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Aliexpress currently reaches 29% of online population in the Netherlands (4)

10-23-2017 06:06 AM #1 pekadis (Moderator)
Aliexpress currently reaches 29% of online population in the Netherlands

Aliexpress reaches more and more people with their site and app.

In The Netherlands, it reaches 29% of the people who are online. Which is a lot and places it as the 26th most visited site in The Netherlands. The app is popular as well.

What does this mean for ecommerce?

IMO:

- If you are sourcing the most popular products on Aliexpress, it's easy for people to find it themselves for a lot less
- If you're not using your own pictures, you're at risk
- People might get used to long shipping times, if they can get it cheap

This doesn't mean dropshipping is dead, but it does mean that you need to look beyond the opportunities you see now.

Build up volume and an audience now, move towards your own brand at the same time. You should become the go-to site for your audience - whatever you are selling.

Source (Dutch only)

10-23-2017 07:40 AM #2 cbrughmans (Member)

That still means 71% doesn't know Aliexpress = huge opportunity (for now)!

10-23-2017 10:15 AM #3 thethrone (Member)

I've noticed the same thing, the AliExpress App has skyrocketed in rankings (In the Dutch Apple AppStore) the past few weeks.

Drop shipping is probably not viable anymore soon, at least not in countries like the Netherlands where people can find the same product for much less themselves.

10-23-2017 02:05 PM #4 wombatsrb (Member)

@pekadis That's our long term strategy Test products - find audiences - create brand for fulfilling their needs We have a live product in Netherlands right now, doing pretty good, but maybe because product is not very popular on Ali so people probably didn't see it.

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