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Announcing: The "How to run ADULT traffic in 2019/2020" section! (48)

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ADULT TRAFFIC IN 2019/2020 - WHAT, HOW, WHERE, WHY...

It's been a while since I wrote some more detailed guide on how to work with adult traffic, the latest such content piece dates back to 2017 and you can check it here: https://stmforum.com/forum/showthrea...here-you-start! Large part of the information in that thread still holds true to this day, so it's still a very good thread to use for reference.

But I thought, it was about time to put together something new and up-to-date again, so here we go.

This time, I plan to come up with a series of posts, each of them focusing on a specific subject.

To have these threads all in one place, I will be creating a new sub-forum in the Adult section and all of these threads will be moved into it.

This particular thread will also serve as an index, so every time I post a new thread into this section, I will also link it from this thread.

INDEX OF TOPICS ALREADY COVERED:

1. Overview: Adult Traffic and Offers in 2019, what's the current situation?
2. Lesson 1: What's the bare minimum you need to start in adult?
3. Lesson 2: What to promote in adult, how to choose your first offer/vertical?
The first article will focus on the general state of the adult affiliate marketing as a whole.

• where it stands
• what are the most popular verticals
• what traffic types are out there

I'm already working on that one, so it should be posted shortly.

The following articles will cover topics like : where to get traffic, what ad formats and traffic types to use, where to get offers, how to spy …



And this is where I need some help from you guys. Instead of “making up” the topics myself, I would like to ask the community for suggestions. After all, I would be writing the articles for you, so certainly want to make sure I would write about things that are of interest to you.

So tell me, what should I cover in the following articles, what do you need help with, what's not clear to you… ? I want to turn this into an ongoing initiative, which should result in a complete section that would contain all the info needed, to find success and profit with adult traffic.

Waiting for your tips!

Thanks,
Matej.

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As someone starting out in adult i think some useful topics would be: campaign optimization, campaign evaluation (know when to stop etc.), bidding wars and how to deal it, declining campaigns and how to revive them, scaling,

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I'd also throw in offer evaluation

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Nice post! How to spy, that may come in handy. It'd be nice to have more info on emailing as well

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Great, keep the suggestions coming guys, I can see some nice ones in here already

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I would add the new ad formats that appeared over the years: adult native, push traffic, maybe email and direct buys. Or how to make flat rate deals which are common on adult traffic. Just couple of ideas

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What about an analyse of the offer variety beside Dating, ME and Adult mobile billing? This 3 are responsible for around 85% of the revenue in Brokerbabe, the other 15% are VR, Cams, Paysites etc. This offers deserve a bit of more attention :-P

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Yup, I certainly plan to cover all the other verticals that can convert adult traffic. I might hit you up for a few tips if you don't mind

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Great tips again, will try to cover some of these too!

Any more tips guys? Don't be shy

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Anytime mate

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Deal

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Great news! Going to announce this in next week's newsletter!

Looking forward to the posts!



Amy

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Second that, like how much to spend before knowing when to cut a campaign, like you commented in my follow-along @matuloo that if I spend $400 on a campaign doing -70% there is not point in optimizing. And understanding how significant data plays into that? Like how many clicks, conversions I need before being sure of scrapping something.

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Good tips again, will make sure to include something about these topics too.

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I would be interested in hearing tips on scaling.

I can get campaigns profitable but don't feel like I scale as well as I should be.

Scaling I think is really an art form and would be interested in some tips on doing so.

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This will be a hard one, but will try to put something together about this topic too.

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Hi Matej As you're in adult for a long time, I am curious if you would have any tips on how to think long-term in this. I mean, do you have database of successful women from banners for later use, or blacklists for different niches etc. Something that will make your work more and more efficient with time.

Dominik

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Hm, I do have a huge reserve of banners, LPs etc ... but I don't really keep some records on what performed well or anything like that. I do remember a lot of things though, it's stored in my head so to speak This is how you build the experience level I would say. But I'm not sure I could actually write an article about this

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I'd definitely be curious to hear about where adult was in 2017, how trends have impacted this in 2019, and how the continuing trends will impact things through 2021 and beyond.

I had a few specific thoughts in my head that all fit into that overarching theme:

• One of the posts in the forum mentioned that the trend seems to be that larger tube sites seem to be reserving increasing amounts of inventory for their own offers (such as PH premium), and other partners
• When I was doing manual spying, it seemed like I oftentimes had to go 4 to 8 impressions deep to start seeing links that looked like affiliate links. Has it always been like this, or has there been a shift to advertisers taking larger shares of traffic vs letting affiliates drive traffic?
• Someone on the forum mentioned that adult conferences have been seeing less and less exhibitors and attendees every year. What do you think are the main drivers and what are the implications?

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Ok, will include something about the past in the first article. So you guys know how it's been changing over the years. Thanks for the tip.

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matuloo,

Awesome idea! We'd be honored to participate and contribute towards your content/article if there's any interest on your end or if you have any questions regarding our vast expertise in this area.

We've been working with adult traffic for over a decade and we continue to help affiliates monetize it every day at CrakRevenue.

Looking forward to seeing the new sub-forum and all the new posts!

PM sent. Please ask us anything!

- The CrakRevenue Team

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I think I will reach out to a few networks in order to get some interesting data, so thanks for the offer, will hit you up

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For me, most important point is choosing the right offer. It would be great if I can get some tips on "how to choose right network and right offer".

