can somebody please point me to a calculator were i can plug in my cpc metrics and see what rate i can pay CPM on a media buy and still be profitable.
thanks
Clickz has some... use an average snapshot of data for your cpc campaign and put it in here:
http://www.clickz.com/cpm-calculator
They have other calcs on there too.
I think this may be what you're looking for:
http://blog.sitescout.com/2011/06/on...tor-and-guide/