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Progress! (44)
04-02-2018 01:28 PM
#1
andyrh (Member)
Progress!
Hi, thought I'd start a follow-along thread of my own showing my progress using Vortex's excellent 40 day tutorial (I can't thank Amy enough!)
I've signed up with Mobidea, Voluum and PropellerAds; and registered a domain.
I did a test launch of my first campaign yesterday, which I believe showed that I have set up tracking etc. correctly as visits/impressions are very similar across Mobidea, Voluum and PropellerAds:



No conversions, but I was expecting that.
My understanding is that this early part of the training is to focus on learning rather than earning, which will hopefully come later. I have two more campaigns approved in Mobidea which are ready to be tested to gain more experience. My Mobidea account manager kindly suggested some campaigns which I'll look into.
I have a full-time job so I don't know how often I'll be able to update, but I'm very willing to give this a good go. I would like to learn how AM on FB too, but I'll carry on with the mobile testing and see where I get to.
Understanding tracking with all the tokens etc. has been my biggest challenge as I don't have that kind of IT experience/knowledge, but I'll keep reading/learning to try to understand it to the extent that I need to. If anyone else benefits from this thread I'll be happy.
Thanks
Andrew
04-02-2018 01:51 PM
#2
andyrh (Member)
I forgot to mention that my first campaign was approved by PropellerAds in minutes, which was pleasing and then surprising as all the impressions seemed to come instantly.
Learning to navigate through Mobidea and Voluum will take a bit of time. I can't seem to find a screen in Mobidea that lists all my approved campaigns, including those I've run - I've not done any of the Mobidea training, perhaps that states this.
04-02-2018 06:44 PM
#3
andyrh (Member)
Just had my first conversion!

The conversion showed in Mobidea, Voluum and PropellerAds therefore I assume tracking is set up correctly. I gave this a bid of $2.50 CPM, whereas my first two campaigns were $2.33 and $2.00 - maybe $2.50 led to slightly better quality traffic?
I may practice trying to optimise this campaign more - the conversion came from Android, so I can try focusing on that.
I have also applied for 6 more campaigns to promote, and will see what happens with those for the experience. The times for PropellerAds to approve has varied from a couple of hours to 5 minutes and under, I wonder if this is the same for everyone else.
I feel pretty happy now and want to press on!
04-02-2018 11:10 PM
#4
matuloo (Legendary Moderator)
Hello andyrh!
Just had my first conversion!
Getting the first conversion is always exciting, it can be the start of something big, congrats!
I gave this a bid of $2.50 CPM, whereas my first two campaigns were $2.33 and $2.00 - maybe $2.50 led to slightly better quality traffic?
Higher bid CAN mean better traffic for sure, as it "opens" more placements for you, but it's too soon to make any conclusions here, it's just 1 conversion. Playing with bid levels is one of the valid strategies though, so definitely keep doing that in the future.
the conversion came from Android, so I can try focusing on that.
I would wait some more, focusing just on one OS will dramatically reduce the available volume, so you need to make sure it's a valid move before doing that.
The times for PropellerAds to approve has varied from a couple of hours to 5 minutes and under, I wonder if this is the same for everyone else.
Yup, approval times vary for everyone and at every network.
I feel pretty happy now and want to press on!
I feel you

