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[Case Study] Push Notifications + Money Amulet (ROI 69%) (25)


10-22-2018 03:17 PM #1 propellerads (Senior Member)
[Case Study] Push Notifications + Money Amulet (ROI 69%)

Hi everyone!

Sometimes we get success stories from our affiliates about our traffic. We decided to share such stories with you. Enjoy!

Offers: Money amulet BG, HU, SK
Scheme: Main landing page + prelander with a horoscope
CPA network: adcombo.com
Traffic source: propellerads.com (push notifications)
Period: 07/29/2018 - 04/08/2018
GEOs: Bulgaria, Hungary, Slovakia
Total Spend: $436
Income: $740
Net Profit: $304
ROI: 69.7%


"This is a case study to share my experience on how to run a push notifications campaign. I like to test different networks. So a couple of months ago I tried the push notifications ad format on propellerads.com.

I had been looking for high converting offers, and I accidently saw Money amulet offers for Europe in Adcombo. Just to be clear, I had some experience working with similar offers targeted at CIS.

The prelander with horoscopes worked here as well! I had just one standard landing page, so drove traffic there.






How did I drive traffic

I didn't give much thought to creatives. Simply copied the texts that used to work well with native ads and translated them to local languages.

It was clear that zodiac images were converting well, so I decided even not to test others.



The campaign was running 24/7, conversions were high, and after a couple of days I added several websites to the blacklist.

GEOs: Bulgaria, Hungary, Slovakia.

So I opted for CPC, cause CPM was too expensive. I set the bid for $0.01 - 0.02. Was raising the bid when traffic volumes were dropping, and the opposite - reduced when the volumes were way too high.

I drove traffic to all platforms (mobile + desktop) without limits. To sum up, I’m pleased with push traffic on propellerads.com. But you should understand that not all offers can work well ... Test and test again!


Results



The campaign had been running for a week, when the conversions started to drop, so I stopped it. Anyway I got good results: $304 of net profit, pretty much on autopilot, in 7 days.

Time zone differences led to certain differences in stats (see below).



Native creatives can often be used for push ads. If you had ran a native ads campaign before, it might be worth testing your old burn-out creatives with push notifications.

It’s important to keep in mind that propellerads.com forbids adult ads. So your creatives should not contain 18+ stuff.

Good luck and big profits!

Spoiler. We're about to launch official chat of PropellerAds in Telegram, stay tuned!


10-22-2018 07:32 PM #2 johner911 (Member)

Amazing.. where do you find such good, well behaved affiliates ?

Who are willing to share the affiliate network , campaign and everything with a traffic source.
Wow, even screen capping the affiliate networks offer settings.. Amazing guys.

They must have been fed up with all the money they are making.

Oh.. wait there is a post about it on adcombo too
https://adcombo-blog.com/money-amulet-case/

but its missing some screenshots ?

Thats some really charitable affiliate, sharing his success story
with both affiliate network and the traffic source.. anonimousely.

Am flabbergasted, you made my day much nicer.
I now again belive the goodness of humanity.

I have an idea.. tho..

How about we become a bit more transparent ?
We are kinda paying 100 bucks per month.. to be among equals or so.

This stuff is offending my intelligence. It's ok content for some free forum
but we are paying customers here, please spare us with bs. ITs not that hard..

So here are some ideas for you..as an traffic network, for which you can write a case study an explain:
- How does bidding work in propeller ads, which bidder gets the traffic ?
- Whats is the number of push / pops a user can get thru propeller ads.. do you have a cap.. or do you send eg.. 10 to user ?
- How to get more traffic, do we duplicate campaings, or do staggered bids or what ?
- How to make propellerads retargeting and use them.. and increase roi ? And can it be done by popping user, then retargeting him via push ?
- Which bidding model to use for optimal delivery ?


10-22-2018 08:10 PM #3 matuloo (Legendary Moderator)

Quote Originally Posted by johner911 View Post
So here are some ideas for you..as an traffic network, for which you can write a case study an explain:
- How does bidding work in propeller ads, which bidder gets the traffic ?
- Whats is the number of push / pops a user can get thru propeller ads.. do you have a cap.. or do you send eg.. 10 to user ?
- How to get more traffic, do we duplicate campaings, or do staggered bids or what ?
- How to make propellerads retargeting and use them.. and increase roi ? And can it be done by popping user, then retargeting him via push ?
- Which bidding model to use for optimal delivery ?
I agree that they could share some insider info like the points you outlined, but why the hate?

