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Mobile Volume Problems (5)

09-20-2018 01:05 AM #1 mobique (Member)
Mobile Volume Problems

Is anyone experiencing low volumes targeting mobile on ZeroPark, PopAds, AdMaven, and so on? For example, targeting Android in Germany. No other restrictions, both wifi and 3G traffic, yields very very low traffic on Zeropark, even with a $5.50-6.00 CPM. PopAds estimator also shows low volumes, around 35,000 visits per day. Android and Germany are not restrictive targeting settings. Any feedback on how to get more volume would be greatly appreciated.

09-20-2018 05:47 PM #2 mrbraun (Moderator)

Hey!

If we take the sources you mentioned - yes. I also see that volume is becoming lower. But it's not critical. For example, Germany from Popads with $2 CPM = 10k visits per hour. So it's not bad. Sites are always migrating from source to source, so just try other sources - Propellerads/Adsterra/Plugrush/Clickadu.

09-21-2018 10:49 PM #3 goodfella (Member)

Quote Originally Posted by mrbraun View Post
Hey!

If we take the sources you mentioned - yes. I also see that volume is becoming lower. But it's not critical. For example, Germany from Popads with $2 CPM = 10k visits per hour. So it's not bad. Sites are always migrating from source to source, so just try other sources - Propellerads/Adsterra/Plugrush/Clickadu.
It's happening on propeller ads and exoclick too. I placed a $9 cpm bid and it still trickled traffic through out the day. Is it too many affiliates rocking the boats?(ad platforms) Lol.

It's so bad im thinking about swapping to native or social. I cant optimize without a large number of visits and data.

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09-21-2018 10:54 PM #4 goodfella (Member)

Quote Originally Posted by mrbraun View Post
Hey!

If we take the sources you mentioned - yes. I also see that volume is becoming lower. But it's not critical. For example, Germany from Popads with $2 CPM = 10k visits per hour. So it's not bad. Sites are always migrating from source to source, so just try other sources - Propellerads/Adsterra/Plugrush/Clickadu.
Lastly, is this normal? This low volume down time. This is my first few months doing pops and i have a native background and this low volume wave never happened. Regardless the day of the week. It would taper off somewhat through the week but not like some pop traffic sources as of late.

Sent from my LGMS210 using STM Forums mobile app

09-22-2018 07:51 AM #5 fjk87 (Veteran Member)

I'd try to expand to the bigger networks directly, I'm not sure how the likes of propeller / adcash / adsterra etc. sell their traffic through zeropark if there's enough in-house demand. Haven't done much personally in DE Android but just checked propellerads, they're showing an estimated impressions of 1.2 mil per day with the targeting you've described.

Pop publishers literally jump from network to network, networks broker the hell out of each other reselling 24/7, so running on all of the big players to get an idea is usually the best idea. Often enough you'll find some advertisers doing buys directly through one single network eating a lot of available inventory away.

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