but try to take it slowly, keep budgets low for now and pay close attention to detail.
Cheers,
Matej.
04-04-2018 07:48 AM
#5
vortex (Senior Moderator)
Very nice! Congrats on that first conversion - definitely an important milestone! And thank you for starting a follow-along for the benefit of all!
My understanding is that this early part of the training is to focus on learning rather than earning, which will hopefully come later.
Absolutely!
Try to progress to using landing pages after launching a few direct-linked campaigns. It's very difficult to make profits by direct-linking to carrier-billing offers now - good offers are too few and too far between.
I have a full-time job so I don't know how often I'll be able to update, but I'm very willing to give this a good go. I would like to learn how AM on FB too, but I'll carry on with the mobile testing and see where I get to.
That's the spirit! You can totally pull this off if you want it badly enough! A lot of other people have before you and at the same time as you.
There are valuable tips in this related thread:
https://stmforum.com/forum/showthrea...-a-9-5-day-job
Understanding tracking with all the tokens etc. has been my biggest challenge as I don't have that kind of IT experience/knowledge, but I'll keep reading/learning to try to understand it to the extent that I need to. If anyone else benefits from this thread I'll be happy.
Do ask lots of questions! I'm weak at tech myself so can completely relate. But I took the time to learn just enough to get by. When you have more experience you can partner up with someone who's strong in tech, to help with landers etc. Tracking though is definitely something you would want to learn to do yourself - compared to coding it's really a piece of cake.
Learning to navigate through mobidea and
Voluum will take a bit of time. I can't seem to find a screen in Mobidea that lists all my approved campaigns, including those I've run - I've not done any of the Mobidea training, perhaps that states this.
After you log into Mobidea, select "Stats & Tracker" from the left sidebar. You'll see all your stats for the offers you've run.
To see which offers you've been approved for: On the Mobidea dashboard, go to the left sidebar and clck on "Offers". Then on the right sidebar scroll to the bottom to the "Status" section and tick the ""Approved" checkbox.
The conversion showed in mobidea,
Voluum and PropellerAds therefore I assume tracking is set up correctly. I gave this a bid of $2.50 CPM, whereas my first two campaigns were $2.33 and $2.00 - maybe $2.50 led to slightly better quality traffic?
Like matuloo said, you can't really draw any conclusions from 1 conversion. In general though, when you bid higher, you'll get better-quality traffic. The question is whether the increase in quality justifies the extra cost - that's what we need to test to find out.
I may practice trying to optimise this campaign more - the conversion came from Android, so I can try focusing on that.
Again, you can't base anything off of one conversion. Keep running until you get at LEAST a few conversions.
I have also applied for 6 more campaigns to promote, and will see what happens with those for the experience. The times for PropellerAds to approve has varied from a couple of hours to 5 minutes and under, I wonder if this is the same for everyone else.
Every network is different. Some have fixed hours of operation and are closed on evenings and weekends. PropellerAds is 24/7 which is great. PopAds approves automatically when you reach VIP status (which isn't difficult - you can request for it after spending I think $10k-15k). Zeropark can be slow in approving camps - may take hours.
I feel pretty happy now and want to press on!
Have fun and enjoy the process!
Amy
04-04-2018 07:54 PM
#6
andyrh (Member)
Thanks Matej and Amy for your responses 
It's great to get your thoughts, this community is helpful and excellent.
I've tried 4 more direct linked campaigns (2 each in Brazil and Thailand) - No conversions, but I'm finding the experience of creating campaigns useful both as practice and to instil the right mindset of continuous/constant testing. It becomes less daunting with the experience.
I'm certainly looking forwards to using landers, but I will get to those in time. As you say Amy it's difficult to make profits from direct-linked campaigns.
Onwards and upwards!
04-05-2018 12:44 PM
#7
matuloo (Legendary Moderator)
I'm certainly looking forwards to using landers, but I will get to those in time. As you say Amy it's difficult to make profits from direct-linked campaigns.
Definitely focus on getting some landing pages ASAP ... the days of directlinking are pretty much gone for now.
04-06-2018 12:51 AM
#8
vortex (Senior Moderator)
As you say Amy it's difficult to make profits from direct-linked campaigns.
Having said that - it would still be good practice to run a few direct-linked campaigns, just to get comfortable with launching campaigns before adding landers to the process.
I'm currently revamping the tutorial - for details please see here:
https://stmforum.com/forum/forumdisp...ental-Material
I've suggested some changes to the tutorial that you can implement right now, as well as top offers lists recommended by
Mobidea and ArmorAds that you can test.
But yes - looking forward to seeing you progress to landers soon!
Amy
04-07-2018 02:14 PM
#9
andyrh (Member)
I have a few questions on optimising campaigns - I know you can edit on PropellerAds and then re-launch. Does doing so register with Voluum and automatically create a new campaign there?
Or do you need to duplicate and/or edit the existing offer and campaign to get a new campaign and url in Voluum which you would then paste into PropellerAds? Or is it none of the above?
I'm sure I'll need to optimise campaigns when using landers, but I can start learning how to do this now. I'll check out the revamp too
.
Thanks again.
04-09-2018 04:40 AM
#10
erikgyepes (Moderator)
I have a few questions on optimising campaigns - I know you can edit on PropellerAds and then re-launch. Does doing so register with
Voluum and automatically create a new campaign there?
Propeller and
Voluum are 2 separate entities, so no it won't register.
You need to create new campaign in your tracker (Voluum) first and then add this URL to the second campaign in Propeller.
Hope it makes it clear
04-09-2018 08:17 AM
#11
matuloo (Legendary Moderator)
Or do you need to duplicate and/or edit the existing offer and campaign to get a new campaign and url in
Voluum which you would then paste into PropellerAds? Or is it none of the above?
As Erik already mentioned,
Voluum and propeller (or any other traffic source) are separate entities, so creating a campaign on one of them will not influence the other one in any way.
Now, the question is, what are you actually planning to do, because it's not always needed to create new campaigns at all.
You mentioned landers ... voluum (or any other tracker) can rotate MANY landers in one campaign for you, there is no need to create NEW campaigns to test new landers. You simply pause the ones you no longer need and add the new ones you want to test. Same with offers ...
Same goes for the traffic source part (propeller in your case). If you decide to optimize (cut) some placements, you don't need a new campaign for that, you simply cut (blacklist) the ones you don't want and the the campaign keeps on running.
This is a very important part of AM, you need to understand it fully, so make sure to spend some time on it.
04-11-2018 06:37 PM
#12
andyrh (Member)
Ok thanks, I understand if I wanted an optimised campaign to appear separately I would need to create new campaigns in Voluum and PropellerAds.
I also tried editing and resuming a campaign whitelisting based on one browser type as an experiment - as you can see/sort stats by date and from what you say about rotating landers it doesn't seem necessary to create a new campaign each time.
I've been running a few more direct linked campaigns to a variety of geos to see how things go, gain experience and data, and develop the mindset of testing. I've recently tested campaigns in Brazil, Thailand and Argentina with 0 conversions.
Yesterday I ran a campaign each in Russia and Belarus, getting one conversion in Russia.
I also tested one in Uruguay, and unexpectedly got the following results:

