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What do you think about the travel category ? (11)

10-14-2017 07:09 AM #1 yohaimor (Member)
What do you think about the travel category ?

Hello everyone ,

I would love to hear your professional opinion about the matter.

(and not a personal opinion to me - like to "go to action", this post can also be used by others - Leave my actions for myself ).

I would love to hear your opinion about the travel category :

1.What is your experience with this category ? (general - Opinion )

2.What are the difficulties in this category ?

3.What affiliate networks are recommended for this category ?

4.What kind of offers are recommended for this category ?

5.What traffic sources are recommended for this category ?

Thank you very much for your time guys ,

Yohai .

10-14-2017 10:39 AM #2 cmdeal (Veteran Member)

Almost always works on a CPS (cost per sale) basis. Overall, very competitive category. Low commissions on the highest volume products (e.g. flights). Higher commissions on hotels and packages. Usually subject to a lot of comparison shopping so a very likely outcome that your cookie will be overriden by someone else's even if they end up buying a product.

10-14-2017 01:50 PM #3 tsotas (Member)

Hi there,

I used to be head of performance marketing at kayak.com (now full time affiliate marketeer). The most profitable products are hotel and packages. Best traffic source is search (AdWords & Bing) using long tail keywords. (Long tail keywords are those three and four keyword phrases which are very, very specific to whatever you are selling e.g. cheap motel santorini fira, cheap flights from athens to berlin).
Booking.com has an inhouse revenue share affiliate program and a CPA program with peerfly (I am not sure if it still exists)
Fare aggregators and metasearch engines like kayak or skyscanner have affiliate programs as well, managed by internal teams or through networks (Awin, Commission Junction and Tradedoubler)

Good luck!
Sotiris

10-14-2017 02:21 PM #4 cmdeal (Veteran Member)

Originally Posted by tsotas

Hi there,

I used to be head of performance marketing at kayak.com (now full time affiliate marketeer).

STM ... Where you ask a question about affiliate marketing in travel, and you get a reply a few minutes later from the ex head of performance marketing of one of the largest online travel companies in the world.

Just an awesome community.

10-14-2017 02:31 PM #5 liocamdiosong1986 (Member)

What about Airbnb?

10-14-2017 05:32 PM #6 yohaimor (Member)

Originally Posted by cmdeal

thank you very much man .

I totally agree that is a great community.

Originally Posted by tsotas

Booking.com has an inhouse revenue share affiliate program and a CPA program with peerfly (I am not sure if it still exists)
Fare aggregators and metasearch engines like kayak or skyscanner have affiliate programs as well, managed by internal teams or through networks (Commission Junction and Tradedoubler)

im not sure about the CPA program with peerfly , There is a affiliate program with booking.com , anyone can sign up - do you recommend it?

and what you think about what cmdel said : "very likely outcome that your cookie will be overriden by someone else's even if they end up buying a product."

Is it that way in all the affiliate networks that you know?

10-14-2017 06:45 PM #7 tsotas (Member)

Originally Posted by yohaimor

im not sure about the CPA program with peerfly , There is a affiliate program with booking.com , anyone can sign up - do you recommend it?

Yes but you should work with more than one partners, depending on their branding efforts in each locale.

Originally Posted by yohaimor

and what you think about what cmdel said : "very likely outcome that your cookie will be overriden by someone else's even if they end up buying a product."

This is why I suggested to follow a strategy using long tail keywords, they tend to have higher session roi. For me, long tail travel keywords are like good products if you are doing ecom/dropshipping. One of them (e.g. flights from destination -> to destination) can make you a lot of money.

10-14-2017 07:33 PM #8 yohaimor (Member)

Originally Posted by tsotas

Yes but you should work with more than one partners, depending on their branding efforts in each locale.

This is why I suggested to follow a strategy using long tail keywords, they tend to have higher session roi. For me, long tail travel keywords are like good products if you are doing ecom/dropshipping. One of them (e.g. flights from destination -> to destination) can make you a lot of money.

Thank you very much for this helpful information - I really appreciate it.

I would be happy to hear from you a little more on the topic of ecom/dropshipping in travel category - or a link to something that explains it a bit more .

06-05-2018 05:31 PM #9 flightsbank (Member)

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06-05-2018 05:46 PM #10 twinaxe (Senior Moderator)

Originally Posted by flightsbank

Why do you spam several threads that had their last post months ago or even more than a year?
Really man, but that behaviour alone would keep me away to do any biz with you.

06-05-2018 06:21 PM #11 dollarheist (Member)

Now the STM latest 10 posts are all this bullshit. Ban the fuckwit

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