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FunnelFlux Tracking FB Campaigns (5)

05-19-2018 06:45 PM #1 quantum27 (Member)
FunnelFlux Tracking FB Campaigns

I have been using Thrive and looking to jump into FunnelFlux managed. Mainly been using Thrive for it's Pixel tracking with no redirect.

To make it super easy for my VAs, all FB campaigns have been going into the same Thrive Tracker campaign. I send Campaign/Adset/Ad names to the tracker, which allows it to break it down based on the different variables.

Reason why I didn't separate the campaigns, mainly because you will need to create a campaign, pull the id, then hard code it into the lander where the Thrive pixel is. My hack was to just hard code landers with 1 tracker campaign.

Any suggestions for a more elegant solution?

05-19-2018 07:59 PM #2 zeno (Administrator)

Heya,

With FunnelFlux you'll be able to make a campaign and then many funnels within this for all your variations - not ads and ad sets, put specific funnels/flows you want to use (campaigns are basically a category/container, funnels are the configurations of landers, offers etc.).

Within a funnel you can grab the no-redirect JS for a lander and this has a default node ID declared in it.

However, the JS will pull parameters from the URL and override any values set in the JS - they are just defaults/fallbacks. This applies to system parameters like funnel/traffic source ID, node ID, cost, etc. as well as tracking fields from the appropriate traffic source.

So, you can use one universal JS code on the lander, then for different funnels (your equivalent of campaigns), you can just pass our equivalent of campaign ID in the URL and the JS will use that instead, much like how you are already passing campaign/ad set names for reporting.

05-21-2018 06:00 PM #3 ThrvTrkr (Member)

Hey there @quantum27

I believe what you might be looking for here is https://support.Thrivetracker.com/hc...e-Landing-Page

We published this in our Support Docs awhile back and I think it answers your needs here perfectly. If it doesn't, or things are still unclear at all, please let me know!

Cheers,

05-23-2018 04:56 PM #4 quantum27 (Member)

Quote Originally Posted by zeno View Post
Heya,

With FunnelFlux you'll be able to make a campaign and then many funnels within this for all your variations - not ads and ad sets, put specific funnels/flows you want to use (campaigns are basically a category/container, funnels are the configurations of landers, offers etc.).

Within a funnel you can grab the no-redirect JS for a lander and this has a default node ID declared in it.

However, the JS will pull parameters from the URL and override any values set in the JS - they are just defaults/fallbacks. This applies to system parameters like funnel/traffic source ID, node ID, cost, etc. as well as tracking fields from the appropriate traffic source.

So, you can use one universal JS code on the lander, then for different funnels (your equivalent of campaigns), you can just pass our equivalent of campaign ID in the URL and the JS will use that instead, much like how you are already passing campaign/ad set names for reporting.
Ok, just signed up. So far so good. Still getting my head around the funnel concept and how that fits into how I run campaigns.

I tend to not do lander split test in FB. So I would usually put multiple ads in one adset going to one lander. Test different landers in separate adsets, each lander would be a different angle. Trying to see if it will get profitable over few days.

I have tried split testing landers within the adset (ad goes to same url rotating to different landers), but I think the FB algo messes with split testing results as it optimises.

So, my funnel is usually ad->lander->offer

Which kinda limits some of the cool stuff FFlux can do.

In the past, the variables I have been drilling down on were:
- Ads
- Adset (contains targeting info)
- Campaign
- Lander

Would be interested to see what other insights FFlux can pull from my data.

Maybe carrier/os/device detection, but I'm not sure if that's available with no-redirect.

Or maybe just a clearer representation of what's profitable.

10-18-2018 08:41 PM #5 ceokornten (Member)

I think you will creative more and more with FunnelFlux on Facebook. In side there will have fun with Facebook ads + delay on JS.


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