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What should i choose for user activity for first testing ? (4)

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Hello guyes

Let say i have an offer i wanna test, Propellerads show a feature called user activity (All users,High,Medium,Low,...),So what is the Perfect user activity that i should select for first testing campaigns ?

Thanks

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There cannot be a one-size-fits-all answer here.

I usually start with High or Medium User Activity.
When testing the offer, I'm always testing it with higher bids. If the offer converts you can still duplicate the campaign and target Low User Activity segment.

In the end, it all comes down to split-testing bids/placements and using different testing approaches.

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Emmmm so it depends on the offer, The more the offer converts the more chances it can convert with lower level in users activitys.
Thanks for the tip mate ^^

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Yup, the best offers can convert even the lower quality traffic, so the idea is to start testing on the "better" stuff and scale to the rest, in case the performance justifies it.

BUT, categorization of EVERY network out there, whether its about some kind of engagement or just category/niche segmentation is NEVER perfect, so take it with a grain of salt.

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