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Brexit FB campaign ads released (7)

07-27-2018 07:52 AM #1 manu_adefy (Veteran Member)
Brexit FB campaign ads released

Regardless of which side you take on the Brexit debate, the ads are a very good case study on the power of marketing.

The angles they used, the targeting, the simplicity of the ads compared to the strength of the angle… Any marketer should have them in their swipe folder.

https://www.parliament.uk/documents/...-Committee.pdf

Just look at this stuff:

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Talk about hitting it from all angles!

07-27-2018 09:10 AM #2 stickupkid (Senior Moderator)

Awesome share man!


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07-27-2018 09:15 AM #3 maynzie (Moderator)

I'd love to know how many ads they actually tested along the way, Mr. Nix has quite the freakish talent

Also would love to know the objectives they gave the marketing team on what sort of ads to create, they definitely were drawing inspiration from affiliate campaigns

07-27-2018 11:50 AM #4 antuen (Senior Member)

All the ads are deceptive (all false assumptions) , and i dont know how FB did allow those, even though im not much experienced on FB. I would love to hear some thoughts from the experts in here

07-27-2018 12:29 PM #5 dragoshsd (Member)

Quote Originally Posted by antuen View Post
All the ads are deceptive (all false assumptions) , and i dont know how FB did allow those, even though im not much experienced on FB. I would love to hear some thoughts from the experts in here
They most likely had a special rep & direct line to policy.

07-27-2018 10:19 PM #6 jeremiahandor (Member)

vai de mine hahaha the animal abuse one must've pissed off the spanish people.

Short and to the point. It's so passive aggressive. Except for the private jet one. That's full on lets fuck these guys up.

07-28-2018 11:52 AM #7 manu_adefy (Veteran Member)

Quote Originally Posted by jeremiahandor View Post
vai de mine hahaha the animal abuse one must've pissed off the spanish people.
I have a feeling that was the point to some extent. And to piss off the British because of "what them Spaniards do".

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