7 conversions was very pleasing, and gives me some data to look into.
Next up, campaigns in Myanmar, Tunisia and Ghana!
I will be moving onto landers fairly shortly though.
04-11-2018 07:31 PM
#13
matuloo (Legendary Moderator)
7 conversions was very pleasing, and gives me some data to look into.
Great, there is no optimization without conversions ... so it's awesome that you've found an offer that converts. Not sure what the traffic cost was and plenty of other data, so hard to judge how well it went, but looks like this one could have some potential.
it's great that you are testing several GEOs and plenty of offers, there is no other way of finding the good ones.
04-11-2018 08:06 PM
#14
vortex (Senior Moderator)
I also tested one in Uruguay, and unexpectedly got the following results:
Awesome! Now you can get some practice on stats analysis!
Have you had a chance to look at the various stats yet? A great exercise would be to drill down into various stats and post some screenshots, and let us know your thoughts/analyses.
Amy
04-14-2018 02:51 PM
#15
andyrh (Member)
Ok, so here are more complete overall stats from Uruguay:

Payout is $0.39. Spent approx $10.
The Kill Calculator said 'kill'. If there had been one more conversion then the calculator would've said keep running, which seeing as it was a small difference I thought I'd look into the campaign in more detail.
Browsers with conversions:

All OS's were Android.
Sorting by Zone ID's by conversion:

I then followed Day 5-6 part 2, blacklisting the three zoneid's over 2x payout in loss and had spent 4 times payout and were still in loss. Two of the three were the same for each of these criteria, with the other one having spent 4 times payout.
The stats didn't indicate promise, however for practice I spent another $10 with three zoneid's blacklisted. Only 3 conversions achieved this time - I kind of thought this would happen as 4 of my conversions came from the three cut zoneid's. A useful exercise, but it didn't seem worth pursuing it further.
I now have a whole $5 in my Mobidea account though 
I've tested other campaigns in Ghana, Tunisia and Myanmar (1 conversion from Ghana).
On 9th April I used the forum application tool to apply to Addiliate, Affiliaxe, Afflow / Monetizer, PapayaMobile (was Appflood), Aragon Advertising, Clickdealer, Gotzha, ArmorAds (used to be Kimia), and Mozoo. I've not heard back so far, I'm wondering if these are normal timescales and even if I will get a response?!
04-15-2018 04:46 AM
#16
vortex (Senior Moderator)
The stats didn't indicate promise, however for practice I spent another $10 with three zoneid's blacklisted. Only 3 conversions achieved this time - I kind of thought this would happen as 4 of my conversions came from the three cut zoneid's. A useful exercise, but it didn't seem worth pursuing it further.
Every decision you've made sounds good to me - and I agree with your verdict.
Basically what we need to do is confirm that there ARE profits first, before cutting. Only 2 of the 5 placements that received conversions were in the green, and only with 1 conversion each, meaning they're possibility (more like probably) "lottery" conversions.
On the other hand, if a good number of placements that received conversions are in the green, and at least several of them with more than a single conversion, AND the total amount of profits across converted placements are more than say $5-10/day - THEN we would want to consider optimizing further by cutting stuff. But the profits have to be confirmed first. Without profits, no amount of cutting will result in a profitable camp.
It really sounds like you're ready to move onto landers - you can stop spending money on learning via direct-linking. Direct-linking to carrier-billing offers nowadays will not likely make you profits.
I'd strongly recommend that you start using landers in your next campaign.
On 9th April I used the forum application tool to apply to Addiliate, Affiliaxe, Afflow / Monetizer, PapayaMobile (was Appflood), Aragon Advertising, Clickdealer, Gotzha, ArmorAds (used to be Kimia), and Mozoo. I've not heard back so far, I'm wondering if these are normal timescales and even if I will get a response?!
It can take some time for networks to get back to you.
However - if you'd PM me the email you applied with, I'll follow up with these networks to make sure they got your application. Obviously I can't do this for everyone, but I want to make sure the tool is continuing to work (that nothing has gone wrong since it was created and tested initially).
Amy
04-16-2018 06:05 PM
#17
andyrh (Member)
Hey Amy, I've sent you a PM.
I'll go onto landers very soon. First up will be getting to grips with coding and Adplexity.
If any of the other networks accept me I'll explore them too! I will also apply to more traffic networks.
Some other things I would like to practice are testing multiple campaigns, and testing campaigns over different traffic networks.
Lots to look forwards to!
04-17-2018 08:18 AM
#18
sandy276 (Member)

