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Twitter Ads - 3% CTR??? Interesting interview (3)


12-01-2011 04:37 PM #1 tijn (Moderator)
Twitter Ads - 3% CTR??? Interesting interview

Check this interview

http://www.businessinsider.com/exclu...m-bain-2011-11

Its with Adam Bain from Twitter. He's in charge of twitters revenue.

From 20min it gets interesting

ROI & Engagement is "Insane" according to Adam

1 day sale
for virgin
%purchase price went to charity
5th highest sales day ever!!

$1.5m of tickets for super 8 sold
from a twitter only campaign
for a sneak peak

2012 they are gonna scale up their platform
Credit Card Self Serv will be there

And that means



Opportunity for us affiliates


12-01-2011 04:45 PM #2 hmate9 (Member)

I am SOOOO looking forward to self service.

Creativity will be really a key there!

Making promoted tweets that will get retweeted and go viral. Should be fun!


12-01-2011 10:23 PM #3 stackman (Administrator)

They better be ready with an army of ad reviewers who know what they're doing... but i hope they're not


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