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Optimization Best Practice Question (4)
09-27-2018 06:37 AM
#1
mobique (Member)
Optimization Best Practice Question
Should one still create separate campaigns with targets that are performing well when using The Optimizer?
10-01-2018 10:10 PM
#2
vortex (Senior Moderator)
You can. It's called "whitelisting".
But if, when you set up a whitelist campaign, you find that you only get a trickle of traffic that isn't comparable to what you were getting in the original campaign (from the placements you're targeting in the new camp), try this:
In your original campaign, progressively blacklist batches of placements EXCEPT the ones you're wanting to whitelist, starting from the biggest placements. When you start seeing a sudden and significant decline in traffic volume, reinstate the last batch of placements you've cut.
Amy
10-03-2018 05:26 AM
#3
mobique (Member)
Originally Posted by
vortex
You can. It's called "whitelisting".
But if, when you set up a whitelist campaign, you find that you only get a trickle of traffic that isn't comparable to what you were getting in the original campaign (from the placements you're targeting in the new camp), try this:
In your original campaign, progressively blacklist batches of placements EXCEPT the ones you're wanting to whitelist, starting from the biggest placements. When you start seeing a sudden and significant decline in traffic volume, reinstate the last batch of placements you've cut.
Example: you have 30 placements that all spent $5, you're cut off is turn off the placement is $5 spent and no conversions, so now you have the optimizer disabling those placements, but they may be good performers. All due to a offer tracking issue. If there was a way to just tell it to restart the optimization.
Amy
Good tip, thanks. I am using The Optimizer now, the only issue I see with it is that when you have a tracking issue or your offer has a tracking issue, you're stats get messed up, there is no way to tell it to restart the optimization or focus on a different date range... Any tips with that?
10-04-2018 06:53 PM
#4
vortex (Senior Moderator)
Originally Posted by
mobique
Good tip, thanks. I am using The Optimizer now, the only issue I see with it is that when you have a tracking issue or your offer has a tracking issue, you're stats get messed up, there is no way to tell it to restart the optimization or focus on a different date range... Any tips with that?
I'll let platinum or ervin answer this - they're the true experts on how to use this tool!
Alternatively, you can ask theoptimizer support directly - by clicking on the envelope icon after you log in:
Amy
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