Originally Posted by
matuloo
Definitely focus on getting some landing pages ASAP ... the days of directlinking are pretty much gone for now.
Hi matuloo and Amy ... Any chance you could suggest some examples of the type of landers working for specific carrier based offer types Eg: video content, games, adult content etc
Searching on Adplexity in many GEOs don't show any ads that relate to the top performing offers (
Mobidea and recommended by AMs ) from that GEO.
The ones for sweepstakes and Antivirus, Downloads etc are easily available and we can relate it to the offers.
Not sure if the landers aren't visible on Adplexity ( cloaking ? ) or they are using landers not directly related to the offer.
I would appreciate some advice regarding the landers, angles etc
04-17-2018 09:20 AM
#19
matuloo (Legendary Moderator)

Originally Posted by
sandy276
Hi matuloo and Amy ... Any chance you could suggest some examples of the type of landers working for specific carrier based offer types Eg: video content, games, adult content etc
Searching on Adplexity in many GEOs don't show any ads that relate to the top performing offers (
Mobidea and recommended by AMs ) from that GEO.
The ones for sweepstakes and Antivirus, Downloads etc are easily available and we can relate it to the offers.
Not sure if the landers aren't visible on Adplexity ( cloaking ? ) or they are using landers not directly related to the offer.
I would appreciate some advice regarding the landers, angles etc
The ones that worked best for me in video and adult were standard Warning type landers or thumb walls ... so 18+ content warning or simply a dozen (or more) of small video screens with tempting descriptions. In case of warning, yuo can use english in pretty much any geo, since everyone understands the words warning, enter, click ...
04-18-2018 05:04 AM
#20
sandy276 (Member)
Thanks Matuloo! I have tried thumb walls earlier, will try better variations.
I wonder if the 18+ content warning landers work with the pin submit adult offers or just the 1-click ones ? Since we aren't 'selling' the offer do these give enough incentive to the visitor to sign up.
04-18-2018 09:52 AM
#21
matuloo (Legendary Moderator)

Originally Posted by
sandy276
Thanks Matuloo! I have tried thumb walls earlier, will try better variations.
I wonder if the 18+ content warning landers work with the pin submit adult offers or just the 1-click ones ? Since we aren't 'selling' the offer do these give enough incentive to the visitor to sign up.
PIN submit (carrier billing) got hit pretty hard, now it's all about finding the perfect offer ... if you can find it, the warning LPs will still work fine.
04-22-2018 10:51 AM
#22
andyrh (Member)
It seems like my application using the forum tool didn't work either completely or partially for some reason. I sent follow-up e-mails to the affiliate networks I'd applied to - Monetizer saw the application but it hadn't come through, Aragon didn't have it, and Papaya asked what country I was in.
I've now joined Monetizer thanks to an application link they've provided, and believe I've set up a post-back url correctly. I need to explore Monetizer more to understand where the offers are and how to apply to them.
I made an application to Aragon yesterday, and will move onto the others shortly. Then it will be fun to set up all the tracking!
04-23-2018 08:40 AM
#23
vortex (Senior Moderator)
Hey Amy, I've sent you a PM.
It seems like my application using the forum tool didn't work either completely or partially for some reason. I sent follow-up e-mails to the affiliate networks I'd applied to - Monetizer saw the application but it hadn't come through, Aragon didn't have it, and Papaya asked what country I was in.
I've now joined Monetizer thanks to an application link they've provided, and believe I've set up a post-back url correctly. I need to explore Monetizer more to understand where the offers are and how to apply to them.
I made an application to Aragon yesterday, and will move onto the others shortly. Then it will be fun to set up all the tracking!
Thank you! Sorry for the delay in getting back to you - I've been looking into this issue with the various aff networks that are participating, as well as spoke to our dev. I haven't heard back from all networks just yet, but there are definitely more than one network that have reported that they have not received an application with your name, but I KNOW you've applied because I see your data in our database. Thanks so much for letting me know - otherwise we wouldn't know the tool hasn't been working 100%. Will do further troubleshooting.
Profuse apologies for the trouble! Glad you got accepted the old-fashioned way. Let's have some fun!
Regarding Monetizer: Have you seen this post?
https://stmforum.com/forum/showthrea...imization-Tool
Direct carrier-billing offers don't convert half as well as they used to - with the regulations having tightened up, offers that convert well are very few and far between. I would suggest moving onto niches where you can find landers in Adplexity for, and go from there.
Amy
04-24-2018 04:54 PM
#24
andyrh (Member)
No worries Amy, these things happen. A few more of the networks I applied to have got back to me, hopefully I'll be able to join them too.
I didn't know about that Monetizer post, that's very interesting
. I'm curious about how far that can go.
This week I'll look to start having a go on coding - I have practically no experience, apart from having to create a website at university almost 20 years ago!
04-24-2018 06:17 PM
#25
vortex (Senior Moderator)
This week I'll look to start having a go on coding - I have practically no experience, apart from having to create a website at university almost 20 years ago!
If you have experience on creating a website from scratch, then fixing up ripped landers would be a cinch for you!
This post lists a few of the most common fixes you'll need to do on ripped landers:
https://stmforum.com/forum/showthrea...ripped-landers
The rest is a matter of verifying that the lander functions as intended (using your phone to navigate to the lander and clicking around to make sure everything "works" would be great), displays properly on common devices and browsers (use browserstack to check for free), and loads fast (preferably under 1 second, and at MOST absolutely not more than 2 seconds; can use webpagetest.org to check; be sure to use a CDN).
That's the gist of preparing landers. After fixing up a few you'll get faster.
Amy
05-01-2018 06:04 PM
#26
andyrh (Member)
I've started learning coding and have completed the HTML course at CodeAcademy - it's set up very well, looks good and has a great interactive function to help with the learning process.
I've been completing the registration process with some of the affiliate networks previously applied to. Aragon created a postback for me, which is:
http://censored!/postback?cid={aff_sub}&payout={payout}&txid={trans action_id}
Does this look right? It seems to correspond with the Setting Up Tracking thread.
05-21-2018 07:44 PM
#27
andyrh (Member)
Finally completed all the CodeAcademy courses in Day 19-20 of the guide. I found JavaScript much more complex than HTML and CSS, although I can see the logic Java uses. I had to request the solution a good number of times (handy feature!)
In the meantime I've completed registration and the sign-up process with Monetizer, Aragon, Addiliate, Gotzha and Affiliaxe. Papaya is the only network left, but that should be soon.
I'll now try to set up test direct linked campaigns with them to see if I understand how to set up tracking (I have postbacks set up with most of them).
After I'm satisfied with that, I think I'll do the w3schools tutorials to increase my understanding of coding. Then I'll be ready to move onto landers (finally)!
05-21-2018 08:45 PM
#28
diplomat (Member)
When I started programming about 15 years ago.. my main spot was w3schools :P If you have any questions about the code, you can @Diplomat me in your question so I can see it and if I know the answer then I'll do my best to reply you ASAP.
05-21-2018 08:52 PM
#29
matuloo (Legendary Moderator)