The campaign they shared has been run in July, I don't have a problem believing it was a real one indeed, probably ran internally by them, or maybe it was an affiliate who they have good relationship with so they agreed to share it. It's most likely dead now, since its a couple months old, but that doesn't mean it couldn't work again with some modifications ... maybe just refreshing the ads. Pretty much nobody is sharing details about campaigns that are profitable at the moment, because of obvious reasons ... but even older ones can still serve as the starting ground or inspiration.

Push is pretty easy to convert actually, I am about to post a similar case study on my blog, should be there by tomorrow... 1 month old campaign, and all genuine numbers without any modifications ... and yes, it was a profitable one. Push notifications are quite a good option now, the only problem is the lower lead quality, at least based on my tests


10-22-2018 08:25 PM #4 johner911 (Member)

@matuloo

Regarding the "hate" part.
It is about transparency.

When I see someone post something, I assume he is posting in his name, unless I see it presented otherwise.
I assume this is posted as a propellerads case study, it begins with

"Hi everyone!

Sometimes we get success stories from our affiliates about our traffic. We decided to share such stories with you. Enjoy!
"

Its personal..

Its not declared as a copied PR article from another provider..

Yet it seems it is in fact that.

Which then undermines the purpose of the forum as a content delivery and communications format.
Its supposed to be very personal and transparent.

I dont have a problem if things are transparent. I don't have a problem if Iamatilla posts bannersandlanders in his
case study and says "I went to bannersandlanders and they made me this page".. but I expect that
he then declares.. at the end of the post.

Bannerslanders - is a service owned and operated by me.

Or in this case.. a begining.. such as

"Our friends at adcombo.com shared this case study with us. It shows amazing results using our traffic network. Really glad traffic is working for you guys,
we are doing our best on increasing volume. IF you are not doing push, its time to start now..

Without further ado.. here goes the case study

""Hi everyone! ... . . .. ""


Not so hard..

Transparency is being increasingly demanded from advertising business, including from
traffic brokers (don't cloak lander, stay compliant wiht rules), affiliate networks (show us lander for approval), merchants (there are requirements, show us where traffic came from)..
Why not demand it on forum then also ? Be transparent and declare your business/purpose and stay accountable for what you post.


10-22-2018 08:45 PM #5 johner911 (Member)

My first reaction when I actually saw this headline was..

Propellerads is running affiliate offers with their inhouse media buying team ?
Hmm....

I don't have to explain the indications of what that would mean.. I hope.

This is why transparency is important.


10-22-2018 08:46 PM #6 matuloo (Legendary Moderator)

I see what you mean, and it's hard to disagree ... transparency is important, but somehow I also count on the intelligence of our members so I don't feel like we need to police everything I guess nobody really wants us to act like Nazi mods anyways.

The way I look at this thread, it's probably a campaign that is not being run anymore, but there is some value in it, so it can help someone to start something similar ... and that's what many people need, to see some example of something that worked at some point, so they have something to start with. On top of that, I would love networks/advertisers to share more info with us, they definitely have a lot of interesting data at their hands ... so I'd rather support them to post more than discourage them by creating heat

But let me repeat, I understand your point and don't try to prove you wrong at all.


10-22-2018 08:48 PM #7 matuloo (Legendary Moderator)

Quote Originally Posted by johner911 View Post
My first reaction when I actually saw this headline was..

Propellerads is running affiliate offers with their inhouse media buying team ?
Hmm....

I don't have to explain the indications of what that would mean.. I hope.

This is why transparency is important.
I'm afraid that many networks are or have been doing this at some point... both the traffic networks and affiliate networks. Not happy about it either as it's quite a big conflict of interests.


10-22-2018 09:01 PM #8 codeflame ()

Quote Originally Posted by matuloo View Post
and yes, it was a profitable one. Push notifications are quite a good option now, the only problem is the lower lead quality, at least based on my tests
There we are on the skype talk again. Since all push networks collect them from everything without pre filters of proxys and bots (yes bots can subscribe pushs too) and you can’t target browser language you get 30%–40% just crap. Filter it out like I told you and you get easy soi with 6€+.


