Facebook Desperate for Cash!! (5)
I guess year end targets before IPO are at risk of not being achieved....
Watch your ad prices and approvals... wouldn't be surprised if things start to improve for all you fbads guys out there.
Maybe they are just trying to stimulate the use of Facebook credits. Maybe I'm just a noob but I've never heard of the credits before.
I think credits are roughly 20% of their total revenue. I'm pretty sure they're used inside of apps, such that in-game micro-transactions can be brokered through Facebook directly.
All games have to use FB credits as their virtual currency soon. Its major cash for farmville and the likes.
FB credits are the only currency you can use on in-game since July first.... they take 30% of transactions, Zynga in particular not happy about it threat to leave FB completely....
For the end user, those Credits did just not work as good FB thought.. Well, when you see 80% on something...hum.. And if on online Marketer like Mr Green never heard of FB credits, what about my mum...
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