Originally Posted by
andyrh
Finally completed all the CodeAcademy courses in Day 19-20 of the guide. I found JavaScript much more complex than HTML and CSS, although I can see the logic Java uses. I had to request the solution a good number of times (handy feature!)
In the meantime I've completed registration and the sign-up process with Monetizer, Aragon, Addiliate, Gotzha and Affiliaxe. Papaya is the only network left, but that should be soon.
I'll now try to set up test direct linked campaigns with them to see if I understand how to set up tracking (I have postbacks set up with most of them).
After I'm satisfied with that, I think I'll do the w3schools tutorials to increase my understanding of coding. Then I'll be ready to move onto landers (finally)!
Great, having coding skills is extremely helpful in AM, so it was a good choice to spend some time on it. But as they say, nothing beats taking action, so glad to see you are going that way.
05-22-2018 09:12 PM
#30
vortex (Senior Moderator)
After I'm satisfied with that, I think I'll do the w3schools tutorials to increase my understanding of coding. Then I'll be ready to move onto landers (finally)!
Great to hear!
You could actually start fixing up landers NOW and figure out the rest as you need to.
Reason I say that is because, for the most part, there are only a few changes you'll need to make - that you'll see over and over again.
https://stmforum.com/forum/showthrea...Ripped-Landers
So, you probably already know enough to figure out how those fixes work. When you come across something new, figure it out then - and of course you can ask for help here as well!
Amy
01-09-2019 07:49 PM
#31
andyrh (Member)

Originally Posted by
vortex
For each campaign, I would definitely pause all offer but the first one that had made 2 conversions, and use that to cut landers down to a winner. I really like how you're testing so many landers! Cut based on stat sig as much as possible, but if one or more keep going neck-to-neck, then just pick a winner. After that, if you feel the ROI is at least close to break-even, focus on cutting unprofitable traffic segments (placements etc.) Or if ROI is still not high enough, do another round of split-testing for offers and/or landers (variations of the winning one, and possibly even custom ones you design).
That's the type of strategy I've been using, testing 4-5 landers on average at first for each campaign on 10 various iphone offers. From reading, this mass testing is the most efficient and quickest way of finding a winning offer and lander. I've been spending $15-20 per campaign where commissions have ranged from $0.60 to $1.20, apart from one offer with a $4 payout where I spent approx $40 based on the 10x payout spend guideline.
These were the final stats for these campaigns:
They mostly seemed too negative to continue further, including after optimising for offers and landers chosen. My most pleasing campaign was the $4 one, which I ran over two days - on the first day ROI was -80%, but on the second day after pausing 3 landers of 6 and doing some minor cutting I improved ROI to -30%. I may well revisit that one to see if I can improve on it.
Meanwhile I am continuing to look for more offers to test. In the same geo as the iphone offers (Kenya) are iphone 8 and iphone 6 offers, which I should be able to create landers for. I should be able to start testing more and more, while trying to study the data and make decisions. I've been using the Bayesian calculator to assess which landers to cut, which has been very helpful.
Thanks matuloo for the push traffic shoutout, I'm seeing it mentioned more and more and is definitely something I will keep an eye on. For now I will focus 100% on pops to see if I can improve.
I have a small problem at the moment with Aragon which uses the Everflow tracking system - conversions are reported in Aragon but not
Binom, however clicks are reported in
Binom. I know this will be something to do with not using the right token in the postback and/or offer url, which I will hopefully work out soon. If anyone has used this and can advise that would be very much appreciated.
01-09-2019 08:40 PM
#32
matuloo (Legendary Moderator)
Thanks matuloo for the push traffic shoutout, I'm seeing it mentioned more and more and is definitely something I will keep an eye on. For now I will focus 100% on pops to see if I can improve.
So many people are jumping on PUSH lately, the model is being abused a bit ... if you wait, you might as well miss the opportunity.
01-15-2019 04:20 PM
#33
andyrh (Member)
I've been launching more iphone campaigns in Kenya, with one finally giving me some profit:

