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Should I go BH?! (10)


10-31-2018 03:54 PM #1 egc101 (Member)
Should I go BH?!

Hi guys!

So, this is my very first post since I'm registered. Except the one in the "Introduce Yourself" section!
I read (and continue to read) a TON of stuff here and the content is AWESOME for a beginner like me.

I'm not a beginner with FB Ads (I sell my own training and run an Agency, as well as a weight loss offer of mine).
However, there's always things to learn and I already learnt very interesting things regarding FB thanks to this forum!

I read a lot of things also to decide which "AM path" I would like to go after, to begin my journey.
This is why my first question is about FB (that I already know & like).

Just to put the context:

My weight loss offer (an eBook with goodies - in French) sells OK.
Not the kind of numbers I see here but pretty good and important for me: constantly.

I even have access to a Partner Manager. I talked to her about my fear to lose my account(s) without any reason.
I try to be as WH as possible, but I know that even WH accounts can be banned without any reason.
(at least, during the current "cleaning" season)

She seemed interested to pass my feedbacks to "higher" instances, hopefully it will be useful someday...

But meanwhile, I wonder if I should go BH or not?!

Because being WH is hard(er) for getting conversions, and we're still not sure to keep our account(s).
Being BH, we take some more risks, but the payout seems far better...

If I could choose, I prefer to stay WH but it seems so hard these days that I wonder if it's worth it.
Regarding the fact that I'm not sure at all to be safe.

However, I'm a total newbie in the BH area, so I wonder if this is for me or not, at this stage.

I would like to have your feedback on that.
Of course, I read a lot of things here about BH.

My current setup is pretty simple:




My accounts (BM & ad accounts) are clean with very good historic.
(I know for sure thanks to my Partner Manager)

BTW, she also told me that the method I use and teach for runnings ads is exactly what FB wants...
I still had an account banned, BUT (to be totally honest) I think I know why (and it's my fault).

I perfectly understand the point of @cassshy regarding the clean/light ads going to a safe page, and then cloaking the more agressive lander. However, today I "stop" at the safe page stage. Since I don't know a thing about BH, except what I learnt so far in this forum.

For example, I have a "grey-hat" landing page that is approved 90% of the time. Of course, it's my best converter.
But sometimes, this LP is rejected.

My fear is that some day, FB could refuse all my ads and even my account!
(since this LP is currently running on almost all my ads)

Well, I'll probably stop writing now since this post is pretty long...

And thanks in advance for your help and advices!
Greg


10-31-2018 05:05 PM #2 stickupkid (Senior Moderator)

Great first post man, you seem to have a solid base and my advice; keep it like that! If you go BH please don't use the current accounts and make sure if you go BH there is no connection at all to your BM or accounts.

Buy some accounts somewhere and experiment with that. Maybe you lose some money (and accounts) but that would be relatively cheaper than risk your solid accounts.

BTW: why not translate your current campaign and spread your wings in other geo's. Your funnel is proven and seems to work, try it elsewhere!


10-31-2018 06:43 PM #3 egc101 (Member)

Thanks a lot
And thanks for your quick reply as well!

Quote Originally Posted by stickupkid View Post
Great first post man, you seem to have a solid base and my advice; keep it like that! If you go BH please don't use the current accounts and make sure if you go BH there is no connection at all to your BM or accounts.

Buy some accounts somewhere and experiment with that. Maybe you lose some money (and accounts) but that would be relatively cheaper than risk your solid accounts.
OK, got it. That seems safer, indeed.
However, I have no idea where to buy accounts... Not sure if you can point me in the right direction or not?

Being able to test without risking my clean accounts would be great!

Quote Originally Posted by stickupkid View Post
BTW: why not translate your current campaign and spread your wings in other geo's. Your funnel is proven and seems to work, try it elsewhere!
I already made some tests a few years ago.

Of course, the funnel/offer was converting less even in French at this time, but what I understood is that it's not a question of language, but it's more about the culture. Especially in this niche.

For example, the number of kilos lost on my sales page would just make an US girl smile
In fact, the "before" weight is often lower than their end goal. (not sure if I'm understandable)

But it's an interesting point! Maybe you were thing about something else regarding "spreading my wings"?


10-31-2018 06:48 PM #4 stickupkid (Senior Moderator)

Quote Originally Posted by egc101 View Post
Thanks a lot
And thanks for your quick reply as well!