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Will write something about this too, but usually only a real test shows whether it has potential or not.

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Yes you are right Matej. But I am talking about 1 step before testing the offer. I mean on what bases we should pick the particular offer to test? Like may be after spying or as suggested by AM of affiliate network or pick the random offer etc etc...

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Hi
I'm running adult traffic for the last 5 years now. I make a nice amount of money but in the last 1.5 years, I face an issue that growing and growing.

Since google changes the banner policy I face a big drop of the CTR. CTR of the banners and worst than that, the preLander CTR.

maybe this is can be a topic, how to handle it.

I have found some solution for it, but still, it is not what it used to be.


the second topic is the 10000000 tags that the traffic sources had to add to what kind of banner you can run here and there. how to handle it correctly, how to track it right...
for example, if back then to get the volume you had to open many sources with the same banner. today you need to adjust for each source the banner. it is killing me!

I have more topic to talk about but this is a good start.

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Yup, got it, thanks for the tip

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Yes, this is a big problem and it's driving me nuts too Could be worth a thread too, even though there are not many ways of handling this, other than respecting the rules

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Sorry for the dumb question but what does ME stand for?

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ME stands for Male Enhancement offers.

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what drive you nuts? the CTR issue or the tags?

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Both of them actually And they are kinda interconnected anyways, the tags force me to refrain from using the elements that can increase the CTR, which results in it being low. And the need to create different banner variations for every source just slows it all down.

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yes

I have heard about banner cloaking that some guys using now. did you hear anything about it?

do you see any correlation between the banner to the CTR of the prelander?

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I don't think you can actually cloak banners, you still have to upload the creative to the network and they have to approve it. So not sure how you could sneak a banner in. You could cloak landing pages though, to run the banned ones. I guess the adult networks don't have as advanced cloaking detectors in place, so it could work pretty well.

There is a correlation for sure as the angle starts with the banner. And since we are a bit limited now, when it comes to the tactics we can use to heat the surfer up, the LP ctr is affected too. And the more strict rules for the LPs don't help it either.

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I would love to see the community share their ideas on how they are converting with cams

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Maybe you can give us some tips or help me with a thread about it.

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OK here we go, first article in this series has been posted: https://stmforum.com/forum/showthrea...rent-situation

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Happy to help if you need some perspective from network side

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Can you give some advice on how newbie can enter into this considering the growling competition and low pay out? I mean a newbie will always get lower budget, lower knowleadge and lower pay out than an pro who can ask for a dump or go direct. Can you demo a campaign from start to finish?

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We'll see what I will be able to put together

But to give you some advice. As a newbie, you simply have to go for the low hanging fruit, do not try to compete with the big guys, that can come later on.

Focus on what the bigger affiliates ingore because it's not worth their time :

- non standard banner sizes, there are more than just 300x250 banners. 160x600 has still good volumes and the competition is lower, for example.
- focus on GEOs with less population and lower payouts. Big affiliates will not bother with a low traffic spot in Poland (example) that can only send $15 worth of traffic per day, but it can be interesting for someone learning the basics.
- explore other less known traffic sources. Even though the bulk of the traffic is on the few major networks, there are more out there and some are less competitive... find them

These are the 3 important steps to take as a newb.

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Personally for me, It would be cool to see a guide/ journey on going from newbie to make $XX a day because I think that could be very inspiring and informative.

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I will basically cover all the steps you need to take, but then it's up to you to take action and actually get a campaign running and profitable. For now, I do not plan to document a campaign in full, I kinda prefer the approach of "teaching fishing" over "handing out the fish directly"

But who knows, maybe I will change my mind later on.

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I totally get you. I have a follow along that I started actually. It's going to be my road to a green campaign. I'll definitely use your tips for my campaigns.

Oh also, it would be cool to see what your mindset is when deciding what banner to use for your funnel. Or just what your mindset is coming into the campaign.

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Starting a follow along is always a great idea, I think I posted in that already a few times Or was that your introduction thread?

I will definitely write a lesson about banners and how to use them, thanks for the tip!

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Second this... I am new to AM but just want to learn specifically to drive traffic to this offer; www.strip-club-mastery.com/home. Actually, if you want to use this as a live case study, could work well for all of us.

[NB. Landing page design/copy tweaks pending + pre-lander]

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Your offer is similar to the PUA (pickup artist) offers that used to be very popular... not sure how well it works these days, since I dont see them advertised much anymore.

You need to run a bunch of tests here to see if there is interest in something like this ... make some simple banners, using an angle based on the copy you have on the site... date strippers for free, get free strips, cheat the stripclub... this will give you an idea if the product is able to perform at all. If you see some initial interest, then we can take a look at it and I can suggest more steps to take. But first validate the concept, I've never promoted something like this so no idea how well it can perform, if at all.

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Doing just that.

Running banner ads with Juicyads on related sites (e.g. sexy dancing)

Predicted clicks add up to 10,000/month... is that reliable, or inflated BS?

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The estimation tools are rarely accurate and juicy is no exception... on top of that, since it's banner traffic, the final figures will depend on the CTR.

BTW: juicyads can be quite a rollercoaster, based on what sites you target there... some are just botfarms. If you find a good one, that can work fine, but large part of them are rather poor.

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