Voluum DSP (anyone?) (15)
Anyone running
Tried it a little - far from being an expert on native traffic but one important thing is that you rely on
The UI though is great, very helpful plus you don't pay for the events there, so you can keep a low tier subscription for
Support has been terrible. My rep was supposed to look over my campaigns to offer some suggestions. This was two weeks ago. Still waiting. Not the first time this happened either. Other than that, traffic is good but expensive.
Approvals take 1-2 full business days there compared to a few hours with most other ad networks. Support can be really slow to respond, sometimes taking days or longer to respond. No CPC bidding, only CPM
The integration in the tracker and ability to optimize is incredible and easy.
Testing this now. I've spend a good amount thus far. When visiting the sites directly I can't find the actual ad units... what i do find are Taboola, Outbrain. Personally if I visit the site and I see these widgets I'd rather just go there direct. Tough to actually find your ad which makes me feel it's a lesser quality placement. Quality hasn't been that great in comparison to going direct with some of these sources in their exchange -- sharethrough, nativo, just to name a few. I've had conversions, but nothing to ride home about.
Overall it feels like sitescout, lots of volume, spends fast. Quality can be found but your going to need to sift through a ton of traffic before you find it.
Pros:
UI rocks +1 they did a great job on this.
Ability to block at the various levels is great, connection types, os, browser, exchagne, brand etct.
Good volume potential
Cons:
Quality seems a lot lower in general
Can't find my ad when visiting the sites I am suppose to be displaying on... is this rem traffic?
Approval time is very long 1-2 days.
Have to sift through a avalanche of traffic to find good placements.
Don't have access to all exchanges listed in their dsp ad exchange
Originally Posted by audiencexpand
Did a small test few weeks ago, nothing biggie and I still got most of my balance unused.
One thing that you need to take into account is that on native you pay on CPM basis instead of CPC basis when you go directly.
This means you gotta have really good creatives CTR wise and you will have to come up with a bit different rules for killing placements.
What I liked is the transparency, that I could see the actual sites (no all time though).
I didn't like the approval process much - no feedback why your campaign was rejected.
I was unable to get going a banner campaign, everything was always rejected with no reason given, so this is something they could improve.
Overall it's good initiative, interesting concept to have your tracker & traffic source under 1 roof with exact costs etc.
Hey Guys! We hear your problems and want to answer them. What we’re hearing is…
1. Delays in Campaign Approval and Support
Our advertisers are our friends so we spend quite a bit of time on each person with a small team. We have strict compliance and we understand this creates a delay for you, guys. We’re working on changing that with more automated systems and new peeps! Updates on that are soon to come!
2. Not seeing ads
When it comes to the issue with seeing ads, considering there are huge volume and strict user agent rules the networks can be filtering you out as a regular viewer. If that doesn’t answer your question, feel free to PM us! If you want to do mobile checks, you can target your own Device ID.
3. CPC vs CPM
With our reporting and optimisation features, our advertisers are able to get lower prices with our CPM price model due to higher performance. The reporting and targeting features we have available are as granular as can be so optimisation allow for our price model to be better and your traffic to be more filtered.
4. Hard to find placements
Check out our “Planning Tool” under the DSP tab on the platform. You can check out placements per Ad Exchange by volume and average bids. You can multi select the placements you want (even across Ad Exchanges) and create new campaigns with one click.
Wanted to chime in here, we did not appreciate how much work it would be to on-board each client due to the novel nature of our DSP and manage compliance/approval at the same time. Our bottleneck right now is human resources which is why support and approval is lagging but we're intensely hiring and expanding the team. We're still ironing things out as we scale - you're patience and understanding is much appreciated.. this is really no small undertaking for us but we will get there! And one of my top priorities is to create a 24/7 approval team so that you don't have to wait at all. We're still busy finalizing integrations with RevContent, Outbrain, and others which will add a lot of value.
I am using it for a few weeks now, do you have any questions?
you know it is only CPM tho.
I spent around 700$ with
On the customer service side I can say that they assigned me an account manager and she's Amazing, always available on Skype and tells me why some creatives are ok or not, and suggests me what exchanges to choose to run my offers and much more help with campaign creation.
so if I start to see conversions flowing in I think it will be the perfect DSP because from one panel I have access to many many exchanges. I will let you guys know!
Originally Posted by fede117
nice to see other people are testing DSP too! I find it quite ok so far. The big downside for me is all Adechanges are running on RON basis. I cannot choose specific category which is a big waste of money for me to test.
Do you face the same problem?
You can create a whitelist.
Just go to the planner, pick the exchanges and the placements you want to target and add them to a list 
Originally Posted by fede117
Casinos need a "story" to sell well ... tricks to fool roulette etc ... thats the way to make it work. It's hard, if not impossible, to reach solid numbers without a LP.
DSPs generally require a lot of testing and proper traffic segmentation, plenty of placements are simply worthless or full of BOTs... but there are gems to be found in the ocean for sure
Had some good campaigns there but hard to scale and inconsistent. I found their support quite helpful, I guess it depends who you get.
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