Sorry if I post too much, haha. But I need to get a clear understanding of what I'm doing before moving onto to the next thing.
I'm new to mobile pop marketing.
I was instructed by my mentor (Ngo) through email sequences to ask our AM for 3 GEOs, 3 Offers and to rip 3 landing pages to test and launch our first campaigns.
I was given 1 for AVG targeting Turkey, another for an antivirus V2 targeting Russia and lastly, an iPhone X giveaway targeting Greece from Advidi AM.
I just got Adplexity, and I'm still learning how to effectively search for good landing pages.
And I was given a video walkthrough on how to create split test campaigns with all 3 offers, 3 landing pages to the 3 GEOs on
Here's the confusion though, Since I was given 2 similar anti-virus offers, then searching and ripping landing pages for anti-virus makes perfect sense. But then I still have an iPhone X offer in the same campaign going to one of the GEOs (e.g Turkey). Since the landing pages are being split tested amongst 3 different landing pages, to me, it doesn't make sense when a Turkish speaker/user lands on my anti-virus then gets redirected to my iPhone X offer. See my problem?
That's where I'm confused. And I'm doing my best to not overcomplicate the process but that's what I'm seeing on my end.
Check out the photo below of exactly the steps from a chart (I drew) that I'm supposed to run with one campaign per GEO (You're seeing an example for Turkey, 2 more campaigns will be exactly the same for Greece and Russia).
Attachment 18532
As you can see, an iPhone X landing page is NOT congruent with an Anti-virus offer. Obviously, I'm trying to avoid people hitting the back button and then getting mad about it. Even worse, no conversions.
This concept has been bothering me for the past few days after reviewing my notes multiple times, but I'm stuck here. Please help me, guys! thanks!
Hi Tim! Have you found the 40-day pop tutorial yet?
https://stmforum.com/forum/showthrea...ntro-and-Index
You would definitely want to use antivirus landers with antivirus offers, and sweeps landers with sweeps offers (and make sure the landers are showing the same "prize" as on the offer page).
Always look at things from the visitor's perspective and think "how can I drive people towards the desired action". The more continuity from the lander -> offer, the better. They have a story to tell together, so make sure the offer page does not have anything that contradicts what's on the lander and vice versa.
Amy