Hi guys,
Hope all is well.
I had a quick question. I am planning on running a small lead gen camp for a specific insurance niche. Going to be using FB's Lead Gen funnel so I can capture details without using a lander.
The question is.. how will FB optimize targeting based on who fills the form?
Does their algorithm automatically find more people likely to fill out the lead gen form based on the people that have done it.. without me implementing a pixel anywhere..
or
Do I have to redirect the user to a thank you page where i have a lead pixel installed which tells FB that campaign x brought this lead so it can improve further targeting?