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RevContent Widget Tracking Question (4)


01-11-2019 07:28 PM #1 tihkal (Member)
RevContent Widget Tracking Question

Hey guys,

I recently set up my first RevContent campaign using Binom as a tracker. I have the 4 standard tokens set up in Binom for RevContent tracking -> adv_targets, boost_id, content_id, and widget_id. In the "Tracking Code" section in RevContent then I have nothing set up because those 4 tokens will be passed already in my campaign URL. That being said, is there a way I can view publishers and widgets by number of impressions in RevContent? There's a picture of what I am talking about attached. As you can see, Taboola allows this sort of "Drill Down" of the publishers/widgets in their interface. I suppose maybe RevContent does not? Thanks!!!


01-11-2019 09:54 PM #2 thedudeabides (Moderator)

Revcontent doesn't as of yet have reports by placements/widgets in their interface, but you can see that data via their API and using something like TheOptimizer.io

Brand sites are the exception however.

Otherwise best you can do is see the combined average cpc and stats under targeting/topics.


01-14-2019 10:35 AM #3 voluum (Veteran Member)

Hey,
if you run RevContent traffic with Voluum DSP, you have full visibility of sites and widgets. Let me know what GEOs you targeting and I can PM you volumes per placement and/or widgetID + average CPM.
Thanks,
Justyna with Voluum DSP


01-15-2019 04:25 PM #4 tihkal (Member)

Thank you thedudeabides and Justyna. Glad to hear that there is a solution to this - was super surprised when I started running traffic and all I could see was the combined data for the topic. I have signed up for Voluum DSP and will PM you the GEOs, Justyna. Thanks again!


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