This was after some optimisation - I started with 4 landers, then after some 3000 clicks I cut them to one which had the best CTR based on statistical significance. The one remaining lander got me 4 conversions.
I spent $23 initially, following which I examined the stats and found desktop traffic had cost around $13 with no conversions, therefore I decided to cut it at the traffic source by going mobile only. The above is performance after two days with one lander and mobile only, which I'm pretty happy with.
Today I've re-launched the campaign on Propeller.
I've also registered with PopAds and have set a campaign to launch there to see if I can get the same results or better and scale up a bit. Now I'll have fun getting to know PopAds which seems pretty similar to Propeller overall, although there are more options to target and budgeting is a bit different. Shame Kenya traffic volumes aren't high. I've also found a Samsung offer which I will look to test out.
I've achieved my first goal of positive ROI. Now I want to keep testing and improving. Many thanks for everyone who's helped me so far get to this stage.
01-16-2019 08:31 AM
#34
vortex (Senior Moderator)
I've been launching more iphone campaigns in Kenya, with one finally giving me some profit:
Congrats on your first green campaign!
In order to make good profits, scaling to multiple networks is key.
Also note that all those camps you've run before, weren't in vain: If you see new offers pop up on aff networks for those verticals+geos, you can use your winning lander to give them a quick test.
Run more campaigns on tier 3/4 geos to get more practice.
Once you have a few green campaigns under your belt, take a stab at the bigger geos. You'll need to test considerably more offers and landers to make as much of the traffic profitable as you can, and THEN spend considerably more money on cutting traffic that isn't profitable (in comparison with smaller, lower-tier geos).
If you want to make a lot of headway with pop, test lots more traffic sources. But I wouldn't recommend wasting too much time on pop.
Even now, feel free to expand away from pop. You've learned most of the basics already, so pop has served its purpose.
Consider expanding into push, or native, or FB. This post may help:
https://stmforum.com/forum/showthrea...l=1#post362595
Onwards and upwards! 2019 will be a great year!
Amy
01-18-2019 02:28 PM
#35
andyrh (Member)

Originally Posted by
vortex
Congrats on your first green campaign!
In order to make good profits, scaling to multiple networks is key.
Also note that all those camps you've run before, weren't in vain: If you see new offers pop up on aff networks for those verticals+geos, you can use your winning lander to give them a quick test.
Run more campaigns on tier 3/4 geos to get more practice.
Once you have a few green campaigns under your belt, take a stab at the bigger geos. You'll need to test considerably more offers and landers to make as much of the traffic profitable as you can, and THEN spend considerably more money on cutting traffic that isn't profitable (in comparison with smaller, lower-tier geos).
Thanks Amy. Having found a good lander I will be sure to use it again, starting with re-visiting some of the previous offers I ran campaigns for. There is consistency too, with the same lander/offer giving a healthy ROI but small profit:
Another campaign testing 9 landers to start with is showing promise after cutting down to 4. I'd started optimising another campaign with the same good lander/offer on PopAds which initially showed potential, then I encountered the red screen of death with the domain being flagged! This was always going to happen, hope I can fix it quickly.
My aim is to focus more on pops for now as I think there is a lot of potential. I do want to explore one of the other traffic sources - I'm not sure which, but I'll probably focus only on one of them at first to give it my best shot.
01-24-2019 04:28 PM
#36
vortex (Senior Moderator)
OK sounds like a plan!
Have you tried to scale this campaign to other networks? Also have you tested bids? What about frequency?
Amy
Sent from my SM-G930W8 using STM Forums mobile app
01-31-2019 07:16 PM
#37
andyrh (Member)

