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Best Dating offers traffic sources (32)

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Hello STMs, i am new here, and i wanted to know what are (or what is) the best traffic source(s) for dating offers, and does these offers convert better in mobile or in desktop, please if anyone have success with dating offers, i just need some advises, and thank you very much in advance

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I have seen some good results with Exoclick and Trafficstars.

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To be honest, I've never seen "best traffic source".

Start from this thread - https://stmforum.com/forum/showthrea...me-POP-Working




LeadCloak

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The best traffic sources for dating offers are Facebook and e-mail lists if we speak about best quality for advertisers so they can bump you to the sky
But it's still possible to make it work on other social like tinder, snapchat etc., as well as on adult sources.

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As was already mentioned ... it's barely possible to tell what's the BEST ... because more factors come into play.

FB or adwords traffic is the best in general, but FB doesn't allow dating promos by default (unless whitelisted) so you have to cloak, which means a lot of trouble with accounts. Adwords is strict too ... they dont exactly love affiliate stuff. So while the traffic might of the best quality, it's hard to work with those sources.

Email traffic, members area traffic ... good quality again, but hard to get volume and the CPM/CPC prices are high too.

In case we are talking about adult dating, the main networks are great to start with ... exoclick, trafficstars, trafficjunky, trafficfactory ...

As for mobile and desktop ... both can work, with desktop it's easier to reach better CVR, but the traffic usually costs more ... in mobile, there is a lot of miss-clicks, which drives the price per click down but also results in worse conversion rates. Mobile dominates in volume though, in some cases it's already 80% to 20% in favor of mobile ... so that's where the future is pretty much.

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Always worth checking out Traffic Force, Traffic Stars, Grand Slam Media! .. Make sure to let them know Revolution sent you!

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Just do All Ron in US on exoclik kidding of course... dont even think about exoclick if never done this before.

Try trafficfactory first, then Trafficjunky. If we are talking about adult?

Sent from my SM-G955F using STM Forums mobile app

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Spot on ... RON on exo can literally SLAY your budget

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Right, I should actually bold this because it's not a joke: If you are just diving into Adult media buying, and if you want to lose a lot of money in a shortest time possible, then stay away from Exoclick, even the premium placements or whatever. This is really nothing against Exoclick, I like them, even visited their offices (best workplace ever). But you will have to go through a lot of stuff and testing until you find what works for you on Exoclick... And I mean A LOT. The platform is great, however they have a lot trash publishers, BUT they also have some golden nuggets..... And it WILL take you some time, more money and even more nerves to find these golden nuggets.

I think that TFactory or Traffic Stars or Traffic Junky are good entry point for learning the ropes, so to speak. Probably Tfactory because you are only dealing with 2 quality sites, the quality of traffic pretty solid, and they made some improvements recently which they didn't have before.

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Yup, totally agree ... exoclick has the best platform imo, easiest to work with, solid tracking options, very fast ... but so many of their publishers are just crappy sites with bots and low quality traffic. Finding the good ones really requires a lot of time, money and strong nerves

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There is no best traffic source, but there are BAD and GOOD publishers (ad placements).

Best thing you can do is follow what has been said above and do your testing.

The marketplace constantly changes, so it's hard to recommend that "this one" is the best (or worst).

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Hey!
So we have been running dating offers with some of the biggest brands on our Push notification traffic, and in comparison to Pop it's almost miraculous.
For instance, on SOI we have been seeing when we first ran it a 5% conversion rate. Of course, we ran it very aggressively in the boundaries of our compliance and with every effort not to harm our user experience. But all an all we saw positive ROI that really you couldn't match in any other ad format. And since the sites we work with and acquire traffic from provide users that are highly susceptible to this type of ads, weve been going strong for a while now.

So if you are looking for some awesome dating traffic, PM me!
Cheers

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What about the lead quality? Push is easy to convert, but quality can be ... let's say, quite poor in some cases.

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Indeed. TFactory is good source of adult traffic for a beginner in adult vertical.




LeadCloak

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They've been the staples for years now, very realistic to make profit on all of them after some testing cycles. Even back then Exo was the big beast that was the hardest to tame but those who did absolutely crushed it!

Exactly, pros and cons to everything. Mainstream vs casual too will depend on the source, Facebook/PPC is mostly fantastic quality and leads to huge payout bumps but like Matuloo said the battle of account infrastructure rises where as running them on other sources (pops/adult) will have less quality but easier to obtain the traffic.

Considering you're coming into the dating vertical as a nooby, I wouldn't have the mindset that there is a perfect approach. Nearly all traffic sources can work with this evergreen niche, you just have to pick one - understand its pros and cons - and get testing. There is no wrong or right approach to be exact, there are tips that will help but to create long lasting success you need to be comfortable with how you approach stuff.

This is a funny one, once again test everything - We've had so many instances of mobile offers converting better on desktop traffic and vice versa. Lots of the time mobile is cheaper so maybe its easier to make it work.

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We're always happy to help you get started and give you advice on how to make dating offers work on mobile and desktop. Please contact us at support@trafficstars.com and we will assign you a personal account manager to help you with everything you need!

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Would be nice if you could step back with the strict banner rules a bit ... all your competitors already did that as it looks like the google better ads policy was just another boo-boo from them, just like the end of POPs that the new Chrome was supposed to bring Let's make our lives easier, what do you think ?