OK, got it. That seems safer, indeed.
However, I have no idea where to buy accounts... Not sure if you can point me in the right direction or not?

Being able to test without risking my clean accounts would be great!



I already made some tests a few years ago.

Of course, the funnel/offer was converting less even in French at this time, but what I understood is that it's not a question of language, but it's more about the culture. Especially in this niche.

For example, the number of kilos lost on my sales page would just make an US girl smile
In fact, the "before" weight is often lower than their end goal. (not sure if I'm understandable)

But it's an interesting point! Maybe you were thing about something else regarding "spreading my wings"?
Send me a PM and I can point you in the right direction for sure regarding the accounts.

Sounds fair yeah, the culture thing. Perhaps looks closer and see which countries have some kind of the same culture. Smaller "untouched" geo's (french speaking part of Belgium?) could be interesting too, probably lower competition, lower cost so bigger margins!


10-31-2018 07:57 PM #5 egc101 (Member)

Thanks a lot! Send the PM right now.

Regarding the French speaking countries, I target all EU, and all French speaking people.
Except when targeting broader audience, then I target only France to stay in the 2-5M sweet spot (as I read here several times!).


11-01-2018 02:49 AM #6 leadcloak (Member)

Quote Originally Posted by egc101 View Post
Thanks a lot! Send the PM right now.

Regarding the French speaking countries, I target all EU, and all French speaking people.
Except when targeting broader audience, then I target only France to stay in the 2-5M sweet spot (as I read here several times!).
If you get into BH full time in near future: try to farm your own accounts or payment solution at least for long term. Otherwise the cost of accounts and "fees" of payments to ad accounts will eat your profit. As stickupkid said - just don't mix your good and bought accounts, it can cost too much (really too much).



LeadCloak


11-01-2018 03:47 PM #7 egc101 (Member)

Quote Originally Posted by leadcloak View Post
If you get into BH full time in near future: try to farm your own accounts or payment solution at least for long term. Otherwise the cost of accounts and "fees" of payments to ad accounts will eat your profit. As stickupkid said - just don't mix your good and bought accounts, it can cost too much (really too much).

LeadCloak
Yes I've just made a quick addition and the fees add up very quickly!

But to farm my own accounts and payment solution, I have to litteraly "duplicate" all that I've done, from scratch, right?
Using different email, postal address, company, CC/payment method, IP from where I'm connecting, etc., right?

And using a cloaker from my WH account(s) would be too risky as you both said.
(and that makes perfect sense)

Thanks for your feedback!


11-01-2018 04:40 PM #8 symba3 (AMC Alumnus)

I would'nt recommend it. You're going to lose accounts and then get discouraged. The whole account solution is the key to BH and it's difficult to get a handle on. At least if your WH you can contact a rep and appeal to get account re-instated. If your even remotely BH this is not the case.


11-01-2018 05:19 PM #9 egc101 (Member)

Quote Originally Posted by symba3 View Post
I would'nt recommend it. You're going to lose accounts and then get discouraged. The whole account solution is the key to BH and it's difficult to get a handle on. At least if your WH you can contact a rep and appeal to get account re-instated. If your even remotely BH this is not the case.
Thanks symba!

Yes, it seems that this route is finally harder than running WH and using FB for mainly capturing leads (which is my current business model anyway).

Sometimes I would be tempted to cloak some landers, but again, that would be too risky regarding the potential gain in ROI.


11-03-2018 01:22 PM #10 leadcloak (Member)

Quote Originally Posted by egc101 View Post
Yes I've just made a quick addition and the fees add up very quickly!

But to farm my own accounts and payment solution, I have to literally "duplicate" all that I've done, from scratch, right?
Using different email, postal address, company, CC/payment method, IP from where I'm connecting, etc., right?

And using a cloaker from my WH account(s) would be too risky as you both said.
(and that makes perfect sense)

Thanks for your feedback!
Yup! And to get around this - you can hire a VA, once you train them - they can farm your accounts as a human and accounts will last long.

It's hard, that's why competition is less (compared to WH) & ROI is better than WH. One more thing that i don't recommend it for starting (it's better to test waters with already farmed accounts) it's for long term. Once you'll enter this game then you'll find needed tools and services for sure, don't worry about that.



LeadCloak


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