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Can I cloak facebook langing pages with Thrive, or do I need an additional software (9)

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Hi

I start testing Thrive at the moment :-) I noticed that Thrive has a Cloaker/Bot Filter.
I am doing weight loss ads on facebook, and loosing a lot of account because of my landingpage, is it
possible to cloak my landingpage with this so that facebook can't see my landingpage, or do I have to
buy an additional cloaker?

thanks andi

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First, all trackers can act as "basic" cloakers if you have some data where Facebook bots are visiting you from.

In your case, I suggest you do as such:

- Submit ads with yourtrackingurl.com->random WH authority site relevant to your niche
- Wait for ads to get approved, ideally get some initial impressions, even 10 or 50 are good
- Turn on cloaker and change funnel path to yourtrackingurl.com->cloaker->WH authority site for filtered visitors, your diet landing page for unfiltered visitors

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I'd suggest you get a real cloaker like Traffic Armour or NoIP, the cost/hassle it'll save you in not burning so many accounts will make it easily worth it.

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if we're talking FB ads, there's no need to mask the link. What I'm doing is buying domains somehow related to either the product itself or niche it's in. Then hosting the contents of the landing page on my separate web server. Passing the info on the leads through API. FB so far had no problems with it since there isn't a particularly high volume coming form this domain. Provided that you know how to handle a fake FB account, you should be good to go.

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Hello Andi!

When it comes to Facebook or Adwords, the conversation is different than with most other traffic sources. These guys are truly on a crusade to squash affiliate tracking usage in their campaigns. Our built-in option is a great option for use in most other arenas, but it is also a path which increases your chances of losing FB accounts in a hurry. Charles Ngo talks about this effect in a blog from 2017: https://charlesngo.com/cloaking/

Thrive's best option for being friendly with FB and other ultra-whitehat traffic sources is to utilize our Landing Page Pixel. This allows for our clients to use their landing page URL as the destination URL (which is obviously very FB-friendly) and then fire the tracking pixel once they've landed on the page. Same great data without the potential flag of an affiliate link in the mix.

Otherwise, you can utilize our tracking links (which are based solely on domains owned by our users, so you guys are in full control of your own domain authority - this is a good thing for FB and similar sources!) and then use our built-in solution to filter the non-desired traffic before it can see your funnel.

I would suggest doing a mix of both, so that you have a better chance for success. Additionally, I would have multiple custom domains available for use in your installation so that you can toggle between them at will!

If you've got any questions about this or there's more I can answer for you, please let me know!

Cheers,

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Is posting the leads to an API common for leadgen like solar, refi, etc? Always been curious about this model but never really looked into it.

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Some ads I submitted over the weekend were disapproved because the destination URL (Voluum) didn't match the display URL (landing page).

Are you saying Facebook won't let any tracking software like Voluum or Thrive or CPV Lab be used for ads?

And what's the reason behind not allowing tracking software on FB?

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This is becoming more and more common as we go. The recent bad press didn't help (see this article for more on that topic) but it was already happening for some.

White-hat sources like FB or Adwords are so well-known and in the public eye that they must focus on providing the most honest and transparent experience for the customers clicking on their ads. Think about it - what two websites are more popular than Facebook or Google? If ads are deceiving customers or providing a bad experience to the customer, those sites lose their value to that customer. For this reason, they are ultra hyper-focused on making sure that every step in the funnel on their side is exactly what the customer wants to see, not what the advertiser want them to believe.

We're not quite to that level, but you do have to learn to play nice in the sandbox with these guys. If the campaign is simple, you've got a better chance at making things happen. If the landing page looks like a real website and not just a one-off, you've got a better chance at making things happen.

Meanwhile, if you're running large rotations through cloaked links, you can be certain you're going to be caught, flagged, and shut down - it just becomes a matter of when, rather than if.

Because when running ads makes you worth 12 figures, you need your customers to keep coming back for more. Otherwise that worth starts to plumet.


None of this is really an issue with Native sources, pop sources, mobile sources, or DSPs. You're asking for the cream of the crop, and their rules are far more customer-centric than the rest.

Hope this helps to paint the picture!

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This is why we pioneered the organic tracking option that our Landing Page Pixel can do. Using Thrivetracker's LPP allows you to use the landing page URL as your destination URL, thus greatly increasing your chances at successfully running your campaigns. Rather than using the tracker's campaign URL to gather the data and fire the campaign, you insert our LPP on your landing page and it will fire when the visitor arrives on the page.

The downside to this technology is that you cannot rotate multiple landers when using the LPP, but you can still rotate offers successfully. For this reason, while it may not be perfect, we do feel it's a step or two in the right direction!

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