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If you're looking for high-quality casual dating or mainstream dating we can certainly help you. USA, UK, CAN, AUS/NZ are our largest markets and drive a ton of leads daily.

Please contact us Ads@Vrume.com to setup a test.

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Actually, ExoClick recently launched a new ad format called Email Clicks. You can bid for Email Clicks on ExoClick’s self-service platform. The format is recommended for dating offers and is available to bid on as CPC, additionally you can use the new ExoClick Bidder in order to automatically optimise your bidding prices. All of this dating traffic is exclusive to ExoClick, so you can't get it from anywhere else.

Once an Email Click is won, an email is sent to the end user which contains a call to action. The call to action is a link to your landing page or sign up form. It is recommended that you carry out A/B testing between a landing page, pre-landing page and signup page, to see which converts the best.

This is premium quality dating traffic where users have signed up to one or more of Traffic Mansion’s global network of dating sites.

Try it out!

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Exoclick, why would anyone signed up to a dating site want to sign up to another one?

I can't really see this being a good source for dating offers. Maybe for dick pills, chatup artists and such but dating?

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Besides Facebook there is also Snapchat and Instagram They are not so hard to work with, a lot of people are there, both young and adults, ready to chat and looking for some relationships. Of course, accounts could be banned, need proxies for scaling, but it worths it.

And if you want to play long term and ready to invest some time and money, SEO works awesome.

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Actually, I am a member of several dating sites and apps that cover different niches, so I would sign up to other dating offers

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Sounds weird at first, but keep in mind that these members have already shown interest in similar services, they are willing to register and use their CCs to pay for similar audience ... so they are actually proven buyers for related products. It's similar to FB lookalike audiences in a way.

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Hi! RichPush - one of the best push notifications ad network!

We have lots of dating offers and high quality CPC traffic as well as Smart CPC technology.

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I think this really changes from brand to brand. A lot of today's dating brands are full of bot users (this is got from one of our adult networks that work with us that requested not to get specific dating brands since from their knowledge is filled with bot users)

If someone just creates a site and fills it up with ton of bot users to make it look like it's legit, no one would deposit, why would he? hell, get nothing. the issue with dating offers is not that quality is bed on the deposit stage, the issue is that a lot of brands are just not real, this is the main concern here.

I myself bought media for dating brands, i got them all shut down after i did like 200% ROI on leads because they couldn't convert them to paying customers. But how could they, I mean the traffic source, meaning us, got you where you wanted, a lot of potential users, but if your not legit the conversion would be quite difficult. Which when you come to think of it it makes sense, for instance let's look at famous apps for dating like tinder and OKcupid for instance (which BTW you know that they're both owned by IAC? that's funny), there is a number of users running in circulation, but at some point it runs out, how come other dating brands has endless amount of users?

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If you're running non-adult stuff, then you should try Zeropark push. We have a lot of Advertisers running casual dating with good success. If you wanna give our push a chance and you're new, I recommend that you start with Mobile, T2 and T3 geos where clicks are cheaper and the market is not saturated that much.
Thanks,
Justyna

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The situation with dating sites is a bit complicated, large part of them are bot driven and the few legit ones are offering lower payouts than those that rely on bots. Try to compete with those then I've promoted pretty much every brand out there at some point and sometimes, I've run into quality problems sooner with the "real" ones than those that utilize bots. Go figure ...

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I'm pretty sure that there's around 80-90% of bot-filled sites in adult dating
And it doesn't matter what kind of user's base they have: real users, bot-only or mix with bots and reals. The main problem is how they monetize their traffic and what kind of funnels they use in order to push sales.

There are two types of advertisers here: on the one hand we have those guys who know their shit and how to get sales even from so known "low-quality" users from adult tubes.
On the other hand we have brands which want to work with facebook-google-qulity traffic only, and they dont know how to monetize other sources (they just show payment page to a new user just after the registration and if users skip this page they will just resell this traffic via cpc/cpm and pause you due to "bad quality/no sales"). It's all about how they monetize their brands

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Yeah Same here, We tried everything and the leads were pouring in but the deposits it's not always matching between the number of leads to conversions. But i always wandered one thing, and it's the same with every CPA offer that i create the leads but the endgame is about the deposits like crypto, is it my traffic that brings bad leads or is it the affiliates that are not capable to handle the leads correctly. Because in the end it's an effort that is shared between the traffic source and the affiliate program

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The main thing here is that a lot of brands are being set up within a day, so eventually they have no real users and sites we work with on various verticals are aware of the situation from the get-go, and why wouldn't they, it's their niche. So we're getting demands from our sites that they don't a bunch of brands we work with. In the end, what you get is vertical which is saturated with false brands and no one gets paid. So it's an issue in a way

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It's a mix. Sometimes the offer is simply bad and their back end monetization just isn't in order, in that case, the leads simply won't back out. Some advertisers wan't immediate profits, so they cut the affiliates too early. But it's also often the fault of an affiliate, by using misleading funnels. And the targeting plays a HUGE role too, with traffic types like push, where there is no interest targeting or anything like that, it's quite common to collect poor leads ... it's like trying to aim at an egg with a shotgun, you will hit it too, but also a lot of crap around it

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I think you just described the Ad:Tech industry in a nutshell
It's a mix of a lot of parameters, but in the end with all of the brands going around with Dating, your just trying to make the best you can and move on. This Vertical needs a bit of stability from the advertiser side. In the End, what you see that continues are stable brands that let you test quality for more than a week. That should be the standard not the extraordinary

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