Do many people here use the optimizer for native campaigns?
is it only recommended for larger budgets?
I'm on the trial, but I don't think i'm getting enough out of it to justify ANOTHER monthly fee
I know several people who use it with solid success, about a half of them is on larger budgets for sure, the rest I'd say average ... based on what they say, it helps them quite a lot.
Think of it this way, if it will save you at least the same or more than the monthly fee it's worth it.
To justify the price it needs to block 4-5 widgets during a month that you could miss to stop on time.
I think that's quite realistic.