Hi all, I'm doing the 40 n00bie bootcamp. I just want to check if this discrepancy is normal, or there could be something wrong. I can post extra information in necessary.
Visits Clicks Impressions Conversions
PropAds n/a n/a 4130 0
Hope that displays formatted correctly!
Thanks!
Got an answer for this! PropAds said:
"The usual discrepancy is 10-20% and 90% of our advertiser see it within that range," however with others there were no cases we have detected the discrepancy reason in a number of impressions.
But here is the list of main reasons which can cause a high discrepancy
- there may be a number of zones causing the discrepancy, so we recommend to you to check by zones and exclude such if any
- the more redirects are in the url the more chances it will cause the discrepancy
- if you use complex targeting, your tracker might do not recognize some of (opposite to our data), so it might cause the discrepancy too. Consider running a small test selecting just a GEO or GEO+platfom and check how it performs discrepancy wise."
Please also see this post:
https://stmforum.com/forum/showthrea...l=1#post350024
Your clickloss percentage is not bad. I wouldn't worry too much about it.
By the way - something totally unrelated to click loss - but since you're following the tutorial: Please only launch a couple/few direct-linked campaigns, and then quickly move to the landing page part of the lessons. Direct-linking is near impossible to make profitable nowadays unless you're running blackhat. Landers is the way to go!
Amy
Thanks Vortex 
And yep, I've started doing landers this week. A few challenges, but getting there. Did get some profitable campaigns in Philippines and Palestine and ultimately got back $550 from approximately a $650 spend, so a pretty good experience with DL... but the campaigns just suddenly die. Like $30 one day, then $3 next day for no identifiable reason :-( Landers time.