Hello fellow Stackers!
As a community in which communication and learning process is encouraged, I’d like to pick your brain on some questions that have been on my mind for some time.
In all transparency, for my personal understanding as well as for others which may be interested in the same subject, what is your input in regard to the following:
- As an affiliate, I noticed pretty much everybody lost track of the creative/ingenuity of creating custom ads for specific audience and mainly focus on click-baiting, running the “easy stuff” like 0 click flows, iframing, auto-subscriptions & fake coupons/vouchers & more.
When was the last time any of you built a thoroughly legit funnel, investing in design, keeping in line with the brand’s communication & image, understanding the perception of the user and growing the brand centered on the buyer persona?
- How often do you go out searching for new offers and what are the main triggers that prompt you into running an offer?
- Where are you mainly collecting information on new opportunities? Word of mouth, Spy Tools, AdNetwork AM’s, Offer Platforms?
- How much do you rely on direct media buys compared to running social?
- How much of your work process involves building concepts & creatives for the offers you are running?
- What would you say takes the most of your time, and acts as a road block to get started on new offers?
- Have you ever ran any offers that are not already discoverable with complete live funnels from other affiliates?
It goes without saying that the industry is becoming tougher and that thanks to accumulated knowledge, advertisers can pretty much run without affiliates, having everything required at a click of a mouse. So, how do you see yourself as an asset to an advertiser or brand?
I look forward to your comments!
Thanks!