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Flight Delay Claims on Facebook (7)

03-20-2019 03:47 PM #1 Claire_PaddockMedia (Member)
Flight Delay Claims on Facebook

Thought I would give a heads up on this niche. Traditionally most volume has come from paid search - you get delayed on a flight, you google your options, click an affiliate ad etc.

However, we have a few affiliates who are currently killing it on Facebook. Their techniques are, without going into too much detail:

- target 'frequent flyers', as these people are very likely to have been delayed in the past 6 years.
- target people who 'like' pages of the EU airlines such as Lufthansa, EasyJet, Air France etc.
- Exchange rates are up and down due to Brexit, however we've seen some advertising up to £550 compensation per passenger.
- target UK residents only

Lots of products don't work well on Facebook. This one does, because the product is effectively 'free money' if you've suffered a delay over 3hrs. It's easy and quick to apply, and doesn't cost people anything unless they win (the solicitor will take a fee of around 20%).

Any questions let me know,

Thanks,

03-21-2019 04:43 PM #2 cmdeal (Veteran Member)

Everything about this niche depends on the payout.

Unfortunately, most networks offer payouts that make it unviable economically, and it is better to actually do a deal directly with the many law firms and CMCs who process flight delay claims.

03-13-2022 11:53 PM #3 jeremie (Moderator)

Originally Posted by cmdeal

What would be a viable payout range for delayed flights leads? I am currently looking at starting this niche, with travel restarting. Thanks!
I have seen another post where you were saying that 15 GBP was way too low.

03-14-2022 06:41 AM #4 cmdeal (Veteran Member)

Originally Posted by jeremie

There is absolutely no way you can make this back out on 15 GBP for a valid form submit on paid traffic. It requires just too much from the user.

03-14-2022 12:51 PM #5 vortex (Senior Moderator)

Originally Posted by cmdeal

There is absolutely no way you can make this back out on 15 GBP for a valid form submit on paid traffic. It requires just too much from the user.

Indeed - a lot is required from the user. Here's their brand website (Paddock Media's):

http://fairflight.co.uk/dd/

More steps in that form than I can count!

I was preparing to run their offer when covid hit and the offer was put on hold. Haven't been able to get in touch with them since...

Amy

03-14-2022 02:13 PM #6 jeremie (Moderator)

Originally Posted by cmdeal

There is absolutely no way you can make this back out on 15 GBP for a valid form submit on paid traffic. It requires just too much from the user.

Yes, i have seen your comment on another thread. i am wondering what would be a viable range? I am offered 25 GBP by a law firm. What do you think?
@vortex, i read that Paddock paused their activities at the beginning of the pandemic. Did not get any reply from them either.

03-14-2022 02:25 PM #7 cmdeal (Veteran Member)

Originally Posted by jeremie

It would depend on the criteria they use for valid lead. If it is name, phone number, email, then yes that can work. If it is all that + they need the exact flight number that was delayed, time of delay, the reason for delay, length of delay etc. then unless you are running on your own email list or your own SEO pages or other nonpaid traffic sources, it will be a massive struggle to get this to back out on paid traffic.

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