Home > Paid Traffic Sources > Facebook & Instagram

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Comment management (11)

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I’m scaling by duping ad sets and I’m now struggling with comment management.

Can anyone recommend any tools that will provide easy management alerts of new comments?

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1. Get a colection of 10-20-50 comments
2. Replace SPACE with "," (comma)
3. Remove duplicated words
4. Go to page settings and block comments which are containing any of those words.
99% of the comments will be hidden, so when u have time just scroll over them and unhide the ones you want to appear on the page.

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You can pull comments fairly easily with a custom API tool. What sort of volume of comments are you dealing with, and what alerts would you want?

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Agorapulse is the only tool I know for that can moderate dark post comments

We moderate the comments manually + keyword list

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@somekind, good suggestions there, we can definitely improve the comments blacklist words list

With 3 ads per ad set and with some quick scaling in just a couple of weeks I've now got 1000+ ads.

It really shows how sheep like people are, as soon as one negative comment appears it attracts others and it hits the CTR pretty hard. I can often spot negative comments in ads from the stats before viewing the ads!

The ideal would be to have an API feed all comments into a central point so they can be reviewed and hidden if necessary.

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i have stooped hiding comments because i heard it affects ad performance?
i get some idiots mistaking my site with other sites and leaving really bad comments.. any one know will it affect my ad performance if I hide these comments?

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Who told you hiding comments affects ad performance in a negative way?

The more engagement you have on an ad the more likely will FB reward you with better quality and cheaper traffic. That's why it's better hiding than deleting, bc if you hide, the engagement is still there just not viewable for the big crowd.

Cheers to haters!

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Would posting additional comments in the posts also have a positive impact? (my campaigns are for sweeps and I have lots of screenshots of winners) so I was planning on drip feeding in the comments section images of recent prize winners. I assume this is just a bonus for social proof and shows FB engagement but is there any risk of it looking as though Im spamming my own posts and getting any form of negative mark down from FB?

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I like and love my own ads often, to make it look better and to add some "ammo" so it will attract people quicker to like, love etc (one sheep over the fence - > others follow quicker) Adding comments once in a while won't harm anything.

I am not encouraging people to do this, but I sometimes like my ads via 20+ different FB pages I own (to get rid of the bad emoticons mostly), without getting in trouble.

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Lmao was not aware of the fact that hiding comments will still have those comments count as engagement, always banned the haters on my ads. Cheers to the haters indeed

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It's the only one that isn't insanely expensive. I've used it for ~1 year and it's been great for managing & escalating comments to specific team members.

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