Any tips to be more consistent with profitability? (6)
Right now I feel like my campaign profitability is all over the place.
Like one day I'll make $300, then another day I'll break even, and then another day I'll lose $50 etc.
It just seems like my numbers are all over the place.
Nowadays the end of the month I do usually come out with a profit, but I feel like I'm leaving money on the table because of these downswings.
I know that these downswings are part of the game, but I feel like I have them a little more often then I should.
I think a lot of it has to do with that I'm competing in Tier 1 geos (US, UK, DE), so my ROI isn't as high, which of course will cause more volatility.
At this point I actually don't know where the leak is, so I was just wondering if anyone had any thoughts on what could possibly be the issue.
I know this is a vague question, but I don't know where to begin lol
Maybe I should move down to easier geos? It's something I'm thinking of at the moment.
Try other traffic,geos,offers... Is so time consuming, but if you try more and more things, you will find something that give you great roi, and you will diversify your income. Try push notifications for example.
From your other threads I think I read that you are promoting casino and crypto.
Do you promote leadgens or on CPA?
Because when you promote offers on CPA then the $300 can easily be only one conversion on crypto or 2-4 or so conversions on casino, depending on the geo.
Then one conversion more or less will make a huge difference on your campaign performance.
When you have 50 or so conversions per day or more then one conversion more or less will not have a big impact on your campaign performance.
About moving to easier Geos, I would rather move to leadgens in case you don't do it already so that your revenue is spread across more conversions so that few conversions more or less won't affect the whole campaign that much.
You should run and test campaigns in tier 2 countries. Tier 1 is very competitive so we've to refresh our screen after every 1 minute.
Good Luck!
LeadCloak
Try running some of the lower tiers. Some countries (Eastern European for an example) have cheaper traffic and relatively high payouts if you find the right SOI/DOI offers.
Tier 1 is a constant struggle with little room for big ROÍ.
I'm facing similar behavior lately ... the ROIs aren't stable. When I hit a good funnel and scale it a lot, it tends to stabilize a bit for sure. Frequent changes to the funnel also help somewhat. But other than that, it's the name of the game pretty much, campaigns come and go, it's a constant battle 
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