Tracking challenge (HELP!): Facebook -> Landing Page -> Optin -> Email sequence (4)
Tracking challenge (HELP!): Facebook -> Landing Page -> Optin -> Email sequence
Before asking this I tried to read most stuff on the tracking here, watched the videos, etc. I´m preparing a first (learn) campaign for Facebook, the planned flow is : FB ad -> landing page (own domain/prosper/tracking202 correctly installed) --> optin --> email sequence.
I installed prosper/tracking202 on the landingpage domain, however it doesn´t work, watched the videos, can´t find out why it´s not working, I think I´ve done exactly what has been explained in the tracking202 videos. Only installed the inbound code though (before closing body tag and have index.php file with the Javascript code).
I only have an optin on my landingpage, no clickable affiliate offer. Can anybody help me think this through? If I get my tracking202 working I will have 3 sources for stats:
1. Tracking202 with the visits to my landingpage (from FB ad)
2. Aweber with the amount of optins and the clickthroughs on my affiliate links within the emails
3. Conversions on my affiliate offer
Any suggestions on how to handle this? Just manually download all the different data and combine in a spreadsheet? The other challenge is that the conversions (email sequence) come in later. Now I get it why people love to direct link :-) Anybody knows how to handle this best and would like to share it?
Guess that the tracking202 not working on my landingpage is difficult to ask help for, I¨ll keep looking on the tracking202 site then.
Prosper202 wasn't designed to track optin pages. You are much better off rotating and split testing with an analytics software like GetClicky (my favorite) or Google Analytics. You can track how many clicks your specific ads got, how many conversions, and figure out which ad and lander work best together all within Analytics.
Then use Prosper202 to track your email sequence. You can direct link to the offer from your emails and tag separate emails with the t202kw= field. If you wanted to track 3 different opening emails you can do it like...
http://trackingdomain.com/tracking202/redirect/dl.php?t202id=7433&t202kw=email1a
http://trackingdomain.com/tracking202/redirect/dl.php?t202id=7433&t202kw=email1b
http://trackingdomain.com/tracking202/redirect/dl.php?t202id=7433&t202kw=email1c
and the same for email 2 in the sequence...
http://trackingdomain.com/tracking202/redirect/dl.php?t202id=7433&t202kw=email2a
http://trackingdomain.com/tracking202/redirect/dl.php?t202id=7433&t202kw=email2b
http://trackingdomain.com/tracking202/redirect/dl.php?t202id=7433&t202kw=email2c
then in Prosper202, you can see which email presells are working best. From the email, you could link to a normal landing page track just fine with Prosper202, since it was primarily designed to track Ad --> Lander (with Offer on it) --> Offer
You could probably get it to work by setting your affiliate url (in Step 3) to link to your thank you page and then placing the pixel. But it will probably be a pain in the ass because then you need to make sure Aweber captures the lead and then sends them to the "aff link" which really just sends them to the thank you page. Then the next problem is that you can't select that same campaign and get a real affiliate link, because you set it to go to your "thank you" page already. So you need to setup a duplicate campaign with a real affiliate link. Call the first one Offer-OPTIN and the second one Offer-AffLink or something like that.
In the end I think it is just way easier to track the conversions of your optin page with an Analytics program...and THEN the email sequence with Prosper202
Wow, perfect answer, very well explained. I would have hit 10 times "thanks", but it only let´s me do it once :-)
So: thanks thanks thanks thanks thanks thanks thanks thanks thanks thanks thanks thanks!
Originally Posted by yesman
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