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Propellerads costs in Voluum (8)
12-28-2017 08:49 AM
#1
eurosen (AMC Alumnus)
Propellerads costs in Voluum
Has anyone found a way to get the Propellerads costs in Voluum?
I tried cpc and cpm options but the costs don´t reflect the true costs so what I do now (on a daily basis) is update the costs manually which feels like a waste of time..
Thanks
12-28-2017 09:03 AM
#2
platinum (Veteran Member)
I'm afraid it is not possible to automatically pass accurate costs from propeller (or any other traffic source) to your tracker. Either leave cost blank and update correct cost manually the next day or use an automation service where you can see real accurate cost and revenue per publisher.
12-31-2017 07:53 PM
#3
ahmdfawzy (Member)
There is no accurate way to handle it
From my experience when I create a new campaign on PropellerAds and my CPM is $0.50, for example, I set CPC on Voluum $0.00058
I have added about %16 plus to my real CPM because every 1000 impressions I will get from PropellerAds I will see it approximately 850 impressions at Voluum.
Try it.
01-01-2018 10:44 PM
#4
matuloo (Legendary Moderator)

Originally Posted by
ahmdfawzy
There is no accurate way to handle it
From my experience when I create a new campaign on PropellerAds and my CPM is $0.50, for example, I set CPC on
Voluum $0.00058
I have added about %16 plus to my real CPM because every 1000 impressions I will get from PropellerAds I will see it approximately 850 impressions at
Voluum.
Try it.
This is pretty much the same I'm doing with more or less all sources, after a while, I know what the standard variation is and adjust the CPC accordingly.
01-05-2018 08:43 PM
#5
vortex (Senior Moderator)

Originally Posted by
matuloo
This is pretty much the same I'm doing with more or less all sources, after a while, I know what the standard variation is and adjust the CPC accordingly.
Same here - except I'm often so lazy I'd just do it in my head.
To the OP: If you want to see accurate costs with accurate revenues for placement stats, one way would be to export placement costs stats from Propeller, then export placement revenue stats from the tracker, and combine them in a spreadsheet:
https://stmforum.com/forum/showthrea...pampamp-easily
Hope that helps!
Amy
04-27-2018 01:41 AM
#6
cpamarketing348 (Member)
I've been running SCPM bid type on Propeller and using the {cost} token to track cost. It seems pretty close to accurate, maybe about 5% off.
04-27-2018 03:48 PM
#7
vortex (Senior Moderator)

Originally Posted by
cpamarketing348
I've been running SCPM bid type on Propeller and using the {cost} token to track cost. It seems pretty close to accurate, maybe about 5% off.
Yup you're correct. This is new functionality - the posts above are old news.
Amy
04-27-2018 08:00 PM
#8
cpamarketing348 (Member)

Originally Posted by
vortex
Yup you're correct. This is new functionality - the posts above are old news.
Amy
Wow I did not even notice the dates. 😅
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