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Voluum for Bing tracking (4)


11-17-2017 02:38 PM #1 pavel_apostolov87 (Member)
Voluum for Bing tracking

Since Bing has their own tracking tokens, and you can pass back the parameter values through the landing page url
eg. http://domain.com/?campaign={Campaign}&adgroup={AdGroup}&keyword={Ke yword}&network={Network}

Is there still any benefit in using Voluum to track the Bing campaigns?


11-17-2017 03:06 PM #2 johnnyx (Member)

Yes, it works the same as with other traffic sources.


11-17-2017 03:29 PM #3 pavel_apostolov87 (Member)

Quote Originally Posted by johnnyx View Post
Yes, it works the same as with other traffic sources.
Yes, I get it that you can see all the tracker data like browser, carrier, ISP, OS, etc
I asked the question because I don't see an option in Bing platform that I can enter my tracking domain (trk.Voluum.com/xxxx)

Since the ad creation asks for landing page domain, where do you add your tracker domain?


11-18-2017 03:22 PM #4 johnnyx (Member)

"I asked the question because I don't see an option in Bing platform that I can enter my tracking domain (trk.Voluum.com/xxxx)"
=> that was not your question

Anyway;

Go to : Edit an ad
or : Create an ad

Go to : Ad URL options
Fill tracking info at : Tracking template

I'm not using voluum but it should be something like
http://trk.voluum.com/xxxx?url={lpurl}&campaign={Campaign}&adgroup={AdGr oup}&keyword={Keyword}&network={Network}


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