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Confused on Native tracking (4)


02-13-2018 10:53 PM #1 intheflow (Member)
Confused on Native tracking

I am coming from following the Vortex guide for pops and have been doing direct linking. Was just about to get into landers when I decided to take this Native course with James and move into Native. On Images and Headlines for ads I am confused as to where they are added? I use Voluum and would think they are entered into the tracker but where do they go? Sorry for this kind of dumb question.


02-13-2018 10:59 PM #2 optifyme (Member)

Quote Originally Posted by intheflow View Post
I am coming from following the Vortex guide for pops and have been doing direct linking. Was just about to get into landers when I decided to take this Native course with James and move into Native. On Images and Headlines for ads I am confused as to where they are added? I use Voluum and would think they are entered into the tracker but where do they go? Sorry for this kind of dumb question.
Hey intheflow,

this is not a dumb question, usually your lander url is added to the tracker. However, your images and headlines are added on your traffic source (on native for example). For example on MGID these are called teaser ID, which you can track on your tracker as well, but ultimately they are controlled through your traffic source.

Hope this explains it!


02-13-2018 11:55 PM #3 intheflow (Member)

Ok. I see. Thanks. So how would you track the CTR's of them with that teaser ID or whatever it is called in other traffic sources?


02-14-2018 12:18 AM #4 optifyme (Member)

Quote Originally Posted by intheflow View Post
Ok. I see. Thanks. So how would you track the CTR's of them with that teaser ID or whatever it is called in other traffic sources?
Usually the traffic sources will give you the CTR For each creative/headline. To see CTR of your lander you have to check on your tracker.


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