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Native Ad Widgets - new ad format by PropellerAds (1)

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Hi guys!

Recently we've launched new ad format - Native Ads.

Native Ads or Native Widgets are content widgets placed at the most viewed parts of the webpage.

Each Native ad has these two elements:

• Title (up to 65 characters)
• Image (492 x 328 px; jpg or png)



Pricing

• Min. bid for CPC is $0.005
• Min. bid for CPM is $0.01

NativeAds capture MORE attention

It’s been estimated that Native ads generate the highest engagement rates compared to traditional banners and capture 40% more attention due to their positioning and relevance.



You pay only for REAL impressions/clicks

Let’s say a user was randomly scrolling the webpage where your ad was placed. If he saw less than 50% of the ad widget and spent less than 2 seconds looking at your ad – you are not paying for this impression.
We also have implemented the Misclick detection technology, which protects advertisers from accidental or random clicks.

Killer stats to consider

It’s not just about our focus group, Native ads are a massive trend, and statistics prove that this format is going to be there for a long haul.

• Viewers spend nearly the same amount of time reading editorial content and native ads.
• Purchase intent is 53% higher with native ads.
• Native mobile ads deliver 6X higher conversions for brands versus traditional banner ads.
• 52% of users say they are more likely to look at a native than a banner ad.

Launch your Native Ad campaigns and share your feedback!

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Home > Paid Traffic Sources > Native