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Need help, Thank You page Email Submit (6)


11-25-2011 06:01 AM #1 ytcpanetwork (Member)
Need help, Thank You page Email Submit

Traffic Source: TV
Current CTR: 11%
ROI: -15%~5%

the "countinue" buttom is a rotate email submit offers link

No Sound,No Intro pop.



Any advice on increase CTR?


11-25-2011 06:21 AM #2 index (Member)

you can test a bunch of stuff, but try split testing the button and the wording of the button.

"Grab Your Gift Here »"
"Click Here Now"
"You Qualify! Click This Button"
etc...
etc...

Then of course point all the traffic at the best offer. Also, the email/zip offers on the bottom may be distracting from what you want them to do (click the button and convert).


11-25-2011 06:25 AM #3 ytcpanetwork (Member)

@index

yea, i did split test couple bottom 1 hr ago.

still waiting the result and wil post update here


11-25-2011 09:07 AM #4 polishedturd (Member)

"$1000 Visa Gift Card" with picture of a $500 card = cognitive dissonance. Doubt it would make much of a difference, but just thought I'd mention it


11-25-2011 11:02 AM #5 shanktank (Member)

@polishedturd
by cognitive dissonance, you mean breaking their pattern? & making them stop an extra second to see what's wrong?


11-25-2011 01:29 PM #6 polishedturd (Member)

Yeah pretty much. Depending who you read there are a few definitions, but it comes down to seeing conflicting information on the page, and that draws the eye and the mind away from the intended path. It's like an annoying little itch that you can't scratch.


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