Originally Posted by
vortex
Have you tried to scale this campaign to other networks? Also have you tested bids? What about frequency?
I'd been running the same campaign for a few more days since my post on the 18th. I achieved my best ROI on the 21st:
I'd also been running it on PopAds, which was the first time I'd used that traffic source. I managed to improve ROI from -61%, to -26% to the -8% above after some cutting. Then my new domain was banned, putting a stop to that! I didn't have a backup domain ready, which meant I lost a day.
When I ran again, the results were very poor, conversions dropped massively:
My gut feeling was to stop running all Kenyan campaigns, but giving one last chance to my best campaign. I ran that on the 26th, 0 conversions with $12 spent, therefore no more Kenya!
I had been bidding high as traffic numbers were quite low. I hadn't experimented with different bids as lower bids would've moved at a glacial pace due to small volumes. I'm not sure what you mean by frequency? I had been resuming campaigns on consecutive days with new ones too - on the 25th I ran five at once.
I'm going to try a different geo tomorrow, which I know has more traffic. I'm now working from home Mondays and Fridays, which means I can launch campaigns during my day job giving more testing opportunities
Oh, and it was great to be featured in the News e-mail
01-31-2019 09:05 PM
#38
matuloo (Legendary Moderator)
I'm not sure what you mean by frequency? I had been resuming campaigns on consecutive days with new ones too - on the 25th I ran five at once.
Frequency would be "frequency cap" so how many times in a given time period the ad is shown to the same user. Since you are working with POPs, it means how many times the same user is sent to your campaign link. For the best results, its recommended to start with 1/24h.
I think it's a good idea to try another GEO, you learned the basics in Kenya, but since it's not getting anywhere, it's time to up the game a bit.
02-03-2019 03:50 PM
#39
andyrh (Member)

Originally Posted by
matuloo
Frequency would be "frequency cap" so how many times in a given time period the ad is shown to the same user. Since you are working with POPs, it means how many times the same user is sent to your campaign link. For the best results, its recommended to start with 1/24h.
Ok, I see. I set my camps to 1/24 as recommended in Amy's guides. I hadn't considered changing this - can increasing frequency potentially increase ROI?
In the meantime I've been running some sweeps offers in Singapore, but conversions and ROI are very poor for $10-$20 spends after some lander and other optimisation so I think I'll try another geo soon.
02-03-2019 07:49 PM
#40
matuloo (Legendary Moderator)

Originally Posted by
andyrh
Ok, I see. I set my camps to 1/24 as recommended in Amy's guides. I hadn't considered changing this - can increasing frequency potentially increase ROI?
Higher frequency usually means more traffic but also smaller ROI. Basically, you want to optimize your campaign first and when it works fine, you open the cap to get more volume and hopefully also bigger profit.
02-04-2019 07:31 PM
#41
vortex (Senior Moderator)

Originally Posted by
andyrh
I'd been running the same campaign for a few more days since my post on the 18th. I achieved my best ROI on the 21st:
I'd also been running it on PopAds, which was the first time I'd used that traffic source. I managed to improve ROI from -61%, to -26% to the -8% above after some cutting. Then my new domain was banned, putting a stop to that! I didn't have a backup domain ready, which meant I lost a day.
When I ran again, the results were very poor, conversions dropped massively:
My gut feeling was to stop running all Kenyan campaigns, but giving one last chance to my best campaign. I ran that on the 26th, 0 conversions with $12 spent, therefore no more Kenya!
I had been bidding high as traffic numbers were quite low. I hadn't experimented with different bids as lower bids would've moved at a glacial pace due to small volumes. I'm not sure what you mean by frequency? I had been resuming campaigns on consecutive days with new ones too - on the 25th I ran five at once.
I'm going to try a different geo tomorrow, which I know has more traffic. I'm now working from home Mondays and Fridays, which means I can launch campaigns during my day job giving more testing opportunities
Oh, and it was great to be featured in the News e-mail

