etc etc etc
There is no "new way".
The fundamentals of marketing are much like the laws of physics. The laws of physics govern how we design and build a building, but within those laws you have tremendous freedom to design and build anything you like. If you don't understand the laws of physics, everything you build will fail. If you do understand the laws of physics, you also understand the freedom you have to experiment as well as the ability to understand why your efforts failed, giving you a path forward.
You should also stop to ponder why tube sites can't sell porn sites well (they do, but passively). The ad spots are dominated by adult dating, male enhancement, pickup artist... .why do you think adult sites aren't advertised??? why do you think they don't convert?
You have to understand the users motivation and the audience itself - and where their mind is at;
They are aroused
They are thinking about sex
The ads present them with choices...
1) meet girl and have sex in 30 minutes (first choice)
2) grow your junk and bang all the girls you want (second choice)
3) learn to get as many girls as you want (third choice)
4) join site and masturbate - last choice.
Marketing on other sites like someone shopping for a notebook means
1) They are looking at specs
2) They are looking at notebook prices
3) They are reading reviews
4) They are looking at notebook comparisons
Their thinking is 1,000 miles away from adult dating, or dating in general.
Can it work to target these people? It's not ideal... You have to test. It certainly worked in the late 90s and early 2000s. But traffic changes, demographics change. Site viewing habits and patterns change. There are no experts on these types of questions. There are no answers. There is no meaningful insight anyone can give you. You have to test. You have to spend a lot. You have to lose a lot. You have to keep spending and losing until you understand why you are losing or until you can make a positive ROI.
Never forget that ad costs are generally dictated by those who have things well dialed in. Right offer, right place, right time, right language (and 100 other things) and you have to pay the prices they bid up, to experiment.
If you what to know what works best on a traffic source, look at who is buying the traffic and what they are doing.
(NOTE: yeah some people advertise adult sites on adult tubes with CPM ads - but they also employ very aggressive billing tactics, prechecked cross sells, upsells, trading cross sells etc and you will burn through a lot of merchant accounts to make it work)
Very good write up. We need more posts like this.
Originally Posted by sarcher
I've been balls deep in selling adult site memberships in the past, up until 2013 or so... I've sold 1000s and 1000s of them but when the tubes really conquered the adult internet and google fueled "all" the SE traffic to them, I had to look elsewhere and started to promote dating with paid traffic.
I strongly believe that tubes are actually responsible for the massive decline of adult paid sites and their sales. It's also true that the surfing habits changed, there are now many more options to get entertained on the net ... which affected the way people consume content online. But still, tubes pretty much gave the users all the videos for free, so the need to buy them kinda went away from a large part. People still subscribe to paid sites of course, but on a much lower scale than in the past.
Nice post Sarcher
Has anybody of you ever promoted a SEO site with payed traffic? We tried it so far only with Insta Traffic and it worked way better then sending it directly to the offer. Page has around 100 articles between 300 and 500 words each with deeplinks to profiles and Dating site tests. All a bit fetish related. Somebody tried something like that but with Mediabuying?
Originally Posted by blueflag
Whats the setup you guys are testing? What type of site is it? Like a blog or something completely different? I've run a ton of various websites in the past, so might be able to drop some tips here
I helped a friend that needs to make some Xtra to take over an established Project. www.fickenstattwichsen.com Then I got him a bot for Instagram and this bot send PMs to followers to visit that site. Thats practically it :-D Instagram changed everything. All bots die like flys at the moment and he is not earning any more beside some SEO traffic.
Originally Posted by blueflag
I think it could definitely work with paid traffic, I checked out a few of those reviews and they seem well written, as far as I can tell with my german lang skills
Try to tell him to push the comparison angle, like : most dating sites suck, let me show you which ones are legit... first hand experience. I would just reformat the text a bit, some of the paragraphs are very long and hard to read, adding more images could probably help too.
I can imagine it could also work well with email traffic, he should try that too.
If I may suggest something, it would definitely help to have some user comments on the website, so it looks like an active place. Remember my fleshlight reviews website? I was writing most of the comments myself and it helped a lot
Originally Posted by matuloo
Thx for the advice. I tell the guy that is doing the page
Originally Posted by blueflag
)) Unused please
Originally Posted by matuloo
)) Unused please Originally Posted by blueflag
Your stories are always worth it!
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