10-22-2018 09:04 PM #9 matuloo (Legendary Moderator)

Quote Originally Posted by codeflame View Post
There we are on the skype talk again. Since all push networks collect them from everything without pre filters of proxys and bots (yes bots can subscribe pushs too) and you can’t target browser language you get 30%–40% just crap. Filter it out like I told you and you get easy soi with 6€+.
Yup testing this, mixed results so far, will hit you up again on skype if you dont mind Looks like it's very GEO dependent too, not all of them are so polluted with crap traffic.


10-22-2018 09:26 PM #10 saulgoodman (Member)

Quote Originally Posted by johner911 View Post
My first reaction when I actually saw this headline was..

Propellerads is running affiliate offers with their inhouse media buying team ?
Hmm....

I don't have to explain the indications of what that would mean.. I hope.

This is why transparency is important.
Not just having an inhouse media buying teams but also having inhouse offers + media buying teams. What I learned from AM in these 6 years is always do your due diligence on people you work with. Almost everyone wants to screw you in this industry and sadly even for couple hundred of euros..


Sent from my iPhone using STM Forums mobile app


10-22-2018 09:41 PM #11 cryptotradia (Member)

Quote Originally Posted by matuloo View Post
I agree that they could share some insider info like the points you outlined, but why the hate?

The campaign they shared has been run in July, I don't have a problem believing it was a real one indeed, probably ran internally by them, or maybe it was an affiliate who they have good relationship with so they agreed to share it. It's most likely dead now, since its a couple months old, but that doesn't mean it couldn't work again with some modifications ... maybe just refreshing the ads. Pretty much nobody is sharing details about campaigns that are profitable at the moment, because of obvious reasons ... but even older ones can still serve as the starting ground or inspiration.

Push is pretty easy to convert actually, I am about to post a similar case study on my blog, should be there by tomorrow... 1 month old campaign, and all genuine numbers without any modifications ... and yes, it was a profitable one. Push notifications are quite a good option now, the only problem is the lower lead quality, at least based on my tests
Can't wait for the case study! Really trying to get a grasp on Push, been playing with some offers lately - haven't hit positive ROI on this source YET.
Please reply to this thread once the case study is posted? (Or send me a PM)


10-23-2018 02:28 AM #12 leadcloak (Member)

Quote Originally Posted by matuloo View Post
I agree that they could share some insider info like the points you outlined, but why the hate?

The campaign they shared has been run in July, I don't have a problem believing it was a real one indeed, probably ran internally by them, or maybe it was an affiliate who they have good relationship with so they agreed to share it. It's most likely dead now, since its a couple months old, but that doesn't mean it couldn't work again with some modifications ... maybe just refreshing the ads. Pretty much nobody is sharing details about campaigns that are profitable at the moment, because of obvious reasons ... but even older ones can still serve as the starting ground or inspiration.

Push is pretty easy to convert actually, I am about to post a similar case study on my blog, should be there by tomorrow... 1 month old campaign, and all genuine numbers without any modifications ... and yes, it was a profitable one. Push notifications are quite a good option now, the only problem is the lower lead quality, at least based on my tests
Waiting for your push traffic case study, matuloo!

Nice case study, propellerads.




LeadCloak


10-23-2018 12:22 PM #13 matuloo (Legendary Moderator)

Quote Originally Posted by cryptotradia View Post
Can't wait for the case study! Really trying to get a grasp on Push, been playing with some offers lately - haven't hit positive ROI on this source YET.
Please reply to this thread once the case study is posted? (Or send me a PM)
Actually, I decided to post it directly here on STM too, I think there is value in it and we don't have much content on PUSH anyways, so here it is : https://stmforum.com/forum/showthrea...ffic-campaigns


10-25-2018 09:23 AM #14 propellerads (Senior Member)

We were surprised by your aggression. It is a pity that it is baseless Haven't you ever read case studies, success stories?

This text is written originally in Russian on 24 Sept, you can check here. Then it was published by Adcombo, as our partners. And yes, the author is our client, affiliate marketer. His nickname is Naz Ozzy and he had written one more story that is not translated yet. And the campaign has been already stopped as mentioned in the text, so there is no risk in sharing this story.

We believe that it is useful to show such examples so that affiliates can test such schemes and put them into practice.

As for the case study. We pay our customers for similar stories. If you have a such story with our platform - please share in PM. It must be detailed and informative, like this one.


10-25-2018 09:27 AM #15 propellerads (Senior Member)

Quote Originally Posted by matuloo View Post
The way I look at this thread, it's probably a campaign that is not being run anymore, but there is some value in it, so it can help someone to start something similar ... and that's what many people need, to see some example of something that worked at some point, so they have something to start with.
It's too right!