These small campaigns can and should be used as testing grounds. You can basically do any testing you want for cheap - offers, landers, bids, frequencies - and collect some data and learn how to analyze them, and try different optimization tasks and observe results.
The more of these little camps you learn from, the more solid your knowledge, and the higher your chances of success will be when you tackle larger geos - where profits potential is higher.
Or, if you have the cashflow and wouldn't mind spending more to learn faster, you can just dive into the deep end by choosing a big tier 1/2 geo and start testing. Just make sure you spend most of your time testing offers and landers, and only start to focus on optimization when you see an offer+lander that perform well enough to turn a good portion of the traffic green.
We need to examine more closely on WHY conversions experienced a massive drop. Have you tried starting a new campaign and setting it to the exact settings as the original one? Also try some of the other tactics in this post:
https://stmforum.com/forum/showthrea...formance-Dives
Also: Check to make your SSL certificate hasn't expired. Having https enabled is a must nowadays. Can make a heaven-and-earth difference.
Ok, I see. I set my camps to 1/24 as recommended in Amy's guides. I hadn't considered changing this - can increasing frequency potentially increase ROI?
As matuloo has pointed out - actually increasing the frequency will almost always result in a decrease in ROI. What we can HOPE to happen is that
the resulting increase in traffic volume will result in a net increase in profits, in spite of the decrease in ROI.
I only suggested that because I saw the positive ROI. But if that was your best day and the campaign was in loss most other days, then my suggestion to test frequencies wouldn't be a good one.
In the meantime I've been running some sweeps offers in Singapore, but conversions and ROI are very poor for $10-$20 spends after some lander and other optimisation so I think I'll try another geo soon.
How many landers and offers are you running?
In the beginning, when you're split-testing landers still, you may need to just "suck it up" when it comes to incurring loss. Once you identified the best offer+lander of the batch you're testing, things may look much better.
Having said that, you definitely wouldn't want to use an offer that converts so badly, that it would take forever and a lot of spend to generate enough conversions to identify a winning lander.
If you like, please provide more details so we can do a post-mortem. e.g. How many offers, how many landers, payouts, spend, number of conversions.
This is the learning stage. And now that you're working from home 2 days a week, that learning should go faster. Hang in there!
Amy
02-05-2019 06:39 PM
#42
zeropark (Senior Member)
It's amazing to see people that keep striving to be better and better at what they do. It's "learning the hard way" but they also say "it doesn't pay to get discouraged" 
The post-mortem idea of Amy is just brilliant. Man, you are lucky to have Amy and Matuloo and all other forum Members giving you so many good pieces of advice and offering their guidance!
Having tested PopAds you might think it's a crazy idea, but I'd still love to see your offers and landers being tested with other networks, also traffic types as per Matuloo suggestion, push has gained its momentum, so if you ever want to try it, ping me and I'll help you with getting started with us at Zeropark.
Good luck & I'll will keep checking on your progress.
Thanks,
Justyna
02-08-2019 06:38 PM
#43
andyrh (Member)

Originally Posted by
vortex
We need to examine more closely on WHY conversions experienced a massive drop. Have you tried starting a new campaign and setting it to the exact settings as the original one? Also try some of the other tactics in this post:
https://stmforum.com/forum/showthrea...formance-Dives
Also: Check to make your SSL certificate hasn't expired. Having https enabled is a must nowadays. Can make a heaven-and-earth difference.
Thanks, that's a very useful link. The only thing I did close to that was resuming the campaign the following day after the performance of that and others dived. This had the same settings, bidding the highest I could to avoid slow traffic. I know it wasn't SSL, as when I add a new domain to
Binom they automatically give them https (pretty handy).
Looking at the stats in the network (Clickdealer), the traffic went to the right offer. I don't know if there was anything wrong with the offer - I didn't think about asking my manager (I thought it was the campaign having a short life, but as you say it could've been something else). That will be something to do next time! I may well try out the other things mentioned, there are always things you don't know that you don't know when learning something new.

Originally Posted by
vortex
How many landers and offers are you running?
In Singapore I've tested 9 iphone X offers against 4 landers (which I had whittled down from 9 landers based on statistical significance of CTR's). After a total spend of $50 I cut the offers down to 3 (each with 1 conversion) - this number of conversions remained after total spend of $27.64.
The day after I re-started with one lander which had achieved 2 of the 3 conversions and best CTR from another campaign, and stopped after spending $8.62 with no conversions. Offer payouts averaged around $1. My gut feeling based on the stats was not to continue any further with so few conversions and no offer getting 2 of them.
It seems though that landers that have a 'game' where you can win a prize attract the most interest from viewers and are most likely to get conversions in my view, which is one upside from my testing. Another is that I'm much better at ripping landers.
I've also bought the new Charles Ngo course teaching marketing leadgen offers on FB with the aim of building an e-mail list - this really appeals to me as having my own e-mail list seems like a more stable way to earn (if done right of course). I'll be launching some FB camps soon, but will not forget about pops!
Thanks Justyna, I'm really thankful and lucky to get all the advice I've received. I'll look into Zeropark
02-17-2019 05:10 AM
#44
vortex (Senior Moderator)
I know it wasn't SSL, as when I add a new domain to
Binom they automatically give them https (pretty handy).
Yes that would be the TRACKING domain - but does your landing page domain have https as well?
Also: The tips in that lesson ("When Campaign Performance Dives") doesn't just give tips on how to troubleshoot what may be going wrong, it also give you tips on how to lengthen the lives of your campaigns, so worth testing more.
I've also bought the new Charles Ngo course teaching marketing leadgen offers on FB with the aim of building an e-mail list - this really appeals to me as having my own e-mail list seems like a more stable way to earn (if done right of course). I'll be launching some FB camps soon, but will not forget about pops!
Actually, if all goes well with FB+leadgen, I would suggest that you forget about pop!
Pop is a good way to learn, but is difficult to make consistent profits with. So if you have a solid guide that can teach you list-building without wasting too much money in learning how, go for it!
Same goes for push - I would highly recommend that you try that while so many people are still having success with it (who knows how long the good times will last!) Pop will actually help you - you can test offers and landers on pop first to find the best-converting ones, and THEN promote them on push traffic while testing ads (image+copy) to lock down some good ones. Beats having to test so many moving parts all at once on push.
Either way you decide - all the best!
Amy
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