Home > Paid Traffic Sources > POP / PPV / Redirect

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Zone with unstable traffic (3)

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It could have something to do with the traffic acquisition as you mentioned, but there are other possible reason ...

- competition bidding higher than you on some days, so basically they just take the traffic instead of you
- owner of the site can be testing various traffic networks ... I used to sell a lot of traffic from my own sites, and it was quite common to test networks and swap them as needed

Are you changing something in the funnel when the drop happens? If so, it could be network sending less volume because of the vertical ... or the pub blocking your campaigns directly.

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hey @matuloo, thanks for the feedback!

- regarding the first point of competition bidding higher, i think that should not be the case here, since this report shows the publishers traffic with popads, not for my camp specifically
- testing various networks could be another reason indeed, so advs there bidding higher and the traffic doesnt reach popads. So I guess i can put high bids to check if this is the case.

I'm not making changes to the camp, so that should not cause issue as well.

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Most of the POP networks are rebrokering the same traffic ... at least partially, so you don't have to be oubtbid at popads directly ... it can be some other network or dsp, then the traffic wont even reach popads.

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