10-25-2018 09:30 PM #16 johner911 (Member)

Quote Originally Posted by propellerads View Post
We were surprised by your aggression. It is a pity that it is baseless Haven't you ever read case studies, success stories?
I'm from Balkans, we are born aggressive.
The one's that are not flee to Germany lol..

Thx for the link.. the actual russian vkontake
https://vk.com/propellerads

is indeed a source of great information.


10-29-2018 03:46 PM #17 propellerads (Senior Member)

Dear affiliates, a new case study about finance offer to be published soon!

P.S. join our english chat in Telegram -> https://t.me/propeller_club


11-04-2018 07:13 AM #18 totalik (Member)

well, thats crap.
I tried 6 offers for android T1 dating, wasted 300$ got 0$ back.
Propeller ads are not something good, if anyway wants screenshots they can get them on privet.
Tried the same offers / cpc bid / audience in different places and got positive ROI
Good luck burning your money on dating with propeller.


11-04-2018 08:05 AM #19 codeflame ()

Quote Originally Posted by totalik View Post
well, thats crap.
I tried 6 offers for android T1 dating, wasted 300$ got 0$ back.
Propeller ads are not something good, if anyway wants screenshots they can get them on privet.
Tried the same offers / cpc bid / audience in different places and got positive ROI
Good luck burning your money on dating with propeller.
hey my favorite little crap talker. Just if you are to bad it doesn't mean that propeller is crap. You know that normaly every source has other publishers with other demographics so you can`t copy paste and hope for a wonder...

fresh screen from today:

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but the baddest part is with your demotivating crying you destroy your own biz, since i dont want to test a traffic source where the owner cry about everything.


11-04-2018 09:01 AM #20 totalik (Member)

Then dont lol
at least my source making much more money ant not 30$...
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11-04-2018 09:33 AM #21 codeflame ()

Quote Originally Posted by totalik View Post
Then dont lol
at least my source making much more money ant not 30$...
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the topoffers thread were i talk to you that you talk crap and you advise everyone to dont run with them? :P

you are a funny kid i guess ;-)

nice little old numbers here some fresh ;-)

Difference between source and single campaign and an affi network you know? ;-)

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11-04-2018 09:58 AM #22 totalik (Member)

Quote Originally Posted by codeflame View Post
the topoffers thread were i talk to you that you talk crap and you advise everyone to dont run with them? :P

you are a funny kid i guess ;-)

nice little old numbers here some fresh ;-)

Difference between source and single campaign and an affi network you know? ;-)

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There u go, s****** r******.
Campaigns are running with my push users only
And ye, tpoffers are trash, until you dont shame them they will not do anything for u like u r crap, not recommended to work with them, propeller buying some of my push traffic and save it or what ever, if you are as user want to buy cpc from them, good luck lol
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11-04-2018 10:38 AM #23 stickupkid (Senior Moderator)

Quote Originally Posted by totalik View Post
There u go, s***** r*******.
Campaigns are running with my push users only
And ye, tpoffers are trash, until you dont shame them they will not do anything for u like u r crap, not recommended to work with them, propeller buying some of my push traffic and save it or what ever, if you are as user want to buy cpc from them, good luck lol
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Please keep the discussion clean and friendly.


11-04-2018 08:04 PM #24 matuloo (Legendary Moderator)

Quote Originally Posted by totalik View Post
There u go, s****** r******.
Campaigns are running with my push users only
And ye, tpoffers are trash, until you dont shame them they will not do anything for u like u r crap, not recommended to work with them, propeller buying some of my push traffic and save it or what ever, if you are as user want to buy cpc from them, good luck lol
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Please calm down man, I'm not gonna defend topoffers, but in this particular case, you were requesting payout sooner than the due date ... so not much to complain about.


11-05-2018 07:37 AM #25 leadcloak (Member)

Quote Originally Posted by totalik View Post
There u go, s****** r******.
Campaigns are running with my push users only
And ye, tpoffers are trash, until you dont shame them they will not do anything for u like u r crap, not recommended to work with them, propeller buying some of my push traffic and save it or what ever, if you are as user want to buy cpc from them, good luck lol
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Congratulations man. Your 15m push subscribers are doing great for you but please keep the forum clean!